Amazon Web Services (AWS)

I help AWS public sector customers innovate and use the cloud to transform the way they work. Change is hard, I inspire leaders and executives to realise the potential for their organisation. I run workshops, speak at events, write articles, and I am always open to new engagement ideas.

Manager - Customer Innovation Programs EMEA

I am responsible for executive visioning engagements in EMEA. I deliver enterprise strategy days for senior customer executives to help them frame their business challenges in terms of customers and plan achievable outcomes.

Executive Visioning Lead EMEA

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Digital Transformation BDM

Rackspace, the #1 managed cloud company

In this consultative role I help customers and prospects develop a digital strategy, from the release of a new application to full business transformation. I have a strong focus on delivering outstanding customer experience and measurable business benefits. I call on a wealth of experience from working with large enterprises to high growth start ups. I am an advocate of automation and DevOps culture to deliver efficiency.

Chief Digital Technologist

Using proven cloud and virtualisation technologies I was responsible for designing high performance, resilient infrastructure solutions for transactional workloads. These were typically for ecommerce platforms such as Hybris, Magento, WebSphere and Oracle ATG.

Solutions Architect (e-commerce specialist)

PEER 1 Hosting

In this role I was responsible for the UK technical pre-sales function at Peer1. I was responsible for developing high performance, redundant hosting solutions - primarily leveraging the VMware technology stack.

Solutions Engineer

IT Lab

Primary technical contact for contracted clients.
Responsible for technical support escalations, annual IT strategy, ICT solution design and technical pre sales.

IT Manager / Technical Project Manager

MITIE Group PLC

IT infrastructure project delivery, IT strategy, process development

Project manager

SITA

Provided seamless global support on a 24-hour basis, for a wide range of remote access software. Worked with Asian and US teams and supported foreign language customers.

Application Support Specialist

Innovation at Amazon • I post about work effectiveness • Follow me for daily productivity tips 🚀

Hi, I'm Mike 👋

I have 25+ years experience in the IT industry. Today, I help AWS customers innovate and transforming their culture so they can use technology effectively. I lead a high-performance team in EMEA.

You might find me speaking at executive briefings, conferences, or running team workshops. I share innovation insights and success stories that inspire others to experiment.

I'm going on a journey of self-discovery and personal transformation. I share everything that I learn in daily posts. If you are struggling to get things done or you want to take back control of your time, I'm here to help.

Say hello, I'd love to hear from you!

A small celebration today 🎉

My newsletter has 100 subscribers!

I know it's a small number - but I'm seeing growth and getting good engagement.

When I started 3 months ago, I didn't think anyone would read it! 

Thanks to those of you who tune in each week and all the great feedback you've given me.

So what is it about?

Each week I share 1 productivity thought with my subscribers to help them get more done.

Writing a newsletter allows me to go into a little more detail and provide a deeper insight that my daily LinkedIn posts.

It comes out every Thursday.

This week I'm writing about the importance of taking decisions and sharing a framework for balancing risk and speed.

I'll start with this statement: "The only thing worse than making a bad decision is no decision at all."

If you want to earn more then you can subscribe here: https://lnkd.in/eNqt-aDy

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Mike Bainbridge

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Today, I'll just share one productivity tip. 
 
Turn your notifications off. 
 
• No pop-ups 
• No bings, chimes, or noises 
• No vibrations 
 
We are surrounded by distractions. 
 
→ On your phone 
→ On your laptop 
→ On your watch 
 
Try it for 24 hours and see what happens. 
 
That's it. As easy as that. 
 
Have a great Friday 😀 
 
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I get annoyed when I hear people tell you to "Stay positive!"
 
It's pretty meaningless and obvious 😬 
 
Like a lot of advice, people tell you "what" to do but not "how" to do it. 
 
→ Change your mindset 
→ Remain curious 
→ Embrace change 
 
Thanks a lot, pointless 😂 

However...
 
