Stef Curcio

Growth Marketing Manager

Scale LinkedIn

“We don't have time to send DMs and create content”

This is the #1 LinkedIn lead generation problem for founders and teams.

- Some companies we’ve worked with have seen revenue boosts of up to 327% in <90 days -

⭐Some people who trust our services:
- Jasmin Alic (290k+ followers)
- Richard Van Der Blom (220k+ followers)
- Okoye Chinelo (150k+ followers)

… and many others.

Most businesses know they should have a DM strategy in place…

But let’s be real...

most people do not have time for this!

(And everyone hates DMs)

But LinkedIn lead generation comes hard for many for mainly 3 reasons:

1) Don’t know how to start a conversation
2) You are used to annoying pitch slaps
3) Have better things to do

We simply do this for you.

**Scale LinkedIn**:

A system of AI agents that generates clients on autopilot

**Including**

✅Content Agent
✅Lead validator Agent
✅DMs Generator Agent
✅Appointment setter Agent

🔒**Safe:**
Avoid being restricted by LinkedIn.

👬**Don’t burn through leads:**
Avoid the pray and spray approach.

⏱️**Timeline from start to results:**
Start to see 20%-50% reply rate in 14 days.


📈Case studies:

- Trevor Longino, Founder - Crowd Tamers, GTM agency: +$44k in revenue in 30 days
- Gal Agadi, Founder - Gravity, Content agency: +$90k in sales in 40 days
- Beatrice Vladut, Founder - B Branded, Branding: Doubled sales calls in 30 days
- Justin Fowler-Lindner, Founder - The Rose Garden, Lead generation agency: +12 clients in 90 days


✍️How to start:

Copy and paste the URL below to get your personalized LinkedIn outreach campaign - For free:

https://www.scalelkdn.com/campaign-builder

Founder

Link Up

I am the only in-house lead generation expert for Jasmin Alic's community Link Up.

If you don't know who Jasmin is... 

It is simple:

- He's the #1 content creator on LinkedIn™

I consult his clients on the following:

- DMs
- Offers
- Finding ICP
- Scaling LinkedIn
- Lead gen strategy

👉Join here: https://whop.com/linkupbyjasmin/?a=stefcurcio

In-House Lead Generation Expert

Aude.ai

Advisor

Rinascita Basket Rimini

Wake up, train, rest, train, repeat→This was my routine.

2-3 workouts a day, multiple games a week.

This was my life as a teenager.

Little studying, lots of training.

Fast forward to 22 years old:

I felt there was more to life than becoming a pro baller🏀

(Do not get me wrong, I still love the sport)

So, I packed my bags and bought a ticket to Japan.

Then I lived and worked in Malta...

Studied for my master's in Sydney while working for Four Seasons and Sheraton...

Before moving back to Japan.

(After a 4 month detour in Bali ❤️)

Semi Professional Basketball Player

LinkedIn client acquisition in <​15 mins/day | Trusted by the top 1% of LinkedIn’s Creators

The FREE community for entrepreneurs that want to master Elegant Lead Generation

Join at: 

stefcurcio.com

LinkedIn has too many people who flaunt results.

I considered deleting my account for this.

Until I realized one thing:

I was mostly reacting to jealousy.

Instead of using results of others as inspiration...

I used them to feel bad about where I was at.

What I realized is that I was not reacting to a lack of results...

But a lack of direction.

When I did not have a clear direction and plan...

Anything could sway me.

Now I have a clear plan that resonates...

And I do not doubt myself as much...

And I do...

I can more easily catch myself and get back on track.

Here is my takeaway:

- Create your unique plan
- Learn to celebrate other people's wins
- If needed, find someone who can help you with the above

P.S. Today I celebrate Jasmin Alić, Richard Moore, and Jacob Pegs, who are the people who inspired me the most on LinkedIn ❤️ 🙏 

P.S.S. Who are the people who inspired you the most on LinkedIn?

Living in Okinawa was my dream.

Took me 11 years to make it real.

Was sitting on my couch when...

My sister in law was sharing her dream of moving to Italy...

And how as a designer...

She felt inspired daily by our beautiful Italian architecture.

All of a sudden, she asked me:

"If you could live anywhere, where would it be?"

