CURAT—D

Your LinkedIn profile is more than just a resume; it's the door to scale your business:

→ Lead Generation: Generate prospects, investors interests, talent.
→ PR: Get the media attention and boost your brand.
→ Thought Leadership: Establish yourself as a go-to authority in your niche.
→ Brand Showcasing: Reflect your company's ethos, leadership, and values.
→ Trust Building: Foster credibility and build meaningful partnerships.

The Challenge ⤵

Crafting a LinkedIn profile that achieves these goals isn't easy. You're either unsure how to do it or too occupied to manage it effectively.

CURAT-D's Proven 3-Step Strategy:

1. Brand Positioning: We tailor a strategy that resonates with your unique identity. 

2. Content Creation: Our approach is about impact. We craft a content strategy that functions as a 24/7 ambassador for your brand, attracting the right audience 

3. Profile Optimization: We begin by refining your LinkedIn profile, ensuring every aspect aligns perfectly with your professional brand.

Client Success Stories⤵ 

→ From inactive to influential: In 3 months, a client transitioned from an inactive to a panel speaker, generating 12 new leads & 40% increase in follower counts.

→ Viral Sensation: For a high-profile client, one strategically crafted post exploded with 1.5 million impressions, amassing 50,000 followers in just 48 hours (100% followers growth in one post)

→ B2B Growth: A B2B SaaS client experienced substantial growth, securing 8 new clients from 24 leads within 3 months & 150% increase in engagement growth.

The Decision? 

Partner with us, and unlock the full potential of your personal brand on LinkedIn. 

Let's make your voice heard, your brand seen, and your business grow.

Ready to Begin?

Send me "GROWTH" in a DM and discover how CURAT-D can transform your LinkedIn presence.

Looking forward to connecting!

Founder

Guild Co.

Guild Co. is part of the U-topia Ecosystem. We provide services for Web 2.0, Web 3.0, and Retail companies. Our strong strategy surrounding IPs at U-topia, led us to open a new venture to provide Web 3.0 services. Partnering with brands, helping them go through the acquisition of their IP, and create their branded Microverse, while adding WEB AR to their business. This is what we do.

IPs Director | Partner

U-Topia Ecosystem

Responsible for managing the company’s network, connections, and partnerships, in order to build the relationships of the U-topia Metaverse with other Metaverses, as well as assist with the interconnection bridge with NFT communities.

Director Of Partnerships | Partner

MONACAIR

Joined Monacair in August 2021 as a summer intern. The goal of this internship was to teach me how to run a company making more than $10 million a year. I spent my whole internship with the CEO of the company from 7 am to 9 pm every single day. I have learned many skills in Management, Delegation, Problem-Solving, and Motivating a team.

Business Development Intern

L'immobilière Pelletier Savon

As an intern in the real estate agency Pelletier Savon Aix en Provence. I have had the opportunity to work with great real estate agents from the city. I learned the skills required to look for good deals to rehab, to rent, or to buy then sell. Moreover, I have learned the skills to promote the agency on different channels such as Social Media, SEO... and also promote specific houses or apartments targeting different types of markets.

Building digital legacies for Founders & CEOs | Founder of CURAT-D

Your LinkedIn profile is more than just a resume; it's the door to scale your business:

→ Lead Generation: Generate prospects, investors interests, talent.
→ PR: Get the media attention and boost your brand.
→ Thought Leadership: Establish yourself as a go-to authority in your niche.
→ Brand Showcasing: Reflect your company's ethos, leadership, and values.
→ Trust Building: Foster credibility and build meaningful partnerships.

The Challenge ⤵

Crafting a LinkedIn profile that achieves these goals isn't easy. You're either unsure how to do it or too occupied to manage it effectively.

CURAT-D's 3-Step Strategy:

1. Brand Positioning: We tailor a strategy that resonates with your unique identity. 

2. Content Creation: Our approach is about impact. We craft a content strategy that functions as a 24/7 ambassador for your brand, attracting the right audience 

3. Profile Optimization: We begin by refining your LinkedIn profile, ensuring every aspect aligns perfectly with your professional brand.