If you want to try and maintain a positive mood then it's possible. 
 
Start by framing negatives in a positive way by using different language. 
 
Reframe your negatives as positives. 
 
Here are some examples: 
 
(1) Overwhelmed → In demand 
 
The reason you have so much on is because people value your input. You're a high-performer. 
 
(2) Rejected → Misunderstood 
 
You didn't get the job because it wasn't the right fit for your experience. Don't give up. 
 
(3) Lost → Searching 
 
You haven't lost your motivation, you're just looking for the right project to grab your attention. 
 
(4) Failure → Learning 
 
You didn't hit the goal this time, but look at what you learned. Next time it will be different. 
 
(5) Furious → Passionate 
 
You're not angry, you just want things done in the right way. You have high standards. 
 
Can you think of any others? 🤔 
 
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Some advice comes up over and over again.

Even if it sounds back to front.

"Slow down, to speed up"

It sounds counter-intuitive and I was brought up to work hard and long.

But one thing I've learned  working in tech with high-performance teams is not to ignore the data.

There a loads of studies that show taking regular breaks helps you get more done.

• Long work sessions restrict your focus
• Aim for 30-40 minutes maximum
• Even 5 mins away from the screen will refresh you

There are lots of things you can do as a quick break.

My favourite is to make a coffee or get some fresh air.

The key is to build them into your schedule:

• Set a timer
• Block your calendar

Being fresh is the key!

BTW - if you found this helpful, I have a weekly newsletter where I share tips like this in more detail.

You can subscribe here: https://lnkd.in/eNqt-aDy

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pdf title

Yesterday I had 24 tasks on my to do list. 
 
In the past it would have killed my motivation. 
 
With 24 things to do, I wouldn't know where to start. 
 
Instead, I would have avoided the real work by: 
 
• Making a coffee 
• Checking my emails 
• Sending a few slack messages 
 
And after all that hard-work, I'd be due a break! 
 
Before I knew it, it would be 10.30 and I'd still have 22 things on the list. 
 
Sound familiar? Procrastination 101. 
 
The biggest thing that stops us getting the work done. 
 
However, if you can find a way to get started, things flow and you build momentum. 
 
But how to get started? 
 
You need to eliminate choice. 
 
In 2004, Barry Schwartz wrote a book called The Paradox of Choice (well worth a read). 
 
He found that the more choice we have, harder it is to pick and the less satisfied we are with the choice we made. 
 
When you sit down to start work in the morning, learn from Barry - eliminate choice. 
 
Here's how you do it: 
 
(1) Develop a daily routine - whatever it is know what you'll do to start. 
 
→ It could be checking your inbox, writing a daily journal, or planning your day. 
→ Be consistent. Start the ball rolling. 
 
(2) Identify 1 task that you want to do. Not 3 or 5. Just ONE THING. 
 
→ It sounds simple, but it makes a difference.
→ You can worry about the rest later. 
 
(3) Just start. Be purposeful. Do it. 
 
→ Aim to do 15 to 20 mins work and focus. Then cross it off the list. 
 → If you do nothing else, you've achieved something. 
 
What I found is, most of the time it gets me started and then I have momentum. I just keep going!
 
One thing I've learned is that we call struggle from time to time. You're not alone!

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This weekend, I completed a "monster task". 
 
I'd been putting it off for ages. 
 
Not easy to admit! 
 
Here's the story: 
 
I'd told my father I would backup his photo archive after helping setup his new laptop. 
 
I've become family "IT support" 😂 
 
There were 160 folders, containing over 250 photos each. Around 95GB of data. I had to move it from one cloud service to another. 
 
→ For weeks I've been putting the task off. 
→ Just because I knew it would take ages. 
→ It felt like a mountain to climb. 
 
When I sat down to start, I realised it would be easier to break it down into chunks. 
 
I wrote down the approach I'd take and did a few folders at a time. 
 
It still took a while, but when I got into a routine it was easier and faster than I thought. 
 