Without thinking, I said:

"Exactly where I live. Okinawa"

And I paused there for a second.

If you are or want to be an entrepreneur...

You probably know what I am talking about.

That feeling of knowing something is exactly right for you.

Even when all the people around you...

Are making different choices.

My best friends were becoming:

Doctors, PHDs, and engineers...

When I was waiting tables in Sydney...

Making minimum wage..

To learn English.

Because I knew I felt I would need that skill...

To become the kind of entrepreneur I wanted to be.

Because something about Japan felt special...

And I wanted to move there.

And I knew I did not want to be an employee.

I grew up in a family of entrepreneurs after all.

I felt excited about the possibilities and freedom of entrepreneurship.

I still remember the 2 years turning down all invitations to hang out...

Because I did not have money to spend on dinners.

I remember the hardship.

Waking up in the middle of the night, anxious about running out of money.

The battles with the ego.

Every single chuckle of friends, family, and acquaintances...

When I share what my dream was...

I remember the lies I told to avoid admitting I did not have the money.

If feels like a distant memory.

But I can still feel those emotions.

And I am grateful for every single experience.

Now, I look back and I realize:

- I am exactly where I want to be
- With the people I want to be
- Doing what I love daily

If you are an entrepreneur struggling, this is for you:

- Do not give up

The best is yet to come :)

Last week, I shut down my outreach.

We had too many DMs to handle.

I get a 55% reply on 40DMs/day.

(proof in the comments below)

That is 20+ new conversations/d.

And some of them last multiple messages.

I just onboarded a new VA.

She is great.

But learning under these conditions is not easy.

So I toned it down.

DMs are great for anyone.

(If you do not have time, create a system that runs without you)

But especially...

If you have a high ticket product: $5k+...

Your brand is still growing...

Or you do not have an incredibly effective inbound strategy...

Outreach could be a huge difference maker.

P.S. I delegated my DMs so I could go throw ninja stars with my dad in Okinawa :)

stef-curcio-consulting

Talks about #prospecting, #coldemailing, #coldoutreach, #leadgeneration, and #saasleadgeneration

Last year, my revenue halved.

This week, I closed contracts for €38,545.

"You have to pay €27.5k in tax in the next 90 days".

It was a regular summer afternoon in July last year...

38° Celsius (100°F)

Despite the air conditioning...

I started sweating...

I was on a call with my accountant when I froze.

I had just realized I did not have enough money to pay my taxes.

My first year on LinkedIn went incredibly well...

And along with the financial success...

Came a big tax bill.

The problem is that...

The next year, I took time off.

Because I found myself in a dark place...

Not sure if I wanted to continue doing "the LinkedIn thing".

And I stopped doing what was working for me:

- DM new people every day
- Explore a potential fit with leads
- Close, set up a follow-up up or move on

When I came to it...

I started working again.

I jumped straight into the DM "hassle".

But once your pipeline dries...

It takes a while to ramp it up again.

I tried to pay my taxes...

But I could not.

So, I had to ask my family for financial support.

(not fun, I guarantee you)

It all started because I stopped doing what was working:

- DMing people

This year, I wanted to make sure, this will never happen again.

To me, and all the other founders and teams who face the same problem.

Because when client acquisition becomes a problem...

It's probably too late.

So, I completely automated outreach...

So it works without me.

And never stops.

This week I closed 4 contracts...

Adding up to €38,545 in projected revenue.

All generated from DMs.

Next week, I will be working with 10 people to build their automated client acquisition system.

If you want to join, simply DM me "I am IN" and I will send you the GDoc with the offer.

P.S. The sale closes tomorrow. This will be my lowest price ever.

P.S.S. You might believe my results or not. Not blaming you if you don't. You only have my word to believe :)

My number#1 DM mistake:

(and it's the same content mistake I made)

I treated LinkedIn like a cold professional platform...

I thought if people saw that:

"I knew my stuff"

They would automatically become a client.

I used to share lots of content:

- "How to" posts
- Templates
- Guides

And many people would thank me for that.

Some would comment "just saved this".

To simply never seen them asking about my services...

I was promoting "social selling"...

Even when I had a unique method that went way beyond that.

And most importantly...

I was not creating an emotional connection...

Between me and the buyer.

In other words...

