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Sr. Product Manager (AI&ML Consumer Personalization)

LinkedIn

Senior Product Manager

Microsoft

AI & ML Product Manager

- Increased the usage of existing Out of Box (ML) Models in Customer Insights by monitoring
customer usage and product telemetry to inform our roadmap and develop new features.
- Worked on the strategy for the AI Out Of Box Models to extend their usage across Dynamics 365 products.

AI & ML Product Manager

- Led a team of engineering, data science, design, and marketing teams to launch the first 3 Out of Box (ML) Models.
- Drove collaborative cross-organizational engagements with Customer Insights to align roadmaps and shared OKRs, achieving mutually desired outcomes (e.g., successful customer implementations).
- Created the first telemetry dashboard for our AI features and product monitoring, setting the standard for metric monitoring and being used across 2 different Product groups. The dashboard has been used to create reports for Dynamics 365 VP as well as individual feature performance tracking.
- Created an automated customer tracking tool to alert the responsible PM and customer success team about failures in the existing AI models. This tool enabled the team to proactively assist partners and customers, increasing customer/partner satisfaction.
- Engaged directly with customers (Proof of Concepts) and indirectly (surveys, product data, support tickets), translating feedback into detailed requirements and user stories.

Product Manager

Cisco

Get a glimpse on the the products I worked on:
https://dnaspaces.cisco.com

Led UI/UX and Engineering using Agile to develop Operational Insights Web (Cloud) and Mobile applications, working actively with customers to incorporate feedback into application.

Launched Operational Insights, and defined Go To Market by working with Marketing and Sales. 

Defined pricing and licensing, sales content, and worked with support team for documentation. I created a go-to-market strategy for technical and non-technical customers.

Prioritized over 500 User Stories with developers, aligning the business unit strategy with the market needs resulting in reaching our Goal 8 months after launch.

Worked cross-functionally with other business unit leaders to make Operational Insights the front end application for various Cisco Products.

Evangelized product in road shows, Cisco Live events, events with social media influencers and C-Level executives.

Translated customer feedback to developers and prioritized product backlog based on business value and our business unit strategy.

Product Manager (Cloud SaaS - Web & Mobile)

Defined market opportunity, designed product strategy and prioritized functionalities for Cisco location services SaaS to enter new markets.

Product Manager Intern (SaaS)

Faktos

Business Intelligence Senior Consultant

Business intelligence Consultant

ITESM Campus Santa Fe

Mathematics Teacher (Part-Time)

Intern - Software Development

I'm a Product Manager with experience working cross-functionally with business roles (e.g. Marketing, Finance, Sales), technical roles (e.g. Backend and front-end engineers, data scientists) as well as designers and UX researchers to bring products to life that make our users' problems and pain-points go away!

I have experience working with Web and Mobile products, AI and Machine Learning - There's something really fascinating about using data to try and predict the future. I'm a big believer that every model should be thoroughly thought from an AI Ethics point of view.

As a product manager I have to wear different hats every day and I excel at working cross-functionally. My experience and feedback has taught me that I bring value to the teams I work with because:

- I empathize with users and speak: geek, data whisperer, designer, marketer and salesperson. At some point I also tried to learn Shriiwook (I've always wanted to understand Chewbacca like Han did). Understanding means fewer mistakes, and mistakes can be very costly.

- I'm passionate about understanding customers, too many people use "customer obsession" as buzzwords in their resume.

- I leave the BIG ideas to the Elon Musks of the world. A good Strategy, Vision and Execution drives products forward - I do these three.

- I'm an engineer at heart and a musician at soul - I like to combine logic with creativity

- I'm the calm one. I'm the one that plans.

I'm passionate about helping others and I created a YouTube channel to help others learn about Product Management: https://www.youtube.com/c/PMDiegoGranados/

Don't hesitate to reach out if you want to talk about AI/ML, technology, business, consumer electronics/technology or need help on your journey to become a Product Manager!

Specialties: Product Management, Consumer electronics, Consumer Technology, Cross-functional work, Agile development, Product design, data driven decisions, AI, Machine Learning.

This is one of the most important things I’ve learned about resumes, most people don’t do it and hurts their chances of getting an interview 👇


Most people make the big mistake of using their resume as a description of what they are responsible for, instead of what they accomplished.

For example, a Project Manager resume that describes what they are responsible for looks like this:
- Delivered X project on time and within Budget.
- Managed stakeholders and communicated updates regularly.