When I finally finished, I had a big realisation:

→ It wasn't as bad as I expected!

And really importantly:

→ It felt great to be done 😁 
 
What did I learn? 
 
We put things off because they seem large and complex. 
 
I found all sorts of ways to procrastinate. But I just had to make a start. 
 
Breaking the big task down into smaller ones made it more manageable. 
 
Momentum is everything. 
 
We all have big tasks to do from time to time. 
 
• Find ways to break them down 
• Do a little and build momentum 

Does this resonate?
 
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Do you know what you're going to do today? 
 
I used to have no idea. 
 
• I had a "to do" list 
• I had calls and meetings in my calendar 
• I had urgent emails with actions 
• I had important personal tasks 
• I had a physical notebook 
• I had a digital notes app on my phone
• I had post-it notes on my desk
 
Sound familiar? 
 
I would work on things bit by bit, cross things off the list, and get things done. 
 
But it was pretty chaotic. 
 
I was able to get my job done without any problems but I felt out of control. 
 
→ It was reactive 
→ I did things at the last minute 
→ I felt behind all the time 
 
⚠️ Problem (1) - There was no system. 
 
The reason pilots have a checklist before takeoff is so they don't miss anything important. 
 
You should build one too. 
 
✅ Solution (1) - A simple "daily checklist" will help you work in a more structured way. 
 
→ Use it as a "standard operating procedure" for your day. 
 
⚠️ Problem (2) - I had information in many different places. 
 
The phrase "single source of truth" is used often because it's important. 
 
Keep things in one place. 
 
✅ Solution (2) - Have a single task list for tracking everything. 
 
→ It has to be something you can rely on, covering everything you intent to do. 
 
⚠️ Problem (3) - No daily plan. 
 
The reason you have a timetable at school is so you have consistency and structure in your day. 
 
You need the same for work. 
 
✅ Solution (3) - Plan your day in advance. 
 
→ Have a clear action plan for each day and know what you want to achieve. 
 
🚀 The real lightbulb moment for me was when I realised these 3 problems and solutions were connected. 
 
Doing one without the others wasn't enough. 
 
• Does this sound familiar? 
• Do you do all these 3 things? 
• Do you need help getting started? 
 
Leave a comment and let me know!

BTW - if you found this helpful, I have a weekly newsletter where I share tips like this in more detail.

You can subscribe here: https://lnkd.in/eNqt-aDy
 
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Feel trapped and "always on"?

Here is my "total switch-off" plan for holidays: 
 
• Leave your laptop at home 
• Don't check emails 
• Ignore work notifications 
 
A recent YouGov survey said that 60% of us check emails while on holiday. 
 
Emails are the easiest and perhaps most dangerous work distraction. 
 
They can start small but quickly escalate. 
 
But if you're thinking about work then you're not switched off. 
 
But (this is the key)... 
 
You only need to check if you don't already have it covered. 
 
You know what I mean: 
 
• An email chase from your manager for a task you forgot 
• A customer request for something that was due while you were away 
• A follow up from a colleague because they needed more info 
 
How do you make sure this DOESN'T happen? 
 
So you can enjoy your holiday in peace with zero stress 😎 
 
You have to track ALL of your tasks. 
 
→ Not just 80% of them 
→ No random sticky notes 
→ Everything in one place 
 
This means having a system and using a tool you can rely on. 
 
Our brains are not good at remembering long lists of tasks! 
 
I capture absolutely everything I have to do and have been doing it for the last 3 years. 
 
It changes everything. 
 
But most importantly it means I can go on holiday, relax, and enjoy myself 🌴 
 
Come on, let me know. How much do you check work emails while you're away? 
 
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Did you ever wonder:

Why professional tennis players have coaches?

I mean, think about it. Most of them have been playing tennis since they were kids.

They know the practice routines and how to prepare for matches.

So why do they need help?

One of the reasons - motivation.

The life of a professional sportsperson is not as easy as we all imagine. The hours of repetitive effort requires real dedication.

Knowing your coach is going to be there with you, helps you stay focused and motivated.

The same is true for work.

If you have external accountability then:

• You're more likely to show up
• You'll be more focused on the task at hand
• You'll get more done

Trust me, I've tried it.

Want to know more? The good news is it's the topic of my newsletter this week.

You can subscribe here: https://lnkd.in/eNqt-aDy

One email every week with a productivity tip to help you get more done.

So you can spend time on the things you love doing.

What do you think?

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What do you do when it doesn't work out?

Even the best plans can fall apart. 
 
How you react is important. 
 
Life will always throw unexpected situations at you: 
 
• Urgent customer call 
• Sick days 
• Escalation from your manager 
 
How you deal with them will help you build resilience. 
 
→ Use this simple 3-step framework: 
 
(1) Stop - Don't jump in with an immediate solution. 
 
(2) Assess - Brainstorm options and work out the impact of each. 
 
(3) Respond - Finally, take action. Make a decision. 
 
Hopefully, the situation won't involve you getting punched in the face! 😂 

BTW - if you found this helpful, I have a weekly newsletter where I share tips like this in more detail.

One email per week.

You can subscribe here: https://lnkd.in/eNqt-aDy
 
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Self-awareness is key to improvement.

But I didn't really use it to my advantage.

As I've got older (and perhaps a little wiser), I've realised that observing how you react and experience things makes a big difference.

I never used to do this.

But, now I know there are just some days when i don't feel "up for it".

There are things that effect my performance.

I had to learn to listen to my body. 
 
When I feel good I get more done and I'm more effective (focus more easily and less distracted).

You know what it's like, you're "in the zone".
 
I'd been reading that mental performance is connected to how you feel. And now I feel as though I've worked it out.
 
Some good news - It's easier than you think.
 
Here are 5 simple things to focus on: 
 
(1) Sleep 
Making sure you get enough sleep will allow you focus for longer and stay motivated. 
 
(2) Regular exercise 
Even as little as 30 mins walking every day or 10 mins stretching when you wake up to keep active will help. Get into a daily routine. 
 
(3) Eat healthily 
Try to avoid processed foods and eat a balanced diet. Make time for food preparation and avoid sugary snacks. 
 
(4) Stay hydrated 
Drink plenty of water. Good hydration will help your skin stay healthy. 
 
(5) Take regular breaks 
When you’re working be sure to take regular breaks. Go for a short walk and get some air. 
 
Keep your body healthy and your mind will follow. 

Have a great Friday 😁

🚀🚀🚀 
 
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Do you know why Toyota are so successful?

One of many reasons is Kaizen.

The Japanese approach to constant improvement.

By focusing on the same task over and over again - you achieve mastery.

This helps you understand it at a fundamental level and then look for improvements.

I wrote about "task batching" this week, in my weekly newsletter (you can read it here: https://lnkd.in/eMj3qJ6d).

Here's the formula:

• Focus on a specific task
• Do it repeatedly without distraction
• Reflect and improve

By "batching" your common tasks you can do this too.

It means you complete things to a high quality and you get them done more efficiently.

Sounds pretty good, doesn't it? 😁

Have a great weekend!

BTW - if you found this helpful, I have a weekly newsletter where I share tips like this in more detail.

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1 productivity tip each week.

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You can't make more time. It's finite.

Or so I thought...

While we only have a set amount of time to get things done, you can make more time for yourself.
 
By saving time elsewhere ⌛ 
 
If you find you often run out of time, there are lots of ways to make more time in your schedule. 
 
Here are my top 3: 
 
→ Avoid long meetings 
 
• Meetings are one of the biggest time-sucks in modern work. 
• Reduce 60mins to 30mins and 30mins to 15mins. 
• Minimise recurring weekly calls with no purpose. 
 