I was giving away free information without giving them a reason to work with me.

I did this with DMs, too.

I was going straight for the exploratory questions...

Without acknowledging the human being behind the business.

Now I always have:

1) A warm up period before sending a message
2) An opening DM focused on "building a relationship"

For all of my DMs.

My takeaway:

- Being human first. Sell later.

P.S. Do you focus on building relationships with content or DMs?

A frog was staring at me this morning.

When I opened my washing machine.

After a few seconds...

It leaped out.

I froze for a second.

And thought:

"How did it end up there?".

Then I realized something.

That frog didn't plan to be in my washing machine.

It didn't wake up thinking:

"Today I'm going to hide in a dark, wet box."

It just ended up there. Seeking shelter. Seeking safety.

(still do not know how that happened)

And now it was trapped.

So I grabbed a broom and a dustpan.

Gently scooped it out. 

Walked it to the garden.

Released it back where it belonged.

Here's what hit me.

We do the same thing.

We end up in spaces that aren't meant for us.

Jobs that drain us.

Relationships that suffocate us.

Routines that numb us.

We tell ourselves it's temporary. 

We'll get out soon.

But days turn into weeks.

Weeks turn into years.

And we're still staring at the same walls.

The frog didn't know how to escape on its own.

But it also didn't accept the washing machine as its home.

It waited.

And when the door opened, it didn't hesitate.

Most of us hesitate.

We've been in the dark so long that...

We forget what the garden looks like.

We convince ourselves that...

The "washing machine" is safer than the unknown.

So we stay.

The frog taught me something today.

Sometimes you don't need a grand plan to change your life.

You just need to recognize when you're in the wrong place.

And be willing to move when the door opens.

The door is always "open".

The question is: are we paying attention?

P.S. Shared a pic of the frog in the comments :)

"Ok, but how much time do you spend in the DMs?"

I smiled.

I remember getting this question often 2 years ago...

And I would answer:

"30-45 minutes a day. Sometimes one hour".

If someone were to ask me today, I would tell them this story:

Yesterday, I had my Monday Japanese class at 12 pm.

After I finished, I had lunch with my wife.

Around 2 pm, I opened my laptop...

Just to see 8 unread DMs generated from cold outreach.

8 conversations with potential buyers I spent 0 minutes creating.

That came in over the previous 48h...

While I was playing basketball and enjoying the weekend, hanging out with my wife.

That I will have someone reply to and turn into calls.

Today, I onboarded a €2.5k+/m client from LinkedIn.

Our conversation started in the DMs.

While everyone fights the algorithm.

I recognize that there is magic happening in the DMs.

And I optimized what works for me, to remove myself from the work...

And focus on delivery and growth.

P.S. Do you send DMs daily?

I sold out my new community in 8 days.

The process:

1) I created buzz with content and emails
2) I made 1 offer CTA daily
3) I follow up via DMs

Some internal rules I followed:

- CTAs were always about receiving more information.
- I focused all of my content on what I was offering.
- Never on the "how to fix problems".

And every time an interested lead showed up...

I would tag them in Kondo: Superhuman for LinkedIn DMs.

So I could then follow up and know exactly who reacted and when.

And I will nurture those leads with comments and DM follow-ups before my new launches.

P.S. Launching for a new cohort within the next 4 weeks. If you want to be notified 48 hours before everyone else, reply “waitlist”.

Yesterday, I had a sales call with a lawyer friend.

I decided not to ever work with him.

I am exploring moving my business to Japan...

So I reached out to a lawyer who helped me FOR FREE a couple of years back.

I was 100% sure I would give my business to him.

Until we connected on a call yesterday.

As soon as the call started...

He seemed to have forgotten who I was.

(I had to ask if he remembered)

And without really diagnosing my situation...

He immediately presented me with 3 options.

"You can open business type A,B or C."

Here is what I felt was off:

- He assumed my situation.
- He did not leverage our existing relationship.

I feel that is the exact reason why most outreach campaigns fail:

Most founders and teams do not:

- Warm up leads before reaching out
- Try to diagnose before "offering"

The power of LinkedIn is that you have the chance to create a bond.

Long sequences with big delays between messages...

Compliments and observations...

Commenting on posts....

An optimized profile...

Content.