Why is this “bad”?

The problem is that EVERY Project Manager is responsible for delivering projects on time and within budget, and responsible for managing stakeholders and communication.

A resume like this does not show recruiters and hiring managers what value you can bring to the team, making it hard to decide WHY they should give you an interview.

Instead, here’s what you should do 👇

⭐️ Write your accomplishments: 
- what did you do?  
- how did you do it?
- what impact did it have?

You can use the “X + Y + Z” formula to write your accomplishments:

“Accomplished [X], as measured by [Y], by doing [Z]”

So instead of writing:
“Delivered a project on time and within budget”

Write it as:
Accomplished [X]: “Launched ____ project”
Measured by [Y]: “1 month ahead of schedule and increasing ROI by Z%”

By doing [Z]: “, by creating a new communication process that allowed low and medium risk tickets to be pre-appproved, reducing friction during development”

Together X + Y + Z:
“Launched ___ project 1 month ahead of schedule and increasing ROI by Z%, , by creating a new communication process that allowed low and medium risk tickets to be pre-appproved, reducing friction during development”

Doesn’t it look much better than the previous version of just a description?

THIS is what will increase your chances of getting an interview, not a resume template full of color, symbols and graphs.


A few considerations as you go through writing your accomplishments:

1. Not every accomplishment will have a number (impact). It’s ok, try to have as many as possible.
2. Accomplishments tailored to the job you are applying to >>>> accomplishments you believe are the most important.
3. You can skip the XYZ formula and instead write them as:
Verb in past tense + what you did + the impact it had.


💎 here’s the template I use for my resume with instructions 👇
Check my comment below to see the workshop and template!

Diego Granados

I landed 3 Product Manager offers in 1 month in this Tech market with no referrals. Here's how I did it and how you can, too! 👇



Spend more time tailoring your resume and networking over applying to hundreds of jobs and hope to hear back.

Why? Mass applying is...
❌ Very time-consuming
❌ High rate of rejections
❌ For every application you don't tailor, someone else did

Instead, here's what I do and what I always recommend:


⭐️ Have a "Plan A" and "Plan B"

Plan A → Roles that you want to transition in, like your first PM role, a new industry, new technology, etc. (lateral move)

Plan B → "Good Fit" roles for which your skills and experience are a great match. (vertical move)

Use the ratio 1:3 →  For every 1 "Plan A" job you apply to, you'll apply to 3 "Plan B" jobs.

Make a list of your Plan A and your Plan B roles - I use google sheets to write:
- Company
- Role Name
- Plan A or Plan B
- Link to the job posting


⭐️ Tailor your application

Tailor your resume to cover all your Plan B roles.

For my Plan B (AI/ML), my resume for AI&ML PM has accomplishments related to the business problems I solved with AI and the impact the models had on the business.

For my Plan A's I grouped them by category/industry/technology and did a version of my resume for each category.

to know what to add to your resume for each plan (A/B) and category:
→ Look at the required/basic qualifications of 3~5 job postings for each job category and write accomplishments based on those.

For your LinkedIn
→ You can mix your Plan A and Plan But know that if you align with either of the plans, it can yield a higher success rate
→ Turn on Open To Work.


⭐️ Let recruiters know you've applied

Apply on the company's website before messaging anyone.

How to find recruiters:

→ Find the company's LinkedIn page
→ On the people's tab, filter for "recruiter" (Tech recruiters usually hire PMs)
→ prioritize reaching out to recruiters with purple banners, then those who are active on LinkedIn (posted recently).

You don't know who is the recruiter for your role, so you'll send a message with this structure:

Intro → quick intro about yourself and what you currently do
Application → let them know the role (and id) that you applied to
Your ask →  let them know you are aware they might not be the recruiter for your role, so ask them if your profile can be shared with the team. 
Why are you a good fit? → after the ask, let them know why you are a good fit for the role. Write 3 to 5 things about your experience that are RELEVANT to the required/basic qualifications of the job you applied to


⭐️ Message Hiring Managers

On LinkedIn's search bar type "hiring Product Manager" and in the [all filters] menu use the [Author Company] to filter companies you are interested in.

Send a similar version of the message above!


TL;DR
→ Find good-fit roles
→ Work on your resume
→ Apply on their website
→ Tailor messages to recruiters
→ Search for the hiring managers


What other tip would you add?

