Jessie Lizak

Reveting

Founder & Host

BDEX

Podcast planning, hosting, management, and syndication for the Deconstructing Data podcast. Development and management of BDEX website content, blog posts, email marketing, newsletter, organic social content across channels, digital ads, promoted posts, PDFs.

Fractional Chief Marketing Officer

•	Co-Host on Deconstructing Data Podcast. 
•	Expand search engine marketing campaigns to meet defined goals and strategic objectives. 
•	Provide forecasts for cost, traffic and ROI for search marketing channels. 
•	Analyze and report on key metrics for SEO and PPC campaigns in Google and LinkedIn. 
•	Work effectively with a broad spectrum of both internal team members and external vendors/clients. 
•	Build, analyze and test SEO and PPC (Sponsored Search) campaigns and strategies including landing page and ad testing. 
•	Manage all aspects of SEM reporting including daily activity reports, tracking codes and technical campaign requirements. 
•	Analyze categories with competitive websites to gain market intelligence. 
•	Plan and oversee content marketing strategies to coordinate all content strategy, creation, implementation and promotion strategies. 
•	Plan and oversee management and creation of sales materials while interfacing with sales and engineering teams to develop sales messaging that clearly demonstrates value proposition and benefits of services to potential clients. 
•	Work in collaboration with vendors for design elements for web site and sales materials. 
•	Work in collaboration with PR company to promote company expertise to industry periodicals and web sites.
•	Work in collaboration with engineering teams to drive product development towards sales/marketing goals.
•	Become a BDEX brand ambassador in podcasts, webinars, interviews, tradeshows, etc.
•	Periodically Present our marketing plan to the board including a measurable “Growth Plan”.
•	Help the team innovate to build functionality that will address customer needs.
•	Participate in weekly executive meetings to present any updates on market analysis, growth potential, competition, new industry trends.

Head Of Marketing

Sales Community

Home of the CRO - Sales Community is the Premier Tech Sales Organization for Sales Leaders to Learn More and Sell More

Advisory Board Member

RevGenius

RevGenius is a group of revenue-generating sales and marketing professionals brought together to learn, share, support, and grow with each other.

Member

Click-Cause

Founder

HYPCCCYCL

HYPCCCYCL is an invite-only, professional community where top B2B revenue leaders cross-train their GTM skills with VCs.

SendHub

Tapped for leadership potential and earned rapid promotion through the ranks of management. Top-ranking executive credited with driving aggressive organic business growth and pushing the company to the next level, directing and implementing all full-funnel marketing efforts including demand, SEO, PPC, SMS and email. Led through major initiatives, including management and implementation of all CRM and CMS and martech migrations
• Took big picture approach to develop sales, marketing, support, billing and operations
• Revitalized the organization culture, instilling a result-driven spirit and empowering teams on Salesforce (including Service Cloud), Active Campaign, Pardot, HubSpot, and other tools
• Restructured team, recruited, coached, mentored new leadership talent, building a fully engaged and dedicated team of leaders with heightened sense of accountability; led high performing sales, marketing, support and billing teams
• Drove team reviews leveraging analysis and KPIs for disciplined management
• Fueled growth, innovation and drove revenue and productivity by building B2B SaaS strategies & analysis
• Led and managed all marketing and demand generation projects and initiatives

Co-CEO

-Define and develop sales, marketing, support, and billing strategies
-Document policies to encourage behavior aligning with our SaaS revenue model
-Build B2B sales strategies & analysis to drive revenue and productivity
-Drive team reviews leveraging analysis and KPIs for disciplined business management
-Build, coach, inspire and lead high performing sales, support and billing teams
-Salesforce Administrator and Salesforce Partner
-Direct all online advertising including Google Ads, Bing Ads, Facebook Ads and more

Director of Sales, Marketing and Operations

-Identified and drove continuous improvement to sales & marketing initiatives 
-Coached the sales team and trained on Salesforce, Pardot, HubSpot 
-Manged significant projects, including timelines and deliverables to ensure sales operational needs 
-Maintained digital marketing assets including Google My Business, Google Analytics, Google Ads, Hubspot, Pardot, Salesforce, RingDNA, Capterra, all social media,  Wordpress, Webflow, digital content and more
-Maintained awareness of competitors, markets, consumers, industry developments and quality 
-Questioned and listened to the response of the employees, linked to their daily jobs and vision
-Managed migration from HubSpot to Salesforce and Pardot
-Continued to also train teams in billing and support
-Built SendHub in Facebook ads manager

Sales and Marketing Manager

-Attended Trade Shows to develop new business opportunities
-Managed digital marketing channels and developed free business from Google organic searches
-Managed demand generation

Business Development Manager & Marketing Manager

-Drove online sales penetration - achieving 56% increase in revenue
-Managed all marketing efforts including product launches, trade shows and external communications
-Trained new support, sales, and billing team members to build new teams
-Created and launched digital marketing campaigns ad programs targeting SMBs, Education, and Healthcase

Sales, Marketing, Support, and Billing Expert

Cameo Global, Inc.

