College teacher turned ghostwriter | Scaling founders, coaches, and consultants to $100K+ /mo | Writing to build wealth and better self | 98,000 on Twitter (X)

I just want you to know, it’s possible to become a full time writer. 

It might take longer than expected. It might not happen the way you expected. But it is possible. 

Please, on the hard days, remember that.

Taylin John Simmonds

College teacher turned Substack ghostwriter | Helping multi-passionate writers and creatives earn on the internet | 2 billion impressions | $4,000,000+ revenue generated | All in on Substack

I ghostwrote for 6 months with zero pay.

3am writing sessions to hit deadlines. Then I’d teach college classes from 8am to 6pm (exhausting).

I tracked every win. Saved the screenshots. Studied what worked.

That invisible work became my portfolio.
That portfolio landed my first paid client at $3,000 a month.

To get paid, get proof.

Create first thing.

Block out the world. Ignore its demands.

Lock yourself in a room and build the thing you keep putting off. 

If you don’t protect your creative hours, someone else will steal them.

Do not let other people’s urgency stand between you and the work you are meant to make.

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Newsletter 1

If you love psychology, writing, and making money online,

You'll love "something to think about..."

The only video newsletter with thought-provoking questions to improve your life.

The best part?

Each issue is less than 2 minutes long.

Click here:
https://sttanewsletter.com/

My tiny writing biz did $315,000 last year.

If I were starting over and wanted 6 figures, I’d ghostwrite newsletters on Substack.

Go to LinkedIn, find business owners, health coaches, and tech founders. DM them. Show them how a paid newsletter will make them more per mo than they pay you.

Do this well and you’ll have more clients than you can handle.

Funny... After 31 years of exploring, my happy life turned out to the simple one.

• Reading great books
• Going on walks to think
• Writing what I’d love to read

A little breathwork. A lot of time with my gf.

That’s it. That’s happiness.

I’m 31, Canadian, introverted, and run a small online writing biz with my high school best friend.

Last year, we did $315,000 in revenue.

What we sell (copy us if you like):

– Social media ghostwriting: $4,700/mo + 10% commission
– Newsletter ghostwriting: $2,000 /mo
– Ghostwriting coaching: $5,700/qtr
- Ghostwriting course: $500
- Paid Substack newsletter: $99/yr

How we market:

– Post on LinkedIn 5x/week
– Post on Substack 7x/week
– Post on Twitter 14x/week
– Email my list 2-3x/week
– DM 100 people/mo on LinkedIn

Tools we use:

– Loom (SOPs and audits)
– Stripe + Whop (payment processors)
– Calendly (calendar bookings and pre-sale automation sequences)
– Heartbeat (community platform for coaching)
– Eden (all writing + my entire life in systems)
– Notion (company systems)
– Claude + ChatGPT (AI assistance)

Where I started:

4 years ago I was a college teacher who knew nothing about business, marketing, or sales. I just wanted more control over my time and to make a little more money. Today, I have exactly that.

if you do a fraction of this, you can make $100K /yr on Substack alone. You just need the right offers, strategy, and time.

I hope this gives you some direction.

—Taylin

Build in public (show your process)
Think in public (share your insights)
Write in public (show your skill)

Public credibility creