Mark A. Samuel

I’m a dad. A health and fitness enthusiast. And I have 19 years of start-up experience. 

I’m currently the founder and ceo of IWON Organics, a plant-based food company that makes bold, flavor-infused snacks made from plant-proteins like peas, beans and brown rice. IWON's snacks can be found in over 4,000 stores nationwide, including Wegmans, Sprouts, Whole Foods, Vitamin Shoppe, Safeway, and online at iwonorganics.com, Amazon and Thrive Market. 

I'm also founder of Feel Good Wellness Community, a fitness and nutrition-led program for men looking to level up and improve their life through a commitment to health and wellness, all while building a better personal and professional network. 
 
I’m most passionate about my kids, working out, following a balanced nutrition lifestyle, growing companies with exceptional, positive people, and supporting the youth organization, Heart of a Hero. 

I enjoy hosting, "Let's Eat" and "2WIN" on our YouTube Channel. ► PLEASE SUBSCRIBE -> https://bit.ly/35v37sZ

I released an e-book in hope of helping others, Small Wins Big Victories. -> https://iwonorganics.com/pages/small-wins

I started a LinkedIn group in hope of helping others, “Winning on Fitness” -> https://www.linkedin.com/groups/13950004 Post your workouts or get inspired by others. 

I started a LinkedIn group in hope of helping others, “Dads in CPG” -> https://www.linkedin.com/groups/12887546/ Get inspired by others. 

Specialties: 
•	Creative Branding and New Product Innovation
•	Strategic Business, Market & Sales Planning
•	Business Development and Management
•	Operational Management
•	Strategic Partnerships and Joint Ventures

Founder and CEO

•    Lead all aspects of business development and management, from operations, to sales and marketing
•   IWON's snacks can be found in over 4,000 stores nationwide, including Sprouts, Whole Foods, Vitamin Shoppe, Safeway, Wegmans, and online at iwonorganics.com, Amazon and Thrive Market.

IWON Organics

Feel Good Wellness Community

• Lead an exercise, nutrition and wellness community for MEN who are looking to level up, and build a bigger personal and professional network

Founder

Feel Good Cold Plunge

• We sell a high quality, affordable, cold plunge tub that you can enjoy anywhere

Lifting With David

• We sell fitness apparel to those who live by Jewish faith
• 1st t-shirt drop will be on April 30th, sign up here for exclusive updates: https://liftingwithdavid.com/

Marked Meal Management

Fitmark

•	Lead all aspects of business development and management, from operations to sales and marketing
•	Designed, developed and filed patents on Fitmark's travel and meal prep bag innovations. U.S. Patent no. 9,462,874. Other patents pending
•	Fitmark is sold in more than 25 countries
•	Fitmark was acquired Jan, 2018

Concept2Commerce

•	Formed successful product development and marketing company
•	Oversee recruitment and manage experienced designers, engineers, writers, producers and manufacturers
•	Manage rotating teams of business professionals for each innovation or new company created
•	Establish licensing and distribution agreements with companies and retailers 
•	Coordinate product development and manage marketing campaign per product
Notable Achievements:
•	Innovated, designed and filed patents on multiple products
•	A lost and found solution
•	Housewares innovation
•	Wine industry innovation

Co-Founder, Managing Partner

6 Pack Fitness

•	Designed, developed and filed a patent on a unique meal management system used to organize and transport all of the essential components of a fitness enthusiast’s daily meals
•	Oversaw all steps of development from product design to prototyping, manufacturing, sales and marketing strategies, website design, branding and capital acquisitions
•	Acted as brand representative at fitness expos to increase exposure and brand loyalty
•	Maintained viral marketing strategies and ongoing branding campaigns
•	Managed business operations and finances
Notable Achievements:
•	Negotiated an International licensing and distribution deal within the first six months of operations
•	Continued to maintain month over month revenue and sales growth  
•       Distribution in 10 countries within the first twelve months of product launch
•	Sold interest Sept, 2011

A San Francisco Cooperative

•	Oversaw establishment of a retail store, from leasing the storefront to developing the store’s design and company image, as well as staffing and training 20 employees
•	Assisted with marketing campaigns, general accounting and daily operations
•	Created operational manuals and spearheaded business development and planning
•	Developed viral marketing campaign utilizing social networks
Notable Achievements:
•	Continued to maintain month over month revenue and sales growth
•	Recognized as one of the premier stores throughout the entire Bay 
•	Sold interest Dec, 2010

Co-Founder

Bridgeline Capital Group

•	Developed a boutique brokerage firm catering to high end clientele and high loan amounts
•	Completed incorporation filings, acquired two office locations in the San Francisco area, developed business plans and marketing campaigns, oversaw company branding strategies
•	Assembled a highly skilled staff of over 25 brokers and analysts to ensure rapid growth and profitability
•	Developed key partnerships with major holdings companies and real estate developers, including becoming an in-house mortgage broker for Vanguard Properties and negotiating a lucrative contract with the Mark Company, developer of large, upscale condominiums
•	Competed with and alongside major lenders including Bank of America and Wells Fargo to provide customized client brokerage solutions and a range of mortgage related products
Notable Achievements:
•	Maintained positive revenue stream during the 2009 recession and national housing collapse

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