→ Stop reading the news (and social media) 
 
• Or listening, or watching. Cut your media content down. 
• The 24 hour news cycle is designed to sensationalise trivial events. 
• You can't alter world events, don't let them worry you. 
 
→ Outsource your chores 
 
• Understand your value. If you spend 3 hours cleaning and you can hire someone for £15 per hour, is it worth the trade? 
• Use laundry services and food delivery to trade in your most hated tasks. 
• Give yourself time back to relax or be more productive. 
 
You can always cut the budget. The same is true for your own time. 
 
What tips do you have for saving time? 
 
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The sweet spot for work:

Loving what you do and being great at it.

Sometimes we forget to focus on high standards, but it's important.

Achievement will keep you motivated.

Delivering stand-out results will help you achieve more.
 
However, common advices tells you to "follow your passion." 
 
But most of the time the things we're passionate about are incredibly hard to make a living from: 
 
• Playing in a band - very few become famous. 
• Competing in sports - less than 0.01% turn pro. 
• Travelling the world - hard to make money doing this. 
 
It's better to work out what you're good at and focus your time there. 
 
Enjoy learning and delivering great outcomes. 
 
Your day to day might seem mundane compared to "passions", but with time you'll become an expert. 
 
Expertise pays the bills. 
 
Standing out will then allow you to enjoy life. 
 
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Everyone knows building habits is beneficial.

But do you know why?

Repeating similar tasks over and over again develops a muscle memory.

You start to do things on auto-pilot.

When that happens, you don't stop to think or stop to consider - you just take action.

Killing procrastination.

But how can you use this every day - even if you don't have a habit.

You can batch your daily tasks.

Doing similar actions at the same will drive consistency, and prevent lost time from context switching.

Task batching is easy to learn and a powerful tool.

If you want to know how to get started, you can read more in tomorrow's newsletter.

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1 productivity tip each week.

Start batching today and get more done! 😁

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Did you ever feel this way:

You're working hard and something is missing.

I used to get this a lot. Particularly when I was busy and had a lot to do.

I wasn't asking the most simple question. 
 
And it's also one of the most powerful. 
 
Why? 
 
Stopping every now and and again to ask why will save you time and ensure you’re working on the right thing. 
 
When we're caught up in our day-to-day activities, it's hard to stop and ask: 
 
"Should I really be doing this?" 
 
To make it easier - go one step back. 
 
Ask: "Why am I doing this?" 
 
Define the purpose. 
 
If you can't come up with a good answer, then you might wasting your time on "busy work". 
 
Or an easy distraction that just wastes your time with no real impact. 
 
You know what I mean! 
 
The things that don't really matter. 
 
For example: 
 
• Attending meetings where you don't participate 
• Replying to emails that don't need a reply (e.g. "Thank you!") 
• Endless scrolling on social media 
 
They're just there to slow you down. 
 
If you restrict the time you spend on distractions and "busy work" then you'll be amazed what you can get done. 
 
Clear, well-defined productive work that has an outcome and impact. 
 
If you're not sure how to get started, just ask "why?" 🤩 
 
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Have you heard of the 3-3-3 method?

I've been trying it out and it's pretty good!

It helps you set a realistic plan for the day.

Too often we try to get too much done.
 
If you set a goal that is too optimistic and you don't reach it you might feel disappointed. 
 
We are often misjudge how long something will take. 
 
In the past I struggled with this, particularly if I had a lot of things on the list. 
 
How to solve the problem? 
 
Use the 3-3-3 method from Oliver Burkeman (author of Four Thousand Weeks). 
 
This framework will help you have a more achievable daily goal. 
 
Here's how it works: 
 
→ 3 hours of focused work 
 
• Work on a big project or important series of tasks that require concentration. 
 
→ 3 short/simple tasks 
 
• Reply to emails, send the report out, plan the meeting.
• 3 things you can do in under 30 mins (each). 
 
