Thomas Helfrich

InstantlyRelevant.com

Instantly Relevant helps B2B companies grow faster by combining AI, automation, and human expertise into one end-to-end marketing system. We manage everything from social media and content creation (posts, podcasts, YouTube, newsletters) to direct outreach, personal brand growth, and AI-SEO powered, human-written thought leadership articles.

Our value is simple: we don’t just build strategies... we execute them. Clients range from billion-dollar engineering firms and $100M SaaS companies to solopreneurs making $500K–$2.5M annually. Across industries — insurance, engineering, software, marketing, and consulting — our customized approach works because it’s designed around results.

All of this comes for less than the cost of an intern.

Lead AI Marketing Strategist

Cut The Tie (Instantly Relevant, Inc. Company)

Cut The Tie | Own Your Success
Cut The Tie is a multi-channel amplification platform that turns one podcast conversation into a powerful marketing engine. We amplify your story across YouTube, social, blogs, newsletters, digital magazine features, and ads—maximizing visibility, credibility, and ROI.

Podcast Host

Computer Aid, Inc.

Led enterprise adoption of AI and Intelligent Automation across sales, delivery, and marketing functions at a $1B+ services firm.

Designed and executed innovation strategies that modernized operations and improved efficiency.

Created AI-powered solutions that enhanced customer experience and supported revenue scalability.

Served as an executive advisor for technology-enabled transformation, positioning CAI as an industry leader.

Chief Innovation Officer

ISG (Information Services Group)

Trusted advisor to Fortune 500 clients including Eli Lilly and Stanley Black & Decker.

Spearheaded AI and automation strategy programs that optimized workflows and reduced costs.

Partnered with executives to align technology investments with measurable business outcomes.

Delivered scalable process optimization frameworks that improved operational quality across enterprises.

Senior Director, Intelligent Automation Services

KPMG

Executive advisor to global enterprises on governance, AI adoption, and automation frameworks.

Guided clients in adopting new technologies securely and strategically.

Developed frameworks that balanced innovation with regulatory compliance.

Senior Manager

Elsevier

Director Business Technology

Accenture

PricewaterhouseCoopers

Solutions Architect

Win More Marketing Clients, Get Verified | Build trust faster, overcome skeptical buyers, & win more clients | Get Verified, Risk-Free | 1 Mil YouTube Subs / Top 10% Global Podcast

I deliver on the promise of Ai marketing to generate leads and build your brand. In fact, I guarantee it.

I bring together AI, automation, and human expertise to drive measurable growth for clients ranging from billion-dollar engineering firms to $100M SaaS companies to high-performing solopreneurs. Book a time with me here: Calendly.com/instantlyrelevant

My team and I provide end-to-end growth solutions:
• Social media management (LinkedIn, Meta, and more)
• Content production (posts, podcasts, YouTube, newsletters)
• Direct outreach (DMs, connections, network growth)
• Thought leadership + AI-SEO human-written articles
• 1:1 coaching to sharpen offers, systems, and sales flows
• Integrating Ai into you business to achieve measurable results

In the past five years, we’ve helped secure over $500M in contracts, doubled revenue from $40M → $80M in just two years, and scaled small businesses from $1M → $3M ARR. Every engagement is customized—and all of it comes for less than the cost of an intern.

Before launching Instantly Relevant, I spent 20 years in consulting (including KPMG) and led intelligent automation and AI strategy implementations at Eli Lilly and Stanley Black & Decker.

🎙️ In 2024, I launched the Cut The Tie podcast + YouTube channel, which grew into a top 2.5% globally ranked show with 1M+ subscribers—proof that the same growth systems we use for clients work at scale.

👉 Want to see how your lead gen stacks up? Take my 3-minute assessment: assessment.instantlyrelevant.com

Chief Executive Officer

Let's double your LinkedIn revenue with the Instantly Relevant sales and marketing system.

“The one book every entrepreneur should read? How to Win Friends and Influence People.”

Ben Wolff says the classic his dad gave him as a kid has shaped nearly every part of his business journey.

- Relationships drive opportunities — clients, partners, investors
- Trust is the foundation of business
- Timeless principles still apply today

Sometimes the oldest playbook is still the best one.

🎧 Hear Ben Wolff share why this classic book continues to fuel his entrepreneurial path on Cut The Tie (Instantly Relevant, Inc. Company):

Apple: https://lnkd.in/eMK7Mkrc
Spotify: https://lnkd.in/eRuaJmwZ

#CutTheTie #BenWolff #Entrepreneurship #Books

AI Marketing That Delivers Leads | Lead Generation Done Right | Guaranteed Results | Trusted by Billion Dollar B2B Services Companies to Solopreneurs

We’re hiring a LinkedIn-first SDR / Appointment Setter in the Philippines to turn smart outreach into booked meetings. 

Realistic monthly range = $2,400–$7,200 USD

What you’ll do
-->Hunt new prospects from your own LinkedIn account
-->Start real conversations (no spam), handle replies, and book qualified appointments
-->Keep clean notes and tight handoffs to sales

Why this is different
Strategy-led, AI-powered, human-guided. We supply ICPs, message lanes, and AI workflows—you bring consistency and craft. Results are tracked. quality stays human.

What success looks like
-->Daily targeted actions
-->Positive reply rates that climb over time
-->8–12+ qualified meetings/month with low no-shows

How to apply (read this part)

DM me with:
-->Your LinkedIn profile
-->A short DM that gets my attention
(if that doesn't work) 
   --> Up to 2 DM follow ups 

Optional: a ≤30 second video in DM explaining why you are THE one to hire. 

#sdrjobs #appointmentsetter #b2bsales

LinkedIn Appointment Setter (SDR) — AI Marketing That Delivers

What happens when your business outgrows the way it’s always been done?

For Nathan Strum, that was the moment he cut the tie.

As CEO of Abby Connect, Nathan led one of the most trusted live receptionist services in the U.S., until the world changed. Calls dropped off, automation rose, and AI entered the conversation. Most companies panicked. Nathan leaned in.

Instead of replacing people, he built a hybrid receptionist model—combining the empathy of humans with the efficiency of AI. The result? Happier clients, smarter systems, and new career paths for employees who once only answered phones.

This episode hits the intersection of technology and humanity:

- Why focusing on everything for everyone kills momentum
- How AI creates jobs when leaders upskill, not downsize
- The real path from service company to product-led innovation

🎧 Listen to Cut The Tie (Instantly Relevant, Inc. Company) here:

Apple: https://lnkd.in/ehtkCk2N
Spotify: https://lnkd.in/ewAAXb59

— Thomas
Follow if you’re ready to stop playing small and start building what matters.

#CutTheTie #AbbyConnect #Entrepreneurship

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