I'll help you land your first or next Product Manager Role | Sr. Product Manager (ex-LinkedIn, ex-Microsoft)

A simple exercise every aspiring Product Manager should do every day. Takes 5 minutes and will 10x your Product Sense 👇 
 
 
 
Product Sense is more than just a common interview term. It is a PM skill (one of the top ones!) that is used to improve features or create new products that solve customer problems. 
 
Product sense requires 3 things and none of them are born traits - all can be improved if practiced! 
→ Empathy for your users 
→ Creativity to solve problems 
→ Flexibility to adapt to new information 
 
The key to improving your Product Sense as an aspiring PM, is to practice this simple exercise every day for only 5 minutes: 
 
 
⭐️ Step 1: Choose a Product 
Easy → An app you use (e.g. Spotify) 
Med  → A new app from the app store 
Hard → A product from Kickstarter (crowdsourced) that hasn't met its funding. 
 
 
⭐️ Step 2: Choose a segment 
Easy → Yourself (e.g., student, business professional, etc) 
Med → A relative (e.g., Grandparents) 
Hard → An unrelated persona to the app (e.g., For Spotify, choose teachers) 
 
 
⭐️ Step 3: Improve the product!  
 
Aim for speed and creativity, not perfection. 
 
Brainstorm up to 3 pain points that the user you chose would have - pain points about their day-to-day. 
 
Now, get creative and think of 3 ways in which the app you chose could solve those problems for your users - the crazier your ideas, the better. 
 
 
As you go through this exercise remember this: 
→ Speed and creativity over perfection 
→ It's ok to start with everything on "easy" 
→ It'll be hard and awkward at the beginning 
→ When it feels like a chore, stop. Rest. Then continue. 
→ Practicing is 10x more effective than reading another page of a book about Product Management. 
 
💎 Need more help with your Product Management journey and interviews? check the link in my comment below!

3 years ago I lived in Seattle, I got married to the love of my life, and I filmed my first YouTube video that started my journey into creating content.

Seattle holds a very special place in my heart 💙 

I’m visiting Seattle for the next few weeks and then back to creating content to help more aspiring and current Product Managers… to help you on your journey 💪

If you are in town, say hi!
If you have any food recommendations, send them my way! 😉

 #content #productmanagement

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The 3 questions you'll see in EVERY Product Manager interview and how to ACE them - what 1,000s have used to land a PM job👇


Let's walk through each question, what your interviewers care about, and how to best answer each question.


1. "Tell me about yourself"

They care about → 
Interviewers want to learn about the skills you've learned throughout your career that are RELEVANT to the job you are interviewing for.

Your Goal → 
Make your story as relevant to the job as possible.

Framework:
START → SKILLS → TRANSITION → SKILLS... → TRANSITION → CONCLUSION

START → Begin your story with your school/early job.
SKILLS → Talk about the skills that learned there, RELEVANT to the job interview
TRANSITION → In the transition to the next job/school, talk about WHY you wanted to change to the next job (e.g., learn new skills)

...then repeat...
SKILLS → TRANSITION → SKILLS...

CONCLUSION → finish your story by telling your interviewer by giving 1 or 2 reasons why you want to join their company.



2. "Tell me about a time you had a conflict with Engineers"

They care about → 
PMs work with engineers all the time. They want to see how you handle conflicts and whether you'd be a good fit for the team.

Your Goal → 
Show that you have empathy, are a team player, and understand how to work with Engineers. Talk about a past experience.

Framework:
Situation → Task → Action → Results → Lesson (STAR+L)

Situation → Context of your story. When did it happen and who were the people involved in the situation?
Task  → Why did the conflict happen?
Action → What were the steps YOU took to handle the conflict?
Results → What was the outcome?
Lesson → What did you learn during this conflict that you'll now use whenever there's any new conflict happening?



3. "How would you improve X (e.g. your favorite) Product?"

They care about → 
They want to see how you break down problems and solve them as a Product Manager would solve them.

Your Goal → 
Solve the problem by following most/all the steps in a product development cycle, from ideation all the way to launch it.

