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Hanna Afaf's Linkedin Analytics

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Hanna Afaf

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So, you’re starting out a new business and you need that extra push to make your mark and stand out? Or, you need to wipe out the doity yet the boring face of your existing copy? Let me tell you a best-kept secret here that your competitors don’t want you to know: In order to effectively make sure every prospect of yours proceeds to check out, each part of your written content needs to be curated by a professional. Because no matter how great your product/service is, only powerful, hype-free, and persuasive words can connect them to the core issues of your target audience – resulting in SALES. Cue a sales page copy, email, VSL, or advertorial. If you’re a business person, entrepreneur, marketing expert, influencer, or product owner, you only have about 8 seconds to captivate your target audience. Otherwise, they disappear back to the internet world, unconcerned about your offer. What you say acts as a crucial conversion-driving tool. Each line should fit in and connect to your audience, targeting their deepest pain points, fears, needs, and desires. In every copy, you need to craft a big shiny promise, lay out the benefits, and tie them into a deep-seated problem-solving irresistible offer. Hence the need for a conversion copywriter and scriptwriter. Since I've written for a range of niches, I'm well-versed in ROI, sales, storytelling, brand building, direct response, educational copy, or video scripts for advertising, promotion, and long-form content. What do I write? Website copy. Sales page. Landing page. Video sales copy. Email copy. Facebook ads. LinkedIn posts/ads. YouTube scripts. Explainer video scripts. With over 5 years of experience split testing copy, and implementing game-changing marketing strategies, my job is highlighting the benefits of a campaign to persuade your market — increasing front-end conversions and the lifetime value of each customer. Whatever your niche or current stage of business, I take an individual approach, do in-depth research, and tailor content to capture your most profitable audience. I am reliable, honest, and hard-working enough to be hell-bent on turning more traffic into leads and sales. Message me for relevant portfolio examples or to discuss your project.

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