Brought fresh leadership to marketing department, serving as marketer post acquisition transition with newly acquired SendHub; leveraged marketing background to managed SendHub’s website and email campaigns
• Assisted President of the Board on research literature review
• Worked for the President of the Board and CEO on his contact center research initiatives

Market Analyst

FriendMedia, Inc.

Promoted to Marketing Manager after only two months of being Social Media Marketing Manager.

In this advance position, took a “big picture’’ perspective to managed SEO/SEM campaigns including PPC on Google, LinkedIn and Facebook. Strategically planned all tradeshow aspects including working with suppliers to order all trade show services
• Successfully led all demand gen, drove campaigns, trade shows press releases and communications
• Created and implemented email campaigns, press releases and all company communications

Marketing Manager

Alameda County

H.E.A.T. (Human Exploitation and Trafficking) Watch is multi-agency approach to combat human trafficking, facilitated by Alameda County District Attorney Nancy E. O'Malley. Managed H.E.A.T. (Human Exploitation & Trafficking) Watch’s website, mass emails and social media
• Published human trafficking statistics as well as qualitative and quantitative research
• Collaborated with programmers and officials to build child sex trafficking database

Research Analyst & Data Manager

Building personal brands that drive B2B revenue by leveraging live streaming, podcasting and AI | Reveting's WinsDay Host | Fractional CMO | Deconstructing Data Co-Host | Marketing Coach |

Struggling to Close the Trust Gap with Buyers?

You’re putting yourself out there. Posting, maybe even running ads. But something’s still off. There’s no trust, no connection that gets your audience hooked. Maybe imposter syndrome is creeping in, or maybe your marketing isn’t hitting the mark. Or you just need help without the overhead of a marketing team.

Sound familiar? You’re not alone—and that’s where I come in.

ABOUT ME:
I’m Jessie Lizak, CEO of Reveting, and I help B2B professionals build REAL personal brands across ALL the social platforms that matter—LinkedIn™️, TikTok, YouTube, Instagram. But I specialize in LIVESTREAMING because nothing builds trust faster than going live. Whether you’re an exec, marketer, or solopreneur, I’m here to help you build a brand that pulls in loyal customers who TRUST you from day one.

WHAT I DO:

FULL-SERVICE LIVESTREAMING: If going live terrifies you, we’ve got you covered. We handle all the tech and help you go live like a pro, building real-time engagement and trust.

PERSONAL BRANDING ACROSS CHANNELS: LinkedIn™️ is great, but it’s not the only game in town. We help you create a consistent personal brand across LinkedIn™️, TikTok, YouTube, and more.

TAKING UP SPACE PROGRAM: Got imposter syndrome or feel lost in marketing? This program’s your guide to building a personal brand with livestreams, podcasts, and B2B marketing strategies. It’ll give you the confidence to OWN YOUR SPACE online.

WHY LIVESTREAMING?
Because trust is everything. Your buyers need to see you LIVE—no filters. Livestreaming lets you break down barriers and build a connection you can’t get from posts or ads. And guess what? Most of your competitors are too scared to go live. If you can do it (with my help), you’ll already be winning.

WINSDAY:
Every Wednesday, we host WinsDay—a sponsored live show full of sales and marketing insights, guest interviews, and even some fun prizes. It’s where you’ll learn how to ACTUALLY grow your business using livestreaming—and have a good time doing it.

OUR APPROACH:
At Reveting, we’re focused on REAL connections. No fake stuff. We use DATA-DRIVEN STRATEGIES that make sure your brand hits the right audience. And we help you show up AUTHENTICALLY so that trust—and sales—come naturally.

READY TO OWN YOUR SPACE?
If you’re tired of playing small and ready to build your brand across social platforms, let’s talk. Whether you need full-service livestreaming, a killer personal branding strategy, or coaching that gets real results, I’m here for you.

Let’s make something REAL together.

One week ago, Stephanie and I were driving to the mountains.

Windows down. Music up. No rush. 
Just excitement and a little bit of surrender.

We didn’t know how much we needed that weekend until we got there.

Now, looking back at this photo, all five of us sitting at that dining table, shoulders back, eyes locked in,
I see power.
I see clarity.
I see women who finally stopped overthinking and started owning it. I see women who stand up for what they believe in and go for what they want.

