Self-Employed

A plug-and-play event manager and strategist. Successfully collaborated with diverse clients and cross-functional teams to deliver exceptional results across various projects. My role encompasses comprehensive project management, strategic insights, budget management, and board and volunteer committee communication. I ensure seamless event execution while aligning with clients' visions and priorities.

Highlights in 2023:

• Managed a highly successful exhibition road show, resulting in a remarkable 65% increase in attendees and a 15% boost in exhibition participation.
• Steered the planning and execution of a volunteer-intensive association conference, achieving a historic sell-out one week before the event. Attained a Net Promoter Score (NPS) of 64 and an 85% satisfaction rate post-event, reflecting exceptional experience quality and attendee engagement.
• Spearheaded the development of a comprehensive digital resource center for a global Fortune 500 company, streamlining and standardizing all virtual event management tools, guidelines, and assets.

Senior Project Manager

DAHLIA+Agency

DAHLIA+Agency is a brand + experience + marketing agency with a focus on creative activation that accelerates change. 

As a key member of the team, I provide insight consulting, content management, marketing strategy, experience design, business development, and client success management to drive business growth.

Senior Strategist, Brand + Experience + Marketing

MCI is a global engagement and marketing agency. We design human-centric solutions that unleash people's power to deliver innovation and growth for our clients. 

As a senior member of the team, I led, managed, and counseled on projects that achieved both the client's and the company's objectives. Highlights include launching a self-served sustainability checklist for an international conference and producing multiple virtual events with high attendee satisfaction rates and innovative engagement solutions.

Project Manager | Client Solutions Manager

As a senior member of the Operations team, I lead, managed, and coordinated projects that are profitable and cost-effective to both the company and the client. Besides the project operation, I also responsible for drafted RFP and negotiateed with suppliers. Occasionally assisted sales team on strategic planning and proposal preparation.

Some career highlights during my time as the Senior Project Coordinator:

- Managed an annual energy conference that increased the total conference revenue by 15%, and the company profit by 40%.

- Overseeing sponsorship and exhibition sales and activations for an international science conference. I achieved 17% more revenue than the target, and 85% of the partners said the conference met their business objectives.

MCI is a global engagement and marketing agency that designs human-centric solutions that unleash the power of people to deliver innovation and growth for our clients.

Senior Project Coordinator

I was a key member of the Operations team. Supported 3-5 projects averagely per year. Managing client deliverable in a diverse range of areas, including, but not limited to: program logistics, budget, abstract services, speaker management, food & beverage, sponsor & exhibit management, audiovisual, registration, staffing, marketing and creative services, website, social media, mobile app, and transportation.

MCI is a global engagement and marketing agency that designs human-centric solutions that unleash the power of people to deliver innovation and growth for our clients.

Project Coordinator

DAHLIA+ Agency

Working with DAHLIA+ team to create experiential impacts at live events through tech-focused activations, interactive environments, and integrated software tools.

- Provide tech trends, tools, solutions, and event mobile app support and education to meeting/event attendees through a DigiTech Bar. A DigiTech Bar is an interactive experience that assists attendees with how to better use their devices. 

- Deliver engaging presentations on topics such as social media management, current tech trends, productivity apps, to name a few.

About Dahlia + Agency:
A full-service digital marketing agency delivering results for today that last beyond tomorrow. We partner and collaborate with clients to tell their story and elevate their audience engagement in a content landscape filled with disruptions and landmines. If you want to pivot and change your world, 
we're up for the challenge.

Digital Marketing Consultant

Hyatt Regency Vancouver

Provided efficient service and meaningful experiences for guests at different banquet function. Worked in a team and maintained consistent standard hospitality in a high pressure environment.

Banquet Server

The Finer Details Event Planning

Managed the planning and execution of various event projects. Past projects including:
- Volunteer Management, Bright Night at the Stanley Park (2011-2014)
- Project Management/ Event Logistic Management,  Albion/Intercity Packers Customer Appreciation Night (April 2013)
- Project Management/ Event Logistic Management, Wal-Mart Walk for Miracles (2013)

Special Event Coordinator

Tourism Vancouver

Worked as part of the Experience Vancouver team with a focus on volunteer engagement and coordination, and delivery of quality service and sales by all paid and non-paid (volunteer) staff. The Team Leads worked closely with the Managers, Experience Vancouver, focusing on support and coordination of all other aspects of the day-to-day department operations and visitor experience delivery in response to current and future demand. 

Responsible for the day-to-day operations, as well as the direct supervision of all Visitor Experience Specialists and volunteers.

Team Lead

Identified visitors’ needs and provided accurate information on tourism products and services. Had developed an extensive knowledge of Tourism Vancouver Members. Worked well with both staff and volunteers. Received Vancouver Tourism Award three times by provided excellent customer services.

It is a permanent part-time position.

Visitor Experience Specialist

Global Village Multicultural Arts Soceity

Assisted the society president in developing the society from scratch. As the lead organizer for We Love Vancouver Festival 2011 (www.welovevancouverfestival.com), a multicultural festival features 4 types of program, 20+ artists during summer 2011.

