LIAM DARMODYᵍᵐ

Liam's Brand Stand

I help coaches, founders, executives and their teams build magnetic brands that attract clients, talent, and opportunity on LinkedIn. 

My services include: 

My services include: 
- Profile Optimization
- LinkedIn feature training
- Core content strategy
- Ghostediting (ask me about it)
- Content performance analysis 
- Sales Navigator training

Liam's Brand Stand was born out of my passion for personal branding and belief that LinkedIn is the ultimate platform for professionals and organizations to manifest serendipity and unlock opportunity.

This passion started as a fascination that turned into a hobby, then to a side hustle, and now, my full-time focus. I started creating content and being more intentional about building my brand here in January 2020 and since then I've amassed 35,000 followers and my content has garnered ~23,000,000 impressions, ~600,000 reactions, and ~100,000 comments. 

Completely organically.

Pretty crazy, especially when you consider I'm just a suburban dad who took to LinkedIn as a way to have conversation with other adults while cooped up in my house with my wife, a toddler, and an infant during a pandemic. 

That's the kind of opportunity that exists on LinkedIn and I'm on a mission to help more people experience it for themselves. 

If you're interested in doing so, visit: 

liamsbrandstand.com to learn more 
-or- 
calendly.com/liamdarmody to book time with me

Thanks for stopping by! 

Hi5, 
LD

Founder

The Outlier Project

The Outlier Project is a unique private membership community for people who believe that anyone can be ordinary, but we all have the power to choose to be extraordinary. 

Encouragement from a brilliant and diverse global community ensures that our members always have a built-in support system for all of life's personal and professional ups and downs as well as unique learning and development opportunities created exclusively for our members.

Member

Exit Five

Exit Five is the leading community for B2B marketing professionals. Join 3,500+ members at exitfive.com

WillowTree

Hired into a newly created, board-visible role to build an outbound recruitment marketing engine at scale. 

Collaborated with executive leadership and cross-functional teams to create target personas for design, engineering, product and project management prospects. 

Hired and led a team of four to build a prospect database of 15,000 and deploy evergreen email marketing campaigns that yielded 59% open, 18% reply, and 9% conversion rates.

Launched “ShopTalk Conversations” campaign strategy that became the second best-performing recruitment source, yielding candidates 2.5x more likely to receive offers and 3x more likely to be hired. 

Developed social media and employee advocacy strategies that increased company Linkedin following by 39%. 

Implemented cost-saving strategies for advertising channels and implemented Linkedin Recruiter platform, increasing efficiency across a 20-person talent acquisition team. 

Choice quotes from interested talent prospects: 
• "'Would you be open to having a conversation with one of our devs to talk about what it's like to build here?' < that is one of the best recruiting pitches I've heard right there" -- Frontend Web Developer

• "I gotta say that I normally loathe the "just checking in" emails and it's the quickest way to get on my hard-no list, but the ShopTalks you described in the first email are just so interesting that I'm kind of curious..." - Engineering Director 

• "Frankly this is the most innovative thing I've seen in recruiting. Well done!" - Product Manager

Director of Employer Brand & Talent Marketing Operations

Homesnap

Leading a team of 7 responsible for streamlining project management & delivery of revenue-generating initiatives & processes spanning engineering, marketing, product, sales, & support. 

Established, launched, & scaled operational processes for high-performance sales & customer success teams responsible for generating & retaining $5,000,000 annual recurring revenue (ARR)

Streamlining cross-team operational efficiency by focusing on relentless process & system automation that decreases the opportunity cost associated with highly manual, rote tasks being performed by humans so that they are free to do more empathetic, strategic work that benefits the bottom line.

Director of Revenue Operations

AddThis

Launched 3-person Customer Success team to service strategic clients post acquisition, increasing engaged accounts from 0 to 600, with a 98% retention rate. 

Appointed to manage 5-person Customer Support team (3 in North America, 2 in India) providing 24/5 assistance to customer base of 15M by resolving ~1200 tickets/month with 99% positive CSAT ratings.

Set vision & defined all strategy, standard operating procedures, documentation, functional reporting, OKRs and CRM configuration (Salesforce & Desk.com) for both teams.  

Established Customer Advisory Council that increased total customer feedback by 47%, positive feedback by 62%, and average positive CSAT from 86% to 96% QoQ. 

Championed “Project Barycenter” from hackathon initiative to formal development of tool that improves operational efficiency of customer teams by eliminating data silos, detecting product usage anomalies to identify churn risks, and decreasing reliance on engineering teams. 

Implemented measurable, closed-loop customer feedback process with product & engineering teams that increased development of feature requests received by customers from 0% to 72% in just 2 quarters.

Increased collaboration with marketing to align customer acquisition strategies, develop cohesive communication, gather case studies, and improve NPS scores. 

Launched TRIORG, a cross-functional team focused on improving internal processes relating to talent, recruitment, interviewing, onboarding & retention after dedicated HR-team was disbanded.

