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Maria Britze

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There's a huge difference who's responding to what type of copy. Example: "Leveraging my deep understanding of linguistic nuances and strategic triggers, I craft conversion-focused copy for global giants and purpose-driven SMEs alike, consistently delivering the rare combination of meticulous attention to detail, proactive problem-solving, and the ability to identify improvements before clients even mention them—seamlessly bridging German and English markets with copy that not only resonates but drives measurable results." OR "I craft copy that drives measurable results for both global giants and purpose-driven SMEs. My approach combines: - Deep understanding of linguistic nuances and strategic triggers - Meticulous attention to detail in both German and English - Proactive problem-solving that anticipates your needs -The ability to identify improvements before you even mention them My work seamlessly bridges markets with copy that doesn't just resonate — it converts." OR "Words That Sell. Period. I turn browsing into buying—for both global powerhouses and purpose-driven brands. I catch what others miss. Those tiny language nuances and psychological triggers that make people click "buy now" instead of "maybe later." Whether you're selling luxury goods to executives or sustainable solutions to conscious consumers, I craft copy that speaks their language (literally—in both German and English). My clients don't hire me for pretty words. They hire me because their metrics jump after I touch their copy." AND It's on your Copy Strategist to observe, measure and double down on what resonates.

Check out Maria Britze's verified LinkedIn stats (last 30 days)

Followers
14,983
Posts
16
Engagements
513
Likes
403

What is Maria talking about?

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Maria Britze's Best Posts (last 30 days)

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If you’re stuck closing $10–20K, with 2+ calls it’s likely not your offer but how you’re delivering it from demo to closed. Maybe you even built a mid-ticket to bridge the gap. A lighter version, more “accessible” and scalable. And maybe it sold. Maybe people even asked for it. But if you’re being honest… it never really fit. The more you try to package your depth into a lower priced “one-size-fits-all” container, the more misaligned it feels, the more you resent selling it and the more wrong fit leads slip through the cracks to drain your delivery energy. You feel it. • A subtle dread before calls • Resistance to promoting it • Procrastination wrapped in “perfectionism” • Offers that sell, but drain your team That’s not a mindset block. That’s self-boycott. I know, because I’ve been there. After 10 years in organic content + B2B/B2C funnels, I built and then scrapped my own group tier. It sold. But the energy was off. I found help and I pivoted. Fast. Same core offer. Sharper delivery. I rebuilt it around what actually gets results: • High-trust foundation • 6-week high-focus container • Customized, fast-moving collaboration When growth stalls, it’s rarely a pricing issue. It’s an alignment issue. You’re probably over-accommodating. Shrinking your work to fit someone else’s buying behavior. You don’t scale by making it easier to enter. You scale by making it impossible to ignore. Be more exact. That’s how the right clients find you – and how you stop hiding in plain sight.


    24

    If you’re driving traffic to a site that doesn’t filter, qualify, or guide the right buyers into a next step— What happens is usually 1 of 3 things: – Confused lurkers who never reappear – Demo calls with leads who aren’t ready (or weren’t right) – High-intent leads slipping through the cracks because there’s no bridge between interest and commitment That’s not a traffic problem. It’s a trajectory problem. You’re doing everything right. The awareness is there. Your brand is solid. People are looking but they don’t know what to do once they land. You built a door with no hallway. Because the space between your site and your sales is - blank. No pre-demo education. No sorting. No way for someone to feel seen, safe, and ready before they ever get on a call. If that’s where you are: You don’t need more reach. Instead you need a structured journey that turns curiosity into conviction. One that does the heavy lifting before you enter the room. Want me to show you how that works? Message me.


      23

      If you’ve got $800K–$1.2M in pipeline lined up but still need 4–6 calls to close one deal… It’s not a sales problem. It’s a trust infrastructure leak. Here’s where I’d start scale my targets w/o adding headcount: Build the vault that sells before the call. Because most sales calls are spent cleaning up what your funnel should’ve handled already. You’re still explaining the offer. Still walking through “how it works.” Still fielding objections in real-time. Instead, I’d install: • ROI-driven casewalks (how results actually happened) • A “how we work” asset (so the call isn’t a discovery session) • Objection-flipping content (in their language, not yours) Goal: Decision-makers show up already convinced. You skip the warm-up. You close faster - without the dance, the doubt, or the follow-up loops. The best sales calls aren’t persuasive. They’re a formality. If your funnel isn’t doing that, it’s not a funnel. It’s a leaky landing page with a prayer. Happy to show you how I approach it, if helpful. Just reach out.