Client Success Stories⤵ 

→ From inactive to influential: In 3 months, a client transitioned from an inactive to a panel speaker, generating 12 new leads & 40% increase in follower counts.

→ For a high-profile client, one strategic piece exploded with 1.5 million impressions, amassing 50,000 followers in just 48 hours (100% followers growth in one post)

→ A B2B SaaS client secured 8 new clients from 24 leads within 3 months & 150% increase in engagement growth.

The Decision? 

Investing in your personal brand now could be the difference between a thriving future and a missed opportunity. 

You can go it alone, through trial and error, or you can accelerate your journey with CURAT-D.

Partner with us, and unlock the full potential of your personal brand on LinkedIn. 

Let's make your voice heard, your brand seen, and your business grow.

Ready to Begin?

Send me "GROWTH" in a DM and discover how CURAT-D can transform your LinkedIn presence.

Looking forward to connecting!

Let me paint a picture for you:
2020 – I had no idea what I was doing on LinkedIn.
2024 – My LinkedIn is a well-oiled machine, generating leads, building relationships, and growing my brand daily.

So, how did I go from a clueless LinkedIn creator to a strategic content creator?

Here’s the exact roadmap I followed (and how you can replicate it):

1) Find your voice

I realized early on that copy-pasting someone else’s style wasn’t going to cut it.

I had to dig deep into my own experiences, strengths, and uniqueness to find a voice that felt authentic.

Action for you: Start by identifying 3 core values that define you.

Let these guide your content.

2) Set clear goals

In the beginning, I was just posting for the sake of posting. 

Big mistake.

The moment I set specific goals (grow by 1500 followers in 3 months, generate 3 leads per week, etc.), my content became focused and results-driven.

Action for you: Define what success looks like for you on LinkedIn.

Is it more followers, leads, or engagement? 

Write it down.

3) Create a content mix

I noticed that people engage with different types of content for different reasons.

So, I created a mix:

30% Stories: Personal experiences that build connection.
50% Value Posts: Actionable tips that people can implement.
20% Promotional: Subtle promotions that highlight my services.

Action for you: Break down your content into categories and stick to a consistent posting schedule.

4) Engage like your life depends on it

Here’s the kicker: posting content is just 50% of the game.

The other 50%? Engaging with others.

Every day, I take time to comment, like, and DM others.

Action for you: Dedicate 20 minutes daily to meaningful engagement. 
It’s a game-changer.

Test, analyze, repeat

I experimented a lot.

Some posts flopped, others went viral.

The key was to analyze why something worked or didn’t and then double down on what resonated.

Action for you: After each post, spend 10 minutes reviewing its performance.

Identify patterns and adjust.

5) Leverage data

Your LinkedIn dashboard is more powerful than you think.

I studied which demographics engaged most with my content, what times they were online, and what topics they loved.

Action for you: Dive into your analytics and let the data guide your next steps.

Here’s the best part: 
You don’t need a 10,000-followers head start to make this work.

Start today with what you have, where you are.

Don’t overthink it. 

The only thing between you and LinkedIn success is that first post.

PS: If you’re a B2B founder with a LinkedIn audience of 3,000+ but struggling to monetize your brand.
Send me “scale” and I will send you the info.

Aurelien Scagnolari

Over 70% of B2B founders think LinkedIn isn’t the right place to generate high-quality leads. (But they’re missing out.)

Here’s why this is costing them.

A harsh truth:

Ignoring LinkedIn as a lead-generation tool is a missed opportunity. Most executives still see it as a platform for job seekers, not for building business.

But here’s the reality:

LinkedIn is where decision-makers are already spending their time. 
They’re just a connection request, a profile visit, or a comment away from being your next big client.

Here’s how to leverage LinkedIn to generate high-quality leads:

1) Welcome new connections:

If you receive a request from someone relevant, don’t ignore it.

2) Start a conversation.

“Hi Mike! Just wanted to stop in real quick and tell you thanks for connecting, I appreciate you and are here if you need anything. Cheers.”