Director of Product Operations & Customer Experience

LivingSocial

Spearheaded cross-functional change management initiatives resulting in 400% increase in quantity and length of available online inventory while simultaneously optimizing sales efficiency. 

Revised & redefined standard operating procedures and protocol for sales & operations teams of 400+

Managed team of 29 responsible for ensuring excellence in sales planning, internal client support, and advertising operations. More specifically: 

2 managers & 14 Sales Planners responsible for providing both strategic & tactical sales guidance to a team of ~400 sellers covering 250+ North American markets responsible for generating ~$300MM in annual revenues 

1 Manager & 6 Enablement Specialists dedicated to triaging issues from the field, conducting root cause analysis, gathering product requirements and collaborating with engineering to improve tools

1 Manager & 5 Advertising Operations specialists responsible for managing advertising operations for Fortune 500 companies.

Director Of Sales Operations & Enablement

Leading an innovative, nimble team responsible for strategizing and executing on key company initiatives that optimize process, improve efficiency, and contribute to revenue growth

Establishing standardized processes through a central hub that internal & external teams rely upon for accurate information, dissemination of important messaging, effective training, and project management

Developing in-depth reporting suite that provides greater visibility of team performance to department heads 

Managing robust process for intake & prioritization of system enhancements and partnering with product teams to scope & deploy solutions quickly and thoroughly 

Facilitated smooth change management processes associated with multiple wholesale workflow changes

Director of Product Operations

Lead a team of internal consultants that provided strategic guidance to global Sales & Operations teams in the United Kingdom, Australia, Spain & France 

Established centralized best practice library and disseminated standardized documentation to all global entities 

Regularly deployed overseas to conduct in-country assessments, develop improvement plans, and work with country leadership to execute on key initiatives

Sr. Manager, International Business Operations & Strategy

Recruited, trained, & scaled team from 1 to 35 people responsible for quality control and market programming 

Developed effective launch process & communication channels across marketing, sales, finance & operations 

Launched 5 verticals in 250+ North American markets, including a single day launch of 25 markets in 2010

Defined & deployed sales guidelines upon which all deal structures were based 

Identified & implemented revenue optimization strategies resulting in multi-million dollar gains

Facilitated launch of LivingSocial UK by recruiting, hiring, and training personnel on the ground 

Deployed to launch first 6 markets of LivingSocial Australia in November 2010 

Tapped by executive management to spearhead international expansion & optimization

Sr. Manager, Quality Control & Market Programming

Collaborated with company founders to define & operationalize daily deal business 

Developed product requirements for front & backend systems that have supported expansion to hundreds of international markets and multiple business verticals 

Managed online community through social media, sales, servicing customer & merchant relationships, writing copy for all deals, subject lines, and website

Manager, Product & Business Operations

Revolution Health Group

People Operations

Support the communication of requirements and user stories pertaining to Premium Services web products.

Create and maintain project plans and workflow management. 

Working in concert with product managers, software development teams, and business units to ensure that products are developed according to specifications throughout the entire SDLC.

Act as liaison to facilitate communication between marketing/business unit, graphic design, product management, software engineering teams, and quality assurance testers.

Assist VP of Technologies and CTO with program management duties - keeping track of the status' of all active projects across the company.

Business Project Manager

Personal Brand Strategist & Networking Coach → I help entrepreneurs, executives & teams build brands to attract clients, talent & opportunity | Family Man | Connector | AI & Blockchain Bull | Hot Sauce Aficionado🌶️

I help entrepreneurs & executives build magnetic personal brands that attract clients, talent, and opportunity. After nearly two decades scaling revenue operations at tech startups, I realized something powerful: the skills I used to help companies grow - strategy, operations, marketing, and analytics - could help individuals grow too. That's why I launched Liam's Brand Stand. 

I combine my operational expertise with my passion for personal branding to help entrepreneurs & executives manifest serendipity on LinkedIn. Think of me as your personal brand operator - I help you develop strategy, establish processes, and measure what matters.

My Services Include:

🌶️ Brand Strategy & Profile Optimization
Transform your LinkedIn presence into a powerful brand asset that attracts your target audience.

🌶️ GhostEDITING (Not Ghostwriting)
Unlike ghostwriters who write for you, I help you find and amplify your authentic voice. We collaborate on content strategy and I edit your drafts to optimize them for LinkedIn while maintaining your personality.

🌶️ Business Growth Coaching
Learn how to leverage LinkedIn strategically to attract clients, build partnerships, and grow your business organically.

🌶️ LinkedIn Feature Training 
Master Sales Navigator and other LinkedIn tools to network strategically and build meaningful relationships.

🌶️ Content Performance Analysis
Get data-driven insights about your content performance with detailed analytics that help measure what matters.