→ 3 activities 
 
• Not work related!
• Three things that are more like chores. For example: tidy the office, workout, or grocery shopping. 
 
If you stick to 3-3-3 every day then you know you've made progress. 
 
Easy, isn't it? 
 
What do you think? How do you know if you've had a good day? 
 
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How do I improve learning speed? 
 
I read shorter books! 

It sounds obvious but so many non-fiction/business books are quite long and complex.

People often tell me they don't have much time for reading. That's fine! 
 
Here's the solution - read less, but read better! 
 
There are loads of great "short books" out there that get to the heart of subject quickly. 
 
Look for books with fewer than 250 pages.

You can usually get through them in about 4 hours (for me around 1 week).
 
→ Check out Amazon or Goodreads reviews.
→ Focus on ratings first, then page-count.
→ Look at audiobooks to estimate read time. 
 
The best books: 
 
• Are written to be high-value per page 
• Use clear language 
• Avoid unnecessary repetition 
 
My recommendation for today is: 
 
The workshop survival guide
by Rob Fitzpatrick
 
• Amazing summary of how to set up an engaging workshop.
• Excellent real world examples to help you understand. 
• Just 219 pages - I read it in 3 days. 
 
BONUS: 
 
There are also loads of great short stories out there if you're looking for fiction. 
 
My personal favourite is Metamorphosis by Franz Kafka (201 pages). 
 
What would you recommend? 
 
I'm always looking for great books to add to the list. 
 
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How do you stay motivated?

It's something I often struggle with.

Some days I'm just not in the mood and I lack the motivation to get going.

I've learned to start small, and build from there.

Momentum is important.
 
Start strong and you'll have a productive day. 
 
Here are 5 tiny habits you can develop that will help you get going: 
 
(1) Stop and Breathe 
 
It doesn't have to be 10 mins of meditation, but starting by sitting quietly, closing your eyes, and taking a few deep breaths will help you focus. 
 
(2) Stretch 
 
A few toe touches and a reach for the sky will get your blood flowing. There are lots of simple yoga poses you can try. 
 
(3) Plan the day 
 
Start by reviewing your tasks and calendar. Pick the most important thing you want to get done and make sure you assign time for it. 
 
(4) Stay hydrated 
 
Aim to drink 1.5L of water per day. Start as your mean to go on. Use a water bottle to keep track. 
 
(5) Review your work 
 
Spend time before you shut down reviewing how things went. What could you improve? Take these insights with you tomorrow to make it better. 
 
Tiny habit grow into routines that will power your day. 
 
Start small and aim to show up every day. Then see how these habits compound! 
 
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Taking care of personal growth is important! 
 
It's easy to get caught up in the daily grind. 
 
One of my favourite productivity books is Stephen Covey's "7 Habits of Highly Effective People." 

If you haven't read this, put it on the list! It's great.

There is a lot there (it's a big book) - but for personal growth skip to the back.
 
The final habit, "Sharpen the Saw," is all about the importance of self-renewal. 
 
Make sure you take the time to invest in yourself physically, mentally, emotionally, and spiritually. 
 
For example: 
 
1️⃣ Physical Renewal: 🏋️‍♂️ 
Prioritise regular exercise to boost your energy levels and your overall well-being. 
 
2️⃣ Mental Renewal: 📚 
Dedicate time for learning and growth. Read a book, take a course, and invest in your mind. 
 
3️⃣ Emotional Renewal: 🧘‍♀️ 
Practice mindfulness and activities that bring you joy. Emotional well-being is a key component of success. 
 
4️⃣ Spiritual Renewal: 🌿 
Connect with your inner self. Whether it's through meditation or nature walks. Nourish your spirit. 
 
Remember, taking time for self-renewal isn't a luxury; it's a necessity. 
 
How do you "sharpen your saw"? 
 
For me, it's: 
• Getting regular exercise 
• Reading daily 
• Keeping an open mind
• Time for contemplation 
• Socialising with friends 
 
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