My STEP Framework:
Questions → GOAL → USERS → PAIN POINTS → FEATURES → PRIORITIZATION → METRICS

Questions → Ask questions to narrow down the problem
GOAL → Why are you improving the product? Have a goal like increasing the number of users.
USERS → List 3 segments and choose one. Use characteristics like "Student" or "Parent" to select your segments.
PAIN POINTS → For the user you chose, think of 3 pain points they would have. 
FEATURES → Put on your PM hat, how would you solve those pain points? Have at least 1 moonshot idea.
PRIORITIZATION → Prioritize the features you chose. In an interview use a simple framework like Impact, Effort, and Urgency (e.g. competitor advantage)
METRICS → Talk about North Star (your GOAL) & Signposts (metrics related to your features)


💎 If you liked this post, you should check out my resources that will help you land your next PM job! (link in my comment below 👇)

These are 5 questions that I always ask at the end of my interviews to help me learn more about the team and culture and ensure that I answered all the questions my interviewers might have!

🎬 If you liked this video, check out my TikTok and Instagram for more on Product Management and Career @PMDiegoGranados

#career  #productmanagement 

These are the most common skills you should have if you are applying to a Product Manager role (and how to show those skills!)


While every Product Manager role is different, there are skills that are common, and here's how you can do your own analysis of a role.

→ Look at 10 to 20 roles of the level you intend to apply to (APM, PM, Sr. PM...)
→ Pay attention to the Required/Basic Qualifications section on the job description and look for repeated patterns in the skills required.
→ The more these skills appear, the more important they are to highlight as you apply to PM roles


I did this exercise and here are the top 4 skills in order for each PM role 👇


⭐️ Associate Product Manager (APM) - usually college grads/students

1. Data Analysis: 
→ Talk about how you used data on a school/work project and arrived to a decision because of it. Write in your resume something like "Analyzed X data to..."

2. Communication
→ Talk about experiences where you have to present a proposal at work/school, organize events, and/or convince someone of something. On your resume, you can say "Aligned the Marketing and Sales department to ....."

3. SQL Knowledge
→ PMs breathe data. While you will not have a SQL test on your interviews, knowing SQL (and adding it as a skill on your resume) will give you an advantage in your application.

4. Project Management
→ Product Managers and Project Managers are not the same, but Product Ms do some Project Ms work. Add to your resume about working on projects with multiple stakeholders:  "Delivered X project by working cross-functionally with ..."



⭐️ Product Managers (PM) - Usually a few years of experience & recent MBA grads

1. Influence cross-functionally
→ Make sure that in your stories & resume there are many "led" instances. "Led a team of X to do...", If possible, add your experience working with engineers.

2. Communication
→ Same as before, talk about projects presented and/or alignment of stakeholders

3. Deal with ambiguity
→ The day-to-day of Product Managers... Dealing with ambiguity is about creating a path when there's no clear indication on where to go next. It's easier to talk about it on stories, but on your resume you can talk about "influencing others", "aligning priorities and roadmaps", "analyzing customer data/research for X"

4. Experience with Customers
→ The 4th most repeated skill is about working with customers, understanding customers or even looking at customer data/research. On your resume, add "analyzed customer data to X...", or "worked with X customer to..."


⭐️ Senior PM (Sr.PM) - 4+ years of exp in Product (or startup founder, or similar)
The only skill different from PM is that now the top 1 is:

1. Own Strategy and Vision
→ Talk about accomplishments where you had to figure out:
- What are you working on?
- For whom?
- Based on what data?
On your resume: "Used X data to... [accomplishment]... for Y customers + impact"


💎 What other common PM skill is missing?
#ProductManagement




One of the best ways to become a Product Manager is by building Side Projects. Here's a complete list of everything to consider to start your side project!

#productmanagement 

This is the technique and message that I use to find hiring managers and recruiters to get interviews, "skipping" the ATS line 👇


1. Find hiring managers through posts.

On your LinkedIn search bar type: hiring "role" and filter for "Posts"
→ For example: hiring "Product Manager"

Hiring Managers tend to post "I'm hiring [role]" or "My team is hiring [role]"
These are the people you'll send a message to. 
→ The message template is below

On the filter bar, you can select "All filters" to select "Author Company" and look for hiring managers from specific companies you are interested in.



2. Find and network with recruiters.

Search for a company page you are interested in like "Adobe"  and then select "People".

In the search bar type "Recruiter" or "Technical Recruiter"
(Tip: Technical Recruiters usually focus on engineers AND Product Managers)

Find 3 to 5 recruiters using this criteria:
1. Prioritize those with purple banners (#hiring)
2. Then find those who are active on LinkedIn (Look at their profile for recent reactions, shares, or comments to see if they are active)



3. Apply to the job and use this template.

Essential steps to follow:
→ Apply to the job (the more relevant to your experience, the better)
→ Look closely at the "Required Skills" section of the job, you'll use it
→ Write down past experiences you've had relevant to those "Required Skills" from the job posting.

