Gautham Nagaraj's Linkedin Analytics

Agency Life 💪 Let’s start April with a bang — not by juggling everything at once, but by choosing one thing, going all in, and executing it to the finish line. After years of chaos, timelines, and client calls flying in from every direction, here’s what I’ve learned: Multitasking is overrated. Deep focus is underrated. Pick. Focus. Finish. Repeat. Here’s to less stress, more wins, and real satisfaction this month.

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We had a wonderful time at the Codebasics AI & Data Festival 2025 at T-Hub, Hyderabad. It’s been over 2 years since we started working with Codebasics for performance marketing, and I must say, their journey has been truly inspiring. The dedication and hard work their team has put in to build an edtech platform that genuinely helps people enter the data analytics field is remarkable. What stands out most is their focus on practical learning — no gimmicks, no false promises — just real guidance that makes a difference. A big shoutout to Dhaval Patel, Bhavin Patel, Hemanand Vadivel, Padmini Prasad, Karandeep Singh Grover, Manjunath Pai, NAVEEN S, Chandresh Khuntia, Srinath Ankolla, and the entire team for their incredible efforts. Looking forward to seeing Codebasics and Indian Data Club continue to grow, make a positive impact in the data community, and support aspiring data enthusiasts. ROAS.in | Dinesh Subramani | Prabhu Bavanantham #AIDataFest2025 #Codebasics #IndianDataClub

If you’ve ever tried writing content for a new client or product category, you know how tough it can be. I’ve been there. In my previous roles at SaaS companies, I worked with freelancers who struggled to fully grasp the product and in-house writers who knew the product inside out but didn’t understand SEO. Both groups faced the same challenge: ⏳ They needed a lot of time to research — and even then, the content often missed the mark. The truth is, writing compelling content for a new category isn’t just about words — it’s about understanding the landscape deeply enough to connect with your audience. At ROAS Digital, we built an AI-driven content workflow to tackle this head-on. Here’s what we do: 🕵️‍♂️ Dig Deep into Competitor Websites — Uncovering key messaging, product positioning, and hidden gems like eBooks and case studies. 💬 Learn from Thought Leaders — Analyzing LinkedIn posts, Youtube interviews/podcast, and insights from industry experts to shape our content. 📊 Study Our Own Wins — Identifying what’s worked best in the past and doubling down on those strategies. 🔍 Go Deeper with AI Tools — Using Perplexity and OpenAI to surface valuable data, fresh insights, and credible stats to strengthen every piece. 🛠️ Refine the Process Constantly — By giving clear instructions and continuously improving our GPT/Operator setup, we ensure content is sharp, relevant, and insightful. 💬 One of our SaaS clients recently said: "Whatever you are doing with writing those – it works tons better than the previous efforts." That feedback hit home. We’ve found a way to combine AI insights with human creativity — and it’s making all the difference. The best part? We don’t just deliver the content — we also share the insights we uncover with our clients, helping them stay informed and competitive. If your team is struggling to crack content, this might just be the solution you’ve been looking for. Curious to learn how it works? Let’s chat. #AIContentCreation #SaaSMarketing #ContentStrategy #DigitalMarketing #GrowthMarketing #CompetitiveAnalysis

As we wrap up the last few days of Q1, just wanted to take a moment to reflect on how this quarter has been for us at ROAS Digital: Highlights from Q1: ✅ 8 new prospects reached out to us ✅ Closed 3 of them successfully ✅ 4 are still in talks as they need a bit of guidance and clarity on how we can help them grow ✅ And yes, 1 ghosted us (standard sales story 😅) We also managed to upsell services to a couple of our existing clients, which was a nice win. But more than that, we’ve been focused on building stronger relationships with our existing clients. We truly believe this is key to long-term growth. What’s really encouraging is that we haven’t done any promotions or outbound campaigns yet. All the leads this quarter came in purely through LinkedIn, word of mouth and referrals. A heartfelt thank you to our clients and partners who trust us and keep spreading the word. Really grateful. 🙏 There are a few activations to improve lead flow in the pipeline too. If you think you can help or want to collaborate, feel free to DM me. Would love to connect! This quarter also gave us a bunch of learnings — especially on which types of clients and markets we align with best, and where the decision-making is quicker. And the highlight of Q1? ✅ We retained 100% of our clients. This is the result of the consistent time, effort, and investment we’ve made in building strong systems, automating repetitive tasks, introducing more AI-driven services, and creating a seamless experience for our clients. One thing I truly believe in: If our clients win, and our team wins, the company will always win. Excited to carry this energy into Q2 and build on what we’ve started. 💪