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Its been a wild ass ride of building DUDE Wipes from the BOTTOM up. We started back in 2012, just some dudes with no experience, a dream, and, well, some stinky asses. We hated toilet paper and knew there had to be a better way 🚫🧻 So, with $30k in cash and a tiny apartment in Chicago, we launched DUDE Wipes. Fast forward a few years, and we even snagged a deal on Shark Tank. Mark Cuban saw the vision and joined the DUDE revolution 🦈 Today, we’re wiping billions of butts a year, with DUDE Wipes available at Walmart, Target, Kroger, Amazon—pretty much everywhere! 🌎 Butt stay tuned, cause we’re just getting started… Party on, DUDES! 🤙
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One of the biggest mistakes I see from early entrepreneurs (0–$1M)? Thinking brand building is the top priority It’s not You need to become a unit-flipping machine 🤖 A relentless, borderline obnoxious salesperson 🤪😜🤑 If you don’t have sales, you don’t have a business Branding without distribution is like taking a big dump without DUDE Wipes Painful, Messy & Ill-advised Narrow your focus Close the damn deals And live to sell another day Build the brand all along the way on the cheap (hacking on social media) And ramp up brand spend and effort after you’ve proven people actually want what you’re selling
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