Here's the template that you can use to reach out to them ↓

"Hi [Name]

My name is ____ and I'm currently a [Role] @ [Company] working on [something relevant to the role you are applying to].

I found a role at [their company] that I applied to! [Role + id of the role].
Below are a few reasons why I believe I can be a great fit for this role.

I understand you might be busy, but I'm wondering if you could share my LinkedIn profile with the hiring team. Thank you for your consideration!

Thank you and have a great rest of your day!

[Your Name]

--------

Here's why I believe I can be a great fit for the role:

- [Reason 1 related to the Job Description (e.g. skills you have, past experience)]
- [Reason 2 related to the Job Description (e.g. skills you have, past experience)]
- [Reason 3 related to the Job Description (e.g. skills you have, past experience)]
- [Reason 4 related to the Job Description (e.g. skills you have, past experience)]"


⭐️ This method will take time but will help you increase your chances of landing an interview by "skipping" the line of the resumes stacked in an ATS.


These are the top lies you've been told about getting into Product Management.

What else have you heard?
#productmanagement 

These are 5 tools I use every day as a Product Manager!

Check out my TikTok, YouTube and Instagram for more content like this!
@PMDiegoGranados
#productmanagement 

Why do you want to be a Product Manager? Most aspiring PMs fail this question. Steal this template to impress 👇 
 
 
 
These are some of the most common answers I hear from aspiring Product Managers: 
 
❌ "I want to build cool products" 
❌ "I want to solve customer problems" 
❌ "I want to lead teams to launch products" 
 
Answers like these are terrible because they are generic and don't offer any new information to your interviewer (or during a coffee chat!) about your understanding of Product Management and whether you can be a good fit to be one. 
 
Instead, this is my template to answer "Why do you want to be a Product Manager?". Steal it! 
 
 
The framework: 
 
1. Pick 2~4 skills about Product Management to which your experience is relevant. For example: 
→ Understand customer needs 
→ Lead without authority 
→ Use data to drive decisions 
 
2. For every unique skill you picked, write down an example of your past experience that is related to them. 
 
 
Put it together this way: 
 
Introduction →"There are 3 main reasons why I want to be a Product Manager" 
 
1st Skill → "The first one is because I like working closely with customers to understand their pain points, and translate them into requirements (understand customer needs)" 
 
1st Transferrable Skill → "For example, in my previous job/school... [proceed to share your example of when you worked with customers to understand their pain points and solve them]" 
 
Repeat the same for the next 2~3 skills. 
 
Conclusion → "... and that's why I want to become a Product Manager because I want to continue working on [Skill 1], [Skill 2], and [Skill 3] as a Product Manager" 
 
 
Why does this work?  
This answer shows exactly what interviewers are looking for: 
→ You understand Product Management and what the job entails 
→ You are structured in your approach, showing good communication 
→ You understand what skills are needed, and gave tangible examples 
 
 
Last few things about this framework: 
→ Keep it to 3~4 min max 
→ Pick RELEVANT skills and experiences 
→ Be thorough when giving an example of your skills 
 
 
💎 Why do you want to be a Product Manager? Let me know in the comments below!

I've spoken with 50+ Product Managers about how to land your first PM job for my YouTube channel. Here are the top 10 things I learned about breaking into PM from them. 
 
1. Understand WHY you want to become a PM. A solid answer to "WHY PM?" shows that you did your research, that you understand the skills that you need, and that you know how to talk about transferrable skills to prove that you can do the job. 
 
2. Certifications won't get you the interview. But putting in the hard work to close the gap in your skills, putting your story together, networking constantly, and working on side projects will help you get the job. 
 
3. Ask for help. You are not alone in this journey to become a PM. Communities, creators, and experienced PMs are here to support you - don't be afraid to reach out. 
 
4. Don't underestimate the power of startups. You have more 'freedom' to define your work in a startup. Nothing stops you from joining one in any role, and give an extra 10%~20% to start solving problems like a Product Manager would. Show impact with that extra PM work and you can negotiate a change in your title and responsibilities.  
 
5. Don't underestimate internal transfers. Get a job that works closely with PMs (business analyst, software eng, product marketing, etc.). work closely with PMs, help them with tasks, and build the skills you need to become a PM on their team or to put them on your resume. 
 