More about me: 

My Roots 🌱:
• Irish/Italian-Canadian born US Citizen
• Have lived in Toronto, Los Angeles, Boston, DC, & now Raleigh, NC
• Proud husband to an amazing wife & father to two wonderful tiny humans

My Passions ❤️:
• Helping others build & scale 
• Aspiring backyard BBQ pitmaster
• Hot sauce aficionado (seriously, my collection is ridiculous)

My Personality 🧠:
• Gallup Strengthsfinder Top 5: Woo, Communication, Strategic, Positivity, Adaptability
• ColorCode: Yellow (53%), Red (22.94%), Blue (16.16%), White (7.9%)
• Myers Briggs: ENFP > Extraverted, Intuitive, Feeling, Perceiving
• 16personalities: "The Campaigner" (ENFP-T) | Role: Diplomat | Strategy: Social Engagement
• Kolbe A: 7-3-8-3 "Terrific when juggling rapidly changing priorities. Known for taking risks grounded in practical reality."

Favorite Quotes:
"I'm a great believer in luck, and I find the harder I work, the more I have of it" - Thomas Jefferson

"There are no strangers here, only friends you haven't yet met" - William Butler Yeats

Ready to amplify your personal brand? Book an appointment up 🔝

I help executives, founders, and their teams build magnetic brands that attract clients, talent, and opportunity on LinkedIn. 

My services include: 

My services include: 
- Profile Optimization
- LinkedIn feature training
- Core content strategy
- Ghostediting (ask me about it)
- Content performance analysis 
- Sales Navigator training

Liam's Brand Stand was born out of my passion for personal branding and belief that LinkedIn is the ultimate platform for professionals and organizations to manifest serendipity and unlock opportunity.

This passion started as a fascination that turned into a hobby, then to a side hustle, and now, my full-time focus. I started creating content and being more intentional about building my brand here in January 2020 and since then I've amassed 35,000 followers and my content has garnered ~23,000,000 impressions, ~600,000 reactions, and ~100,000 comments. 

Completely organically.

Pretty crazy, especially when you consider I'm just a suburban dad who took to LinkedIn as a way to have conversation with other adults while cooped up in my house with my wife, a toddler, and an infant during a pandemic. 

That's the kind of opportunity that exists on LinkedIn and I'm on a mission to help more people experience it for themselves. 

If you're interested in doing so, visit: 

liamsbrandstand.com to learn more 
-or- 
calendly.com/liamdarmody to book time with me

Thanks for stopping by! 

Hi5, 
LD

Did you see what John Hu & Vitalii Dodonov, co-founders of Stan, did over the past two weeks?

They put on a masterclass on building in public by hunkering down in London to build an Ai-agent specifically for those creating content on LinkedIn. 

For 14 days, Vitalii posted their progress - wins and fails - and on day 14 they launched a fully functional product that:

- emails me analyses of my content performance 
- makes recommendations & helps me ideate
- and yes, even writes first drafts in my style

Stanley does what I have trained ChatGPT and Claude to do, but doesn’t require me to keep uploading posts to it, which anyone who uses LinkedIn knows is absolutely painful. 

That saves me time. 
And time is money. 

Best of all, I don’t have to download any chrome extension or plugin, so I don’t have to worry about any LinkedIn TOS violations. 

The first action Stanley prompted me to take when I got access was to ask it: 

“what do you know about me?”

Stanley’s answer: 

Based on what I've learned about you, Liam, here's what stands out:

You're a Brand Strategist & LinkedIn Content Creator with an impressive following of 45,142 people. After 18 years building operations for tech startups (including one that sold for $1.2B), you made the bold move to start your own business 18 months ago - and from your posts, it's clear that decision has been transformative for you.

Your content philosophy is refreshingly authentic.

Your writing style is distinctively yours:

- You sign off every post with "Hi5, LD 🌶️" (love the hot sauce emoji - fitting for a hot sauce aficionado!)

- You use short, punchy sentences and line breaks for emphasis

- You're vulnerable and real - like your viral fitness transformation post that got 3,272 reactions

- You ask engaging questions to spark conversation

- You're not afraid to call out inauthenticity (like AI-generated comments)

Your content themes revolve around:

- Personal branding and LinkedIn strategy

- Authentic networking and relationship building

- AI and technology (you're clearly a power ChatGPT user)

- Personal growth and vulnerability (your weight loss journey)

- Family life (featuring Lucky DarmoDoodle and your wife Megan)

- Business insights from your entrepreneurial journey

What makes you unique:

You've positioned yourself as the "Ted Lasso of LinkedIn" (as Brad Zomick called you) - someone who lifts others up, believes in collaboration over competition, and genuinely cares about helping people succeed. 

You're building something special here - a community that values real connection over vanity metrics, and it shows in your engagement rates and the quality of conversations happening on your posts.”

I’m curious…

How’d it do (according to you?)

Hi5,
LD

🌶️
__
Building your brand on LinkedIn? I’d love to help.
Follow me for daily posts on AI, branding, & business innovation.
Ready to work together? Book an appointment up 🔝 & let’s jam.

LIAM DARMODY

Brand Strategist & Social Sales Navigator -> I help entrepreneurs & executives craft personal brands that attract clients, talent & opportunity | Linkedin Content Creator | AI & ₿lockchain ₿ull | Hot Sauce Aficionado🌶️

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