        22

        Let’s skip the cute intros. Here’s what actually happens when you say Yes to working with me: No fancy portal. No “onboarding experience” with calming pastel buttons and emojis I can’t see anyway. Just a Doc, a few questions, and your brain dumped onto a page. The questions I’ll send you are weird. A little uncomfortable. Possibly the first time you’ve ever been asked to describe what your product feels like in your buyer’s nervous system. They’re designed that way on purpose. So I can triangulate the gap between what you’re selling vs what people are actually trying to buy. Then, we go hunting. You’ll pull together raw materials from your business. Not polished decks or Notion SOPs. Raw threads. Loom. Refund emails. Screenshots. Interview transcripts. Notes that made your team pause and say “Oooh wait that’s good.” This is where my DTC brain kicks in. I learned to build retention programs inside chaotic, high-velocity, consumer-first brands. Back when email still had to sell directly, not just “build trust.” What I do now is a bastard child of CRO, list psychology, buyer alignment and aggressive filtration. Nobody else is doing it like this because frankly it’s too much work. But for me, it’s the only way that works. Together, we’ll trace your current buyer journey. We’ll look at where leads fall asleep. Where urgency goes to die. Where trust collapses into “I’ll think about it.” Where you’re throwing cash at ads or traffic but your backend can’t absorb it without leaking or stalling out. Then we energize the system. That might mean we recalibrate your nurture engine. Build high-trust content assets. Create a heavy-lifting Welcome Flow that screens, segments, qualifies, and nurtures while you’re sleeping. Or design a reactivation loop that speaks directly to your most emotionally primed, time-sensitive buyers. We don’t fix everything. We fix the profit pinchpoint. And when we do, it feels like someone finally turned the faucet back on. This is not about writing some nice emails. It’s about giving your business a new organ: one that filters noise, metabolizes traffic, and turns your content into a self-sustaining sales asset. If you’re in, say yes. I’ll take it from there. - maria


          19

          I’m in Cagliari for a quick 2-day trip. Sun, stone streets, sea breeze - and one glass of wine that got me thinking. I sat down at a cute spot in the old town. Ordered a glass of white. It arrived, plain. No olives. No chips. Not even a tiny cracker. Now don’t get me wrong - the wine was fine. But it could have been an experience. A memory. A moment that made me want to stay longer, order more, maybe come back tomorrow. And that’s the thing I notice most businesses here (and everywhere) are missing: Retention mindset. It’s not just about what you sell - it’s what surrounds it. The little surprise. The thoughtful extra. The reason to linger. You don’t need a full second course. Sometimes, a tiny snack will do. So whether you’re serving wine or building a funnel: Don’t just deliver the offer. Serve the experience.


            18

            I got a lead inquiry this week that made me pause not because it was surprising - actually, it was familiar. A founder who’s been doing “all the right things”: content, lead magnets, nurture emails… But the leads aren’t converting. They said: “People love my stuff, but when it comes to actually buying… it’s like crickets.” Yeah. I’ve heard this before. And not because people are “bad at selling” but because they’re building visibility instead of trust. (And honestly? That’s what 90% of the advice out there teaches since ai.) The truth is: It’s not what you’re automating. It’s what you’re saying while no one is watching. That’s what I’ve been working on behind the scenes too. I finally wrapped up the structure for my new High-Trust Funnel offer– It’s a 8 weeks sprint, and built to help founders stop attracting random traffic and start attracting aligned leads who are already halfway in by the time they hit the form. This lead? We’re meeting next week. And if you’ve been reading this and thinking, “That’s me too”… I have space for one more founder right now. Not launching a course. Not making you post more. Just building something that actually earns trust - before you ever show up live. DM me if it’s been on your mind.


            20

            Remote solo businesses gets romanticized here on LinkedIn. Coffee on the balcony. Laptop in the sun. Freedom, flexibility, vibes. Ever had your laptop in the sun? You can’t see shit. You’re sweating. The Wi-Fi’s unstable. What nobody posts: That you’re your own health and pension provider — or you have nothing. You do your bookkeeping, taxes, invoices. That you are the marketing team. That you juggle lead gen, client work You need to do your admin, and retention. That you wear 50 hats, not one. There’s no “going home.” Because work lives in your brain. With 23, I was “the kid too lazy for a real job.” What was meant for me in Germany: Low-risk employment. Few annual vacation days. A little over minimum wage. And a lifetime of obedience with my dreams locked to a desk job. So I did the opposite. I left Germany, living + working on the road. Clients loves me becuz I work like clockwork. But that freedom came with a price: I had to learn boundaries fast. With clients. With friends. With family who thought “you’re always on your laptop anyway” meant always available. Now I work more than I ever did. Self-managed. Hyper-aware. Always refining. Not because I’m chasing hustle highs but because I know: No one’s got my back. No contract. No safety net. Just me. Remote solo business isn’t a lifestyle trend. It’s a new reality – freedom for some, chronic stress for others. Let’s stop romanticizing it. And start telling the truth.