6. Start a side project. Entrepreneurship is a great path to Product Management. Be the PM for your own product and add it to your stories, your resume, and your LinkedIn. Don't improve an existing product, solve a problem with a new one. 
 
7. Improve your Product Sense. Build the habit of looking at products every day and thinking about who are the users, what problems they solve, how you would improve them, and how you would measure their success. 
 
8. Don't stop applying. If you want to become a PM, don't stop if you get rejected. Keep applying, and keep networking while you continue building your skills. You'll thank yourself later. 
 
9. Learn about data and the basics of tech. You don't need to learn how to code, but learning about SQL to handle data and the basics of how Tech works will help you with your applications and on the job. 
 
10. Network almost every day. Find PMs on LinkedIn, Twitter, or meetups - Learn from them, and find ways to help them. Sometimes conversations turn into collaborations that end in offer letters. You'll never regret networking. 
 
--- 
 
What do you think about these 10 lessons? Would you add something else? 
#ProductManagement

These are the 3 most important things I've learned about breaking into Product Management that will help anyone who wants to become a PM👇




1. Networking is critical to becoming a PM

We've all heard that getting a job is about "who you know", but how exactly do you network with PMs and whom should you reach out to when trying to break into PM?

Here's how to network effectively to help you transition. Your goal is to LEARN about Product Management and build relationships.

Search for Product Managers on LinkedIn and use the advanced filters to find people who:
→ Went to the same school as you: Introduce yourself as a student/alumni reaching out to someone who studied in the same school to learn more
→ Transitioned from your current company to their new company: Introduce yourself as working at their past company and wanting to learn more about making a transition.

Ask them these 5 key questions:
→ What does your day-to-day look like as a PM at [Company]?
→ How does PM there compare at other companies that you've researched?
→ What skills do you think are needed to be a successful PM at [Company]?
→ Are there any particular skills that I you recommend I could learn to become a PM at [Company]?
→ Is there anyone else you recommend I could reach out to, to learn more about Product Management?



2. Practice Product Sense often

While you may not have interviews lined up, yet! it's very important that you improve your product sense as often as you can - here's a simple, but powerful 5-min exercise to do it.

Every day pick a different app you use and do these steps:
→ Who is the app built for? (customers/users)
→ What problem(s) is the app solving?
→ Is it solving the problem(s) better than competitor apps? how?
→ Imagine you are the PM for your favorite 3 features of the app. How would you measure success?

Want an extra challenge?
→ Pick an app from the app store that you are not familiar with
→ In any of the apps you chose ask yourself: how would you improve the app if you were the PM for that app?



3. Have a PM career roadmap

There's an ocean of information out there about Product Management, and that's why I made this PM career roadmap template in notion.

The goal is to guide you step-by-step on:
→ Understanding your goals
→ Learn how to understand job descriptions you can apply to
→ Know how to talk about transferrable skills and gain those you might be missing
→ How to craft your resume and LinkedIn
→ Prepare for interviews

💎 It's available for free! You can download it here: https://lnkd.in/gJEPyNeX
#productmanagement

Product Managers on LinkedIn, how did you become a Product Manager? Here's my story👇



My first job was in a business intelligence consulting firm in Mexico, where I worked closely with customers, learned about handling data, and worked with other engineers and consultants.

After 5 years of consulting, I moved to the U.S. to study for my MBA and didn't have a great plan to pay for it... I took a 90% student loan to be able to afford it. 

During my MBA I learned about Product Management for the first time and I did what I advise others to do now:

→ Network with classmates, alumni, and PMs in the industry
→ Talked to as many PMs as I could to learn about the job
→ Kept a journal to write everything I learned about PM
→ Learn to tell my story by including transferrable skills
→ Worked on my resume, LinkedIn, and networking
→ Learned frameworks and practiced  interviews
→ Survived through rejections...

⭐️ until I finally got my offer for my internship as a Product Manager!

By the way, here's a photo of the first note I ever took about Product Management in 2015 ☺️.

What's your story?
#ProductManagement

This is the template I use for “why do you want to be a [Product Manager]?” That impresses interviewers 👇


You can use this in coffee chats, introduction calls and interviews.

Here’s the best part, you can adjust it to any role you are applying to!

“Why do you want to be a [Product Manager]” is a question you will get asked all the time if you are looking for your first PM role.