These are all weapons at our disposal to get in front of your leads, not as a stranger...

But as a familiar face.

Our content reach is dropping every month.

- DMs haven't been limited in years.

(for paid accounts)

P.S. If you do not know how to start your outreach...

Click under my name above on "Visit my website" to get your personalized outreach campaign - For free.

73% reply on autopilot.

From profile visitors.

My problem:

I wanted to start conversations with high-quality profile visitors….

Not random sign-ups.

So here’s what I did 👇

1️⃣ Added a second lead magnet to my landing page.

 To get it, people had to drop their LinkedIn URL.

2️⃣ Validated the lead through my AI agent.

 If they weren’t a fit, they still got the resource via email.

3️⃣ Qualified leads got a DM via HeyReach.io:

“Hi [Name], saw you requested [resource]. Want me to send it here?”

If they didn’t reply, I followed up through InMail and DMs — still via HeyReach.

The result?

 ✅ 73% reply rate
 ✅ 100% acceptance rate
 ✅ Conversations only with high-quality leads

While I was sleeping.

Or drinking tea 🍵 

P.S. Do you DM profile visitors?

100% acceptance and 73% reply with warm outreach

"I have tried outreach, 0 results."

Just received this DM today. What I did:

Thanked the prospect... And moved on to the next.

No emotional reaction.

I cannot convince everyone that what I do works.

And it is not my intention.

I only want to work with people who can imagine "things work".

Success for any business endeavor is born from a vision of success.

If you believe something will work, it might.

If you believe somethign will not work, it never will.

Here is a little secret:

- I do not believe in outreach

I believe in relationships.

I have learned that if you can build those at scale...

You will always have people willing to work with you.

And DMs are only 1 part of the puzzle.

You need the whole experience to be spotless...

- Content
- Profile funnel
- DMs outreach

Are only some of the elements that help you build that relationship....

Over a period of time.

P.S. Do you send DMs daily?

My parents were here for 2 weeks in Okinawa.

We spent time together. Real time.

Threw ninja stars. Ate meals. Walked the beaches.

I took some time off.

And besides clients' work...

I paused most of my other tasks.

But here's what didn't stop.

My system.

While I was with them, my DM agent was working.

Finding leads. Sending messages. Booking calls.

I wasn't checking my phone every 5 minutes.

I wasn't stressed about pipeline.

I was just... there with them.

And the conversations kept flowing.

That's the whole point.

Most people think you have to choose.

Either you're grinding. 

Or you're living.

But that's a false choice.

If your business depends on you showing up every day...

You don't have a business.

You have a job.

Having something that would run without me was vital...

Because that is how I want to live my life.

Even if I have a one person business.

So...
While I'm throwing ninja stars with my dad...

My LinkedIn machine is working.

(yes, we actually did that 🤣)

While I'm eating dinner with my mom...

Leads are being validated.

While I'm sleeping, replies are coming in.

This is what automation actually means.

Not cutting corners.

Not sounding like spam.

It means building once so you never have to grind again.

It means being with the people you want to be with.

And still having your pipeline full.

That's the life I wanted.

And that's the life I'm living now.

P.S. Does your system runs without you?

I get 53.1% reply from my DMs.

Here is what I do (daily):

- I research 35-40 prospects 
- I validate about 24 leads
- I research all of them
- I send 30+ DMs
- I reply to DMs

That is about 90-160 minutes/day.

In reality, I do not do any of this.

AI+VAs do this for me.

The numbers you see above require less than 5 min/d on average.

P.S. How much time do you spend in the DMs every day?

91.5% reply on autopilot.

Spent <5/w minutes on this campaign.

Imagine a world where you open your inbox...

And you have 5-10 new conversations with potential buyers.

Then your trained VAs equipped with AI tools....

Reply to those conversations...

And generate calls for you.

While you run your business....

Enjoy time with your family...

Or simply drink tea 🍵 with your partner :)

It's not about complex strategies. 

Not about endless hard work.

Not because of tricks or manipulation.

But about knowing how human beings like to be approached and engage in conversations.

You keep adding more people to a system that runs by itself...

With no extra time required on your end.

The real question isn't "how." 

The real question is: 

"What becomes possible when connection feels this natural?"

P.S. Do you send DMs daily?

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