Contact

Co-Founder & CEO

We make creating content stress-free. Timely turnarounds. Frictionless collaboration. Quality you can bet on. 

Creating content customers love is hard. For most brands, scaling content is a nightmare. Agencies and production companies are slow and expensive. Freelance marketplaces put the burden on you with endless notes and revisions. Between hiring editors, writers, videographers, producers, photographers, motion designers, and SEO experts…building an internal team just isn’t feasible for most organizations.

Contact helps brands increase their content production without increasing their headcount. With content plans that can easily scale up or down with your business needs, Contact makes it easy for  teams to supercharge their marketing.

Schedule a 30-minute free demo with me here: https://calendly.com/contactrob 
(Zero pressure, and if you need to reschedule, go right ahead.)

www.contactstudios.com

Co-Founder & Chief Operating Officer (COO)

Mentions

Co-Founder

Official Member

Herb

- 2-years of consecutive 100% year-over-year revenue growth 
- Operations, revenue, and content for the world's largest cannabis community (14+ million conscious cannabis consumers across web and social)


www.Herb.co 
@Herb (IG)

Chief Operating Officer (COO)

Head Of Content

At Herb, Rob wore a wide variety of hats, exceeding his responsibilities as a Senior Writer to help the publication expand into video content, target SEO keywords to boost organic views, and generally increase the quality of Herb's content. Rob's responsibilities included writing investigative reports, SEO content writing, general content writing, guide-writing, script writing, video production, documentary production, editing, social-media writing and strategic planning, camera operating, and more. Rob played a significant role in Herb's SEO content migration process, in which he helped write new SEO-driven content while re-structuring old content to boost organic traffic and get Herb to the top of SERP results. He helped produce, film, and script a number of successful series that have accumulated millions of views and generated hundreds of thousands of dollars in revenue. Rob also filmed and produced Herb's feature documentary about the opioid crisis in Canada.

Senior Writer

Freelance Journalist

Freelance journalist, covering politics and the environment; Bylines in Politico, Fusion, ThinkProgress, DoubleBlind and Climate Desk.

Read a few assorted clips below

Journalist

The Plaid Zebra

- Most-viewed writer on www.theplaidzebra.com, yielding up to 1.5 million page-views monthly, producing 10 articles weekly.
- Oversaw an internship program in conjunction with the Ryerson School of Journalism by managing, editing and publishing the work of up to 5 interns per semester.
- Conceptualized, implemented and managed the primary social-media marketing strategy for www.theplaidzebra.com, vaulting the company’s social-media presence and significantly increasing monthly page-views.
- Headlined, wrote captions and crafted meta tags for most articles.
- Under my editorial supervision www.theplaidzebra.com had its content shared by the BBC, CBC’s George Stroumboulopoulos, Joe Rogan, The Daily Mail, Indie88, Matador Network, Grind TV, The Peak, and Graham Hancock.

Executive Editor

Building 7-figure sales channels with SEO content | CEO of Contact Studios

There’s a rumour that we’re the world’s most controversial SEO Agency. But I’d just describe us as innovators. 

We stay on the cutting edge of SEO to help clients get traffic from Google and LLMs that turns into revenue. That doesn't go over well with the dinosaurs who are stuck in the past and too lazy to adapt. 

Our product is simple: work with us and we will make you more money than what you spend with us. 

☎️GETTING IN TOUCH IS EASY:
📞 Schedule a 30-minute free demo with me here: https://contactstudios.co/book-a-call?utm_campaign=Rob%20Hoffman&utm_source=linkedin&utm_medium=social 
(Zero pressure, and if you need to reschedule, go right ahead.)

Rob@contactstudios.com 

Contact Co-Founder & CEO

SEO, AIO, GEO, AEO, SXO?

2025 SEO explained:

SEO isn’t just about Google rankings anymore.

You need to think:

- Will you rank in top spots? (SEO)
- Will AI learn about you? (AIO)
- Will AI recommend you? (GEO)
- Will you be the answer Google highlights? (AEO)
- Will users stick around and take action? (SXO)

Here's what they actually mean:

Rob Hoffman

Helping brands get rankings and revenue from Google, LLMs, AI Overviews | CEO of Contact.so | Mentions.so

What ACTUALLY goes into writing a blog post?

Here’s our 12-step SEO blog machine:

Level 1: Planning

1. Topic Selection
2. Keyword Research
3. Competitor Analysis

Level 2: Creating

4. Content Brief
5. Writing the Draft
6. On-Page Optimization

Level 3: Reviewing and Publishing

7. Editing
8. SEO Review
9. Publishing

Level 4: Post-Publishing

10. Promotion
11. Performance Tracking
12. Updates and Optimization

We repeat this over and over and over again.

It's become a well-oiled machine.

What would you add?

“I have no idea how to do SEO in 2025"

Start from level 1 in our “New SEO” game:

SEO isn't just Google rankings anymore.

It's now "Search Everywhere Optimization".

Reframe your “New SEO” project as a game and you'll become addicted to levelling up.

To-do lists = Stressful

Game levels = Exhilarating

Here's our 9-level “New SEO” game:

Taplio

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