It is both a way to gauge your knowledge in the role, and your interest in it.

Most answers suck, and here’s why:

❌ They are generic, anyone can say them.
❌ Don’t show knowledge of the role, just buzzwords

Here’s an example of an answer I’ve heard many times that is generic and shows little to no research:
“I want to be a Product Manager because I want to bring teams together and work with engineers and designers to launch great products to the market!”


Instead, here’s what you have to do to impress your interviewers 👇

1. Understand the most important skills in Product Management. For example:
- Work cross-functionally
- Use data to make decisions 
- Solve customer problems

2. From your own experience, write down moments at work/school where you’ve done something relevant to the previous step (the common skills).

3. Put together an answer unique to you, about the skills relevant to the role.
“I want to be a Product Manager for 3 reasons:
1. I like working cross functionally. For example on my previous project I….
2. I enjoy using data on my day to day to make decisions. In my last work, I used data to…
3. Solving customer problems is something I enjoy. I recently worked with a customer to…
… and that’s why I want to be a Product Manager, because I believe it’s a role where I can continue using the skills that I enjoy the most like working cross-functionally, use data to drive decisions and solve customer problems, among many others”


⭐️ Try this on your next interview or coffee chat, and you’ll see how the answer will set you apart from the rest!

💎 if you want to see more tips about interviews, check out my comment below 👇 

How can Product Managers accelerate the development and growth of their products? I spoke with PMs at startups, mid-size, and big-tech who use no-code tools in their products. 👇

Product Managers can leverage no-code-tools to help product teams accelerate the time to make changes in products.

These are some of the top use cases:
1. Onboarding
2. Payments
3. Signup/login
4. Applications
5. Feedback

Check the document below for example of these use cases!

⭐️ Have you used any no-code tools to help your team with faster development?
#productmanagement 

accelerated development and growth

Do you know why everyone on the team listens to Product Managers even if they don't "manage" or have direct authority over anyone on the team? 👇

Product Authority, or "influencing without authority" needs 4 things:
→ Empathy
→ Saying No
→ Big Picture
→ Build Relationships

Let's dive into each one


⭐️ Empathy
Beyond empathy for their customers, PMs should deeply understand their audience, as well as read the situation in order to adapt themselves and their ideas accordingly.

⭐️ Saying No
Sometimes as a leader, you have to make hard choices even if you know those choices will disappoint people. Or, in other words, learn how and when to say No.

⭐️ Big Picture
Understanding the bigger picture is about studying how the pieces of the organization fit together and how individuals fit into a bigger story. PMs anchor their north star to the bigger picture to help their team contribute to the overall mission, vision, and strategy of the organization.

⭐️ Build Relationships
Building Relationships is about building trust in people and been seeing as someone who is genuinely invested in wanting to help others succeed. Relationships are the bread and butter of Product Management.

--

Product Managers who try to exercise authority or pull rank on anyone else in the organization are often faced with backlash. 

Instead, we (PMs) must rely on our skills to convince others WHAT we are building and WHY we are building it, but we leave the HOW to the rest of the team.
What about the WHEN? Well… that depends on your organization, for some having a release date is a must before starting a project, for others is more about experimenting and continuous iteration.


What's your best tip to influence others without authority?
#productmanagement 

This is probably the most important thing I've learned in my career as a Product Manager.

What important lesson have you learned in your career ?
#productmanagement #productmanager

Today on World Product Day I have freebies and discounts for you to help you on your Product Management journey! Everything you need to get your first or next PM role in this post 👇



1. A Notion template to help you become a PM
I broke down the process of becoming a PM in a straightforward notion template that you can use to track your knowledge, networking, and applications to help you land your first PM role: https://lnkd.in/gJEPyNeX


2. Help with your resume for experienced and aspiring PMs
This workshop (up to 85% discount!) has everything you need to create a resume that will stand out from the crowd. 690+ have enrolled and seen their resumes transformed, seeing fewer rejections and more calls in their inbox.
https://lnkd.in/gRSfaxzX


3. (20% Discount) Need help with your interview prep?

I'm adding a 20% discount for my Product Interview Operating System course to help you secure that PM offer you've been waiting for. 1,500+ students have enrolled and landed multiple offers with the help fo my course.

Use the discount code: PRODUCTDAY at checkout for a 20% discount.
https://lnkd.in/g_EKR4FT

If you need more help, my DMs are open 👋

#productmanagement #worldproductday 


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