              17

              If you’re still wondering why your content feels like a puddle of lukewarm tap water… it’s not because of ChatGPT. Even if you had an actual point of view to begin with, but then you handed over the keys to the algorithm and said: “Here, drive.” then ChatGPT, being the good little employee it is, it followed orders and regurgitates the same stale, empty posts our timeline is already choking on. Perfectly polished, perfectly pointless. And if your messaging has got no spine, no voice, no tension - no amount of AI is going to save you, but it just speeds up the inevitable: people forgetting you exist 5 seconds after scrolling past. You want to know the antidote? Get in the room where the real work happens, where you build the actual assets that cashflow long after the “content game” is over, sprinkle your opinion… share that! You’ll need to show up with teeth if you what your books to fill months in advance. Start here: opt-in .xyz/mariabritze Ok. Rant over, Maria out.

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              15

              There’s the “just pick a niche” crowd. Then there are the ones standing barefoot on hot coals with an offer that needs out - but can’t bear to pour it into another templated funnel that flattens the soul out of it. This post is for the second group. The ones who’ve been in biz 8… 10… 14 years. Who’ve delivered results, built a name, led teams. Who just cracked it. THE offer. The one that makes them scribble notes at red lights, voice-note ideas on walks, wake up knowing, this is it. Literally no competitor. Not a rebrand. A return to what the work was always meant to be. And it’s burning hot 🥵 When that kind of clarity lands, it changes how everything else feels. The website feels too careful. The funnel feels like someone else wrote it. The leads showing up still ask questions the old version of you used to attract. Even your voice - online, in your emails work - feels like it’s echoing an earlier chapter. And the old ways of selling? They still work… technically. But they don’t feel good anymore. They’re no longer worth the energy. You’re not here to perform. You’re here to be chosen - quietly, decisively - by the right people who already feel the shift in you. That’s where I come in. I work with founders who’ve outgrown advice that never really saw them. Who’ve had the bro coaches. Followed the frameworks. And still felt like something was missing. Because most strategy doesn’t account for intuition. Or creative obsession. Or the kind of clarity that doesn’t need to yell. Here’s what it looks like when we built it right: 🌶️ Someone finds you and says, “I don’t know what just happened, but I want in.” 🌶️ They book a call without asking, “what do you do?” because they already know. 🌶️ You stop refreshing Slack 24/7 🌶️ You stop tweaking your funnel on weekends. 🌶️ And the right people start showing up, already decided. What we build isn’t a funnel. It’s a system that mirrors how you already create trust - and turns that into consistent money. Messaging that sounds like you. And converts without you in the room. A business that makes you money while you’re out there at your kids birthday party. If you’re clear on the inside - and your outside just hasn’t caught up yet… I have something I want to offer you.


                17

                If your marketing doesn’t build bridges behind the scenes, you’ll be stuck sword fighting marketing bros in another slow month while someone else compounds. Don’t have most of your content lead to a contact form or your website = dead end. You don’t actually need more leads. What you need is for the ones you already have to say yes faster. You know your marketing it’s not doing what it should. Your pipeline goes quiet for weeks. The result missed targets, underutilized team, stressed ops. And when someone finally shows interest, you’re back to explaining your value from scratch. I’ve helped businesses pull in over €2M in a single quarter without exceeding their marketing budget just by building a backend that actually earns trust once people land on your work. Systems that warm trust, filter the wrong fit, and help good-fit inquiries close faster. By 2026, this won’t be optional. Ai content and scaled ai spam outreach are eating trust alive. 🤖🤺


                16

                🔥Hot take: Real-time calls aren’t a sign of better service. They’re often a sign your consultant didn’t plan ahead. Here’s why I run high-ticket consulting asynchronously & why my clients prefer it. 1) You don’t need to wait for a call to move forward. You get strategic feedback when it’s relevant not squeezed into a 45-min slot. 2) You’re not scribbling notes mid-Zoom. Or distracted by visuals or noise. Every insight is high-focus, documented and searchable. 3) You get space to think, respond, and implement at your own pace without performance pressure or calendar chaos. 4) You build a system you OWN. You actually learn by doing, not just nodding on a call. Async is not “less support.” It’s more clarity, better boundaries, deeper momentum. And (maybe most importantly) it respects both your energy and mine. So we can unlock your next level, while honoring time, space, and sustainable growth.


