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Christopher Lochhead 🇺🇸🇮🇱🏴‍☠️'s Linkedin Analytics

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Thanks for stopping by. I’m a friend to the different and am best known for Play Bigger, Category Pirates and being a Godfather of Category Design. 🏴‍☠️ I help startup founders, CEOs, marketers, creators, and ambitious professionals category design legendary markets and careers in a post-AI world. **Why Category Design & Creator Capitalism?** Category designers create markets, not competition, capturing **76% of the value** in the spaces they pioneer. Creator Capitalists unlock their different **superpower**—that unique edge only they bring—to build wealth and impact in an AI-driven economy. Whether you’re launching a company or redefining your career, I’ll show you how to own your niche and thrive. **What I Do:** With my partners at Category Pirates 🏴‍☠️ I empower you to: *Design & dominate new markets through writing, courses, and community. *Discover your superpower to become a Creator Capitalist, mastering your career in the AI era. *Build legendary businesses & careers with strategies from our #1 Amazon-charting books. Join us at **www.categorypirates.com** to start pirating. **My Track Record:** *Author: Co-authored 14 #1 bestsellers, including *Play Bigger* (the first book on category design), *Niche Down*, and *Snow Leopard*. *Podcaster: Host of Follow Your Different* (“Best Business Podcast” – Podcast Magazine) and Lochhead on Marketing (#1 charting). *Newsletter: Run Category Pirates 🏴‍☠️ Substack (top 0.5% paid business newsletter). *Career: Former 3X Silicon Valley public company CMO, advisor, and VC limited partner. **What People Say:** *Play Bigger is required reading for entrepreneurs altering the landscape.” *Marc Benioff, CEO, Salesforce *“A quasar of energy and ideas.” – Bill Walton, NBA Legend *“Off-putting to some, but undeniably brilliant.” – The Economist *The Future Needs You If you’re ready to category design a market or unleash your superpower? Connect with me or visit **www.categorypirates.com**. Let’s build something legendary—together. 🏴‍☠️

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