Responsible for festival program design and organization; event logistics; event marketing; sponsorship; social media marketing and volunteer management.

Society Coordinator

Global Village Multicultural Arts Society

The 1th Annual We Love Vancouver Festival was taking place from August 12 to September 11, 2011. The festival focuses on promote the spirit of "Peaceful", "Caring" and "Multicultural". The festival featured different activities include live music, culture dance, and visual arts. 

As the program director, lead the organizing team to execute the festival. 

Responsible for festival program design and organize; event logistics; event marketing; sponsorship; social media marketing and volunteer management.

Program Director, 2011 We Love Vancouver Festival

MACI Conventions

Managed and communicated with interns and assisted with Manager for proposals written. Organized the database by using salesforces. Duties including new clients’ data entry, email blasts to potential exhibitors and delegates for various events.

Intern position.

Adminstrative Assistant

Award Winning Event Strategist Driving Growth and Transformation For YOU | Plug-and-Play Project Manager | Technology Enthusiast | Always Curious

Event Transformation | Event-led Growth Strategy | LinkedIn Profile Optimization

Curious Mindset - Strategic Positioning - Effective Storytelling

Imagine an event that leaves a lasting impact—a transformative experience where every detail aligns seamlessly, and growth becomes inevitable. As a seasoned Event Strategist, I am passionate about driving such transformations and unlocking the potential of gatherings.

With decades of experience, I have a proven track record of strategizing, planning, managing, and executing successful event and marketing programs that exceed expectations. At DAHLIA+, I had the privilege of being part of an elite team that deep-dived into the insights of various high-profile clients. During my tenure at MCI, I successfully planned and managed event and marketing programs of all sizes, from intimate gatherings to large-scale international conferences and tradeshows. My clients and teams praise my proactive attitude and ability to think creatively under pressure. I have built a strong reputation among my peers as a thoughtful, innovative, and strategic leader.

In addition to my work experience, I also served on various volunteer boards throughout my career, including as PCMA Canada West's chapter president during the pandemic. The experience has given me a unique perspective on leading an organization and advocating for an industry during challenging times. My professional achievements led to me being named "Planner of the Year" by Smart Meetings Magazine and "40 Under 40" by Connect x BizBash.

---
Beyond my expertise in event strategy, I am a passionate Personal Brand Advisor, helping individuals unleash the power of their own stories. Our personal brand is more than just a resume—it's the essence of our professional journey. Focusing on LinkedIn Optimization, I help clients find their authentic voice in the digital realm, and how to communicate that effortlessly. 

Combining my experience in event transformation, my passion for storytelling, and my expertise in LinkedIn optimization, I offer a holistic approach to helping clients achieve their goals. Collaboration is at the heart of my process - I'm always ready to embark on an exciting journey together, where innovation and empathy converge to shape remarkable outcomes.

Are you ready to transform your events, amplify your personal brand, and unleash your LinkedIn presence? Let's connect and start our shared journey toward growth, transformation, and unforgettable experiences.

#IMEXhaused 🫠🫠🫠

Wish everyone safe travels home, and so lovely to see many of you! ☺️

Shawn (Yih-Hsiang) Cheng

Regional Director of North America at ICCA | Championing Growth, Innovation, and Collaboration in the Global Meetings Industry | Technology Enthusiast | Effective Storytelling | Always Curious, Always Learning

No alternative text description for this image

Taplio

Shawn (Yih-Hsiang) Cheng's Linkedin Analytics

Shawn (Yih-Hsiang) Cheng

Performance ScoreShawn (Yih-Hsiang) Cheng's LinkedIn Performance

What is Shawn (Yih-Hsiang) talking about?

Who is engaging with Shawn (Yih-Hsiang)

Shawn (Yih-Hsiang) Cheng's Best Posts (last 30 days)

Ready to grow your LinkedIn presence?

Taplio

.css-6ytdur{background-image:linear-gradient(284deg, rgba(39, 43, 72, 1) 0%, rgba(33, 47, 183, 1) 100%);color:transparent;-webkit-background-clip:text;background-clip:text;}Shawn (Yih-Hsiang) Cheng's Linkedin Analytics

Shawn (Yih-Hsiang) Cheng

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Shawn (Yih-Hsiang) Cheng's LinkedIn Performance

What is Shawn (Yih-Hsiang) talking about?

Who is engaging with Shawn (Yih-Hsiang)

Shawn (Yih-Hsiang) Cheng's Best Posts .css-1emoo84{font-size:var(--chakra-fontSizes-md);font-weight:400;color:var(--chakra-colors-gray-600);}(last 30 days)

Ready to grow your LinkedIn presence?

Shawn (Yih-Hsiang) Cheng's Linkedin Analytics

Performance ScoreShawn (Yih-Hsiang) Cheng's LinkedIn Performance

Shawn (Yih-Hsiang) Cheng's Best Posts (last 30 days)