                  31

                  The further a founder grows, the more their business starts to slow down as they get tired. That’s what I’ve seen with my 1:1 clients as they try to grow past $50K-60K/month. They’ve built something solid. It works. But only when - they - work. Sales & marketing still hinge on the founder’s presence. The team still depends on their words and approvals. Decisions take longer. The team waits. Projects stall. What looks like indecision is often just fatigue. They know what to do, but they’re too tired to carry it. They start to question it all, their skills and the business. Not because it’s broken. But because it never learned to run without them and it makes them resent everything they built. This is what happens when trust is built around the founder, but not inside the system. That’s when growth feels like a drain instead of a release. The shift happens when the business starts holding the trust. When the words, the logic, the proof, are baked into the structure. When people say “I’m in” before the call. And momentum returns without more founder output. That’s when things start moving again. Not because they worked harder – but because they checked their teams Slack report from a wine tasting, and saw their next client already booked.


                    32

                    You think you have a lead problem. But it’s not volume that’s killing your pipeline. It’s friction. If your marketing isn’t building trust behind the scenes, you’ll be stuck sword fighting marketing bros for scraps during another slow month – while someone else compounds quietly. Most content leads to a dead end: 🔗 Contact form 🔗 Website 🔗 …Crickets. The real issue? The leads you do have don’t convert fast enough – or at all. Your pipeline goes silent for weeks. You miss targets. Ops is under water. Your best people sit idle while someone “thinks about it.” And when someone finally books a call, you’re explaining your value from scratch – again. I’ve helped brands pull in over €2M in a single quarter without touching ad spend – just by fixing the backend. Not the sexy stuff. The systems that: - Build trust passively - Filter out the wrong fit - Move the right fit faster to “yes” By 2026, this won’t be optional. AI content and spammy outreach are eating trust alive. 🤖🤺 You don’t need more noise. You need a system that earns belief. Quietly. Consistently. At scale.


                      25

                      This salad is retention: Every weekend at the farmer’s market, I go for potatoes. But I never leave with “just that”. They hand me greens. Carrot tops. Wrap it all in paper, create the bill, then add a little something - this week is was salad - as a gift. They don’t make it a big deal. They just offer the next natural thing—the stuff that goes with what I already said Yes to. It doesn’t cost them much. But it makes me feel taken care of. And yeah - I go back every time! That’s retention. It’s not some complex funnel, you don’t need to sell your soul. It’s just being helpful. Being thoughtful. A little extra. A “hey, this goes great with what you just bought.” That’s how you increase CLV and build loyalty. Don’t just sell the potato. Offer the freaking salad.


                        39

                        Here’s a play I’d run for any service provider who works with hotels, retail chains, or B2B buyers: • Mine inbox for 10 proposal follow-ups • Pull every objection, delay, or “checking in” • Identify what actually slows down closing Then I’d write a nurture email flow that pre-handles the top 3 blockers shows exactly what happens after “yes” and positions the whole process as frictionless, premium, and done-for-you. This kind of asset doesn’t go viral. But it quietly shortens the sales cycle, builds trust, and books faster yeses.


                          37

                          I bought a confidence boost for 500€ — and here’s exactly how I’m making Monica the most sought-after permanent makeup artist in Italy. Heck, Europe. Yesterday, I got my brows done by @monicafarinastudio and this woman? She doesn’t just do brows. She sculpts confidence! 🔥 She’s got the eye, the hand, and the fire. Not just talented… obsessed in the best way. Every stroke is intentional. Every client held with care. So yes, we’re starting a collaboration. Because: She’s not selling eyebrows. She’s giving you a natural-looking confidence boost that lasts for YEARS – for only 500€. And if you ask me, that’s a steal. But here’s the thing: Too many brilliant service providers (especially traditional biz & creative sectors) struggle to make a living - undercharge - not because their work isn’t worth it, but because no one ever taught them how to communicate that worth online. So they price low, thinking that’s how they’ll “earn their space.” But when you offer something personal, precise, and premium — low prices don’t attract. They repel! ⚠️ Instead of sword-fighting over discounts, ask: → What makes you, YOU? → Are you showing that clearly? → Can people feel your care? Here’s how I gonna make Monica the only choice for brows in Europe: 1. Share results and behind-the-scenes 2. Put out one helpful, non spammy guide 3. Make it easy for people to reach out 4. Offer the next natural thing, clearly This isn’t about going viral. It’s about making the right people feel like you’re already theirs. Not everyone will get it — but the right ones will. And those are the only ones who matter. Watch us.


                            48

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