This step can open doors to potential deals.

3) Check who’s viewing your profile:

If a decision-maker checks out your profile, send them a quick message.

“Noticed you visited my profile—what caught your eye?”

This is often all it takes to start a meaningful conversation.

4) Engage with post interactions:

If someone engages with your content, follow up.

“Appreciate your interaction with my post! What are you interested in?”

This helps build relationships.

And find out what your audience truly cares about.

These steps take just 25 minutes a day but can turn LinkedIn into your top B2B sales channel.

Remember, the leads are already out there.

If you do this with your ICP once a day, you’ll 5x the number of people wanting to work with you.

I’ve never shared this full breakdown before, so be sure to save this one.

Here’s the secret:

Consistency in engagement.

Every day, take 45 minutes to connect directly with your Ideal Customer Profile (ICP).

It’s a simple routine, but it will boost your business.

More than paid ads.
More than scrolling and liking posts.
More than cold outreach.
More than paid ads.
More than networking events.

Here’s the full breakdown:

1) Identify your ICP: Make sure you’re crystal clear on who your ideal clients are. The more specific, the better.

2) Daily engagement: Spend just 25 minutes each day engaging with your ICP. Comment on their posts, share their content, or send a thoughtful message.

3) Be genuine: Don’t just drop a “great post!” Be authentic and add value to the conversation. Your goal is to build relationships, not just tick a box.

4) Follow-up: After a few interactions, follow up with a personalized message. Mention something specific from their content or industry.

This daily routine builds trust, positions you as an expert, and keeps you top of mind.

Before you know it, more and more of your ICP will be reaching out, eager to work with you.

Consistency is key.

Make this a daily habit, and you’ll see results.

How building a personal brand on LinkedIn (really) works:
(The process nobody talks about)

Day 1 - Post
Day 2 - 0 comments
Day 3 - Post
Day 4 - 0 likes
Day 5 - Post
Day 6 - 1 like (from your mom)
Day 7 - Post
Day 8 - 0 comments
Day 9 - Post
Day 10 - 1 connection request (from someone trying to sell you something)
Day 11 - Post
Day 12 - 0 likes
Day 13 - Post
Day 14 - 0 comments
Day 15 - Question everything.
Day 16 - Post
Day 17 - 1 comment (from a bot)
Day 18 - Post
Day 19 - 1 new follower
Day 20 - Post
Day 21 - 0 likes
Day 22 - Consider quitting.
Day 23 - Post
Day 24 - 0 comments
Day 25 - Post
Day 26 - 2 comments (finally, real people!)
Day 27 - Post
Day 28 - 0 likes
Day 29 - Post
Day 30 - 1 connection request (from someone in your niche)
Day 31 - Post
Day 32 - 2 likes
Day 33 - Post
Day 34 - 3 comments
Day 35 - Post
Day 36 - 1 DM (asking for advice)
Day 37 - Post
Day 38 - 0 comments
Day 39 - Post
Day 40 - 4 likes
Day 41 - Post
Day 42 - 1 DM (inquiring about your services)
Day 43 - Post
Day 44 - 2 new connections
Day 45 - Post
Day 46 - 0 likes
Day 47 - Post
Day 48 - 5 comments (good discussion starting)
Day 49 - Post
Day 50 - 1 DM (lead inquiry)
Day 51 - Post
Day 52 - 0 likes
Day 53 - Push through the doubt.
Day 54 - Post
Day 55 - 1 DM (client referral)
Day 56 - Post
Day 57 - 0 comments
Day 58 - Post
Day 59 - 3 comments (positive engagement)
Day 60 - Post
Day 61 - 2 DMs (one is a solid lead)
Day 62 - Post
Day 63 - 5 comments
Day 64 - 2 DMs (new client signed!)

Here’s the truth:

It takes persistence, patience, and a whole lot of showing up.

Your personal brand doesn’t grow overnight—it’s built post by post, comment by comment, connection by connection.

But the results?

They start to add up.