We all gave each other constructive feedback and became better because of it.

We built strategy from alignment.
We mapped content from our goals.
We walked away knowing that our energy is the brand.

When you know who you are, the marketing part becomes simple.

You stop chasing attention.
You start creating impact.

That is what we do at Reveting.
We help you turn clarity into content that is live, raw, real, and ready to build trust.

If you are done hiding behind posts and ready to start showing up on camera, start going live with us at reveting.com

🖤

It’s Halloween.
And yes, even my AI clone showed up. 🖤

But here’s the thing
AI can amplify your voice.
It can’t replace it.

Your personal brand isn’t built by bots or trends.

It’s built by energy.
By presence.
By how you show up, consistently and human.

If your goal is virality, post like everyone else. 

But if your goal is connection, conversation, and revenue then be the face of your brand.

Go live.
Start the podcast.
Turn your story into short-form video.

Because the real magic of marketing isn’t in automation.
It’s in authenticity.

🖤 Go live. Get seen. Be human.
 reveting.com

We did a thing.

And if you know, you know. 🖤

The 2nd Annual Women Wave Retreat wasn’t just a weekend in the North Georgia mountains.

We got time and space to remember who we are when we stop performing and start aligning.

Clarity.
Confidence.
Connection.

That’s what brand alignment feels like.
The first retreat in Colorado Springs gave us altitude. This one gave us depth.

Different mountains, same mission.
To rise. 
Together.

We mapped our goals, refined our content pillars, and reconnected with the version of ourselves that shows up before the strategy.

Because you can’t build a luxury personal brand if you’re running on empty.

Your body, your energy, and your story are the brand.

We hiked. 
We created. 
We held space for each other.

And we left changed clearer, stronger, and ready to take up more space online and off.

If you weren’t there this year, hope to see you at the next Women Wave Retreat. 

The Women Wave is a free Whatsapp community of women in sales, marketing and business ownership supporting each other and climbing together everyday. 

Let me know in the comments if you would like to join the free whatsapp group.

There’s nothing better than real laughter.

Check us out. Christine LaVopa ✨, Brandy Baum 💜, Elizabeth MacEwan, Stephanie Joy Sage and I just cracking up.

Laughter is what we should feel. It should feel fun.

That’s what we built at the retreat.
Connection. Clarity. Confidence.
And it’s what we’re building here too.

LinkedIn™ strategy isn’t just about going viral.

It’s about making your specific audience feel something.
Seen. Heard. Understood.

You can have the best strategy in the world, but if your content doesn’t connect, it won’t convert.

So what’s your goal here?

Do you want to make money? Build community? Grow your team?

All of it’s valid.
Let’s get clear on it.

Then let’s create the kind of presence that magnetizes the right people.

No more stock images or hollow headlines.

We’re humanizing your brand so your audience knows who you are, what you stand for, and why they should trust you.

That’s the kind of marketing that actually works.

That’s what we teach at Reveting.

Go live.
Get seen.
Build your brand.

It takes time and consistency so don't wait on shaping the story of your personal brand, before someone else does.

reveting.com

Today, I’m celebrating my dad.

He was drafted into the Vietnam War in January 1966.

Basic training at Fort Polk, Louisiana.
Private E1. No choice. 

He said it wasn’t inspirational. It was survival.

He peeled potatoes one day, patrolled with a rifle the next.

He ran miles he didn’t want to run.

He got yelled at, shaved his head, and did what it took to make it out alive.

He doesn’t brag about it.
He’s not that kind of man.
He just thanks God he made it home.
And I thank God for him.
For his resilience.
For his discipline.
For the quiet leadership that shaped who I am.

Every Veterans Day, I’m reminded that some stories are worth telling.
Not for likes. Not for followers.

But because they remind us what strength really looks like.

That’s why I do what I do now.

Helping founders, leaders, and visionaries go live.

To share their truth.

To build connection through story.

To be seen while they still can.

Because some voices should never be forgotten.

Happy Veterans Day!!

Where are all the Amazon and e-commerce strategists hiding?

We’re looking for e-commerce leaders, brand builders, and marketplace experts who want to share their stories on one of our client's fast-growing livestream and podcast series.

This isn’t your typical Amazon tips show.

It’s about the real strategies, systems, and mindset shifts behind thriving online businesses, how ambitious operators scale efficiently, stay ahead of the competition, and build brands that last.

Have you dealt with the challenges of Amazon or multi-channel e-commerce?

Built systems that drive operational excellence or team efficiency?

Then we’d love to help feature your story.

Drop a comment or send me a DM if you are interested.

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