It’s only a matter of time before your effort pays off.

If you’re ready to build, send me a DM.

I’ll answer whatever question you have,

723 days ago I thought LinkedIn was simple.
Post, get likes, and watch leads flow. But reality hit hard.

Here’s what I wish someone had told me before I made my first post:

1) Consistency beats perfection

I used to obsess over every word, every image.

But guess what?

Perfect posts don’t exist. Consistent ones do.

It’s better to show up regularly with good content than to wait for the “perfect” post.

Lesson: Don’t let the perfection paralyze you. Just hit post.

2) Engagement is a two-way street

I thought posting was enough. I was wrong.

LinkedIn isn’t a “set it and forget it” platform.

You have to engage. Comment, like, share. Be part of the conversation.

Lesson: Engagement isn’t just about getting comments—it’s about giving them too.

3) Not every post will work well

I had big expectations. I thought every post would be a hit.

Reality check: most posts won’t go viral. And that’s okay.

The key is consistency and learning from each post.

Lesson: Don’t chase viral moments. Focus on growth.

5) Your network is your net worth

I used to think content was king.

But without a strong network, even the best content can fall flat.

Building connections is just as important as creating great content.

Lesson: Invest time in growing your network. It’s the foundation of your success.

It’s not about you

In the beginning, I focused on what I wanted to say.

But LinkedIn is about what your audience needs to hear.

Shift your mindset from “me” to “them.”

Lesson: Create content that serves your audience, not just your ego.

6) Data is your best friend

I used to ignore the numbers.

Big mistake.

LinkedIn analytics provide invaluable insights into what’s working and what’s not.

Lesson: Review your analytics. Let data drive your content strategy.

If I could go back, I’d tell myself these things from day one.

But here’s the good news—you can start applying them today.

What’s one thing you wish you knew before posting on LinkedIn?

Drop it in the comments. 

Let’s learn from each other.

Your content strategy is the key to a pipeline of high-ticket clients on LinkedIn. 
But where do you start? (from helping 10+ founders) ↓↓↓

Here’s the thing:

Most people think they need to be everywhere at once, posting constantly to stay relevant.

But that’s not the truth.

I recently helped a client who was overwhelmed, trying to post daily without a clear strategy.

The results? Lots of noise, little impact.

So, we took a step back and simplified the approach.

Here’s how we built a content strategy that positioned her as a thought leader:

1) Understand his audience: We spent time figuring out who they wanted to reach. It wasn’t just about their industry; it was about their audience's pain points and needs.

2) Set clear goals: Posting for the sake of posting doesn’t work. We defined specific goals—whether it was to drive traffic, generate leads, or simply share knowledge.

3) Focus on value: Every piece of content needs to serve a purpose. We cut out the fluff and focused on sharing insights, solutions, and experiences that truly mattered.

4) Consistency > Frequency: Instead of posting every day, we scaled back to 3 times a week. This made each post more intentional and impactful.

5) Mix up the format: We experimented with different types of content—text posts, videos, and pics—to see what resonated most with her audience.

6) Engage: Posting is just the first step. We made sure to engage with the audience, replying to comments, and starting conversations.

7) Measure and adjust: We tracked what was working and what wasn’t. This allowed us to refine the strategy over time, focusing more on what drove results.

After a few months, the results were clear: more engagement, higher quality leads, and a stronger presence as a thought leader.

Remember, clarity in your content strategy isn’t about doing more; it’s about doing what matters.

And if you ever feel lost, take a step back.

A focused, clear strategy will always outshine random content.

If you’re still unsure how to build a content strategy that positions you as a thought leader, send me a DM—I might be able to help :)

145 likes, 75 comments = 0 leads.
40 likes, 18 comments = 3 leads → 1 client ($4,750/month retainer).

LinkedIn finally made sense for one of my clients.

Here’s why:

It’s not about the numbers.

High engagement doesn’t always mean high value.

My client learned this the hard way.

For months, he was chasing likes and comments, thinking it would bring in business.

But despite all the attention, not a single lead came through.

Then we made a shift.

We focused on connecting with the right audience, not just generating engagement.

Here’s what changed:

1) Targeted content:

We shifted from broad topics to niche-specific content that spoke directly to their ideal clients.

2) Engagement with intent:

Instead of chasing likes, we focused on starting meaningful conversations with those who engaged.

3) Quality > Quantity:

We stopped worrying about the number of interactions and started tracking the quality of those interactions.

The result?

Fewer likes, fewer comments—but 3 solid leads and one high-value client.

In one post.

The takeaway?

LinkedIn isn’t just a numbers game.

It’s about connecting with the right people in the right way.

Don’t chase likes—chase quality leads.

Meaningful engagement beats high engagement.

My tip: Focus on the value of your connections, not the volume of your likes.

How I got 6 inbound leads in July:
(with just 20 minutes a day on LinkedIn)

Sounds too good to be true?

Here’s exactly how I did it:

1) Focused engagement

I didn’t waste time scrolling for no reason.

Every minute was spent engaging with purpose.

Commenting on posts that mattered.

Adding value in conversations that counted.

That’s how I stayed top of mind.

2) Strategic posting

I wasn’t posting every day.

Instead, I focused on 3-4 high-impact posts per week.

Posts that offered value, solved problems and sparked discussions.

3) Nurturing relationships

It isn't just about new connections.

I invested time in nurturing existing ones.

Regular DMs, follow-ups, and genuine check-ins.

It’s amazing how many leads come from relationships you’ve already built.

4) Optimized profile

My profile isn't a resume—it is a sales page.

Clear, concise, and compelling.

Highlighting exactly how I can help.

This turned profile views into inbound inquiries.

Bonus:

I didn’t overthink it.

Consistency, clarity, and a laser focus on engagement were key.

Some of you might need just one of these tips.

Others might need all of them.

The key is to start small, stay consistent, and watch the leads flow in.

July was just the beginning.

Your next 6 leads are right around the corner.

Drop a your current issue, and I will tell you how you can make it work for you.

The one thing I’d tell every B2B executive who feels LinkedIn is too crowded is this: “LinkedIn isn’t too crowded—it’s misunderstood.”

Many believe that with so much content out there, it’s impossible to stand out.

But that’s not the real issue.

The problem isn’t the amount of content; it’s how you handle it.

If you’re just trying to be louder than the rest, you’ll blend in.

But when you focus on sharing your real experiences and ideas.

That’s when you truly stand out.

Think about it—LinkedIn is full of voices.

But most are trying to be someone they’re not.

They’re copying trends, chasing likes, and doing what others are doing.

But the truth is, your unique view is your biggest strength.

It’s not about competing with others; it’s about connecting with the right people by being genuinely you.

The truth is:

LinkedIn is a platform where you:

- Build trust
- Share knowledge
- Connect with your audience

Sure, LinkedIn is busy.

But it’s not about being the loudest.

It’s about being the most real and honest.

Here’s how to stand out in a crowded space:

1) Be real: Share true stories and experiences. Your unique voice is what sets you apart.

2) Focus on value: Don’t just post to post. Offer ideas that your audience can’t find anywhere else.

3) Engage regularly: The more you show up, the more your audience will know and trust your voice.

4) Engage deeply: Don’t just post—start conversations. Reply to comments, ask questions, and get involved in talks.

Over time, your realness will shine through.

And you’ll find that standing out isn’t as hard as you thought.

LinkedIn is a great platform, but it’s as good as the effort you put into it.

If you see it as too crowded, you fail.

But if you see it as a chance to share your unique voice, build relationships, and offer value, you’ll find that standing out is not only possible—it’s bound to happen.

Remember, the goal isn’t to outshine everyone.

It’s to be a trusted, real voice in your niche.

The more you lean into what makes you unique, the more you’ll attract the right audience.

And the less the crowded myth will matter.

So, stop worrying about how full LinkedIn is.

Instead, start focusing on how you can connect more deeply with your audience.

Your voice is needed—it’s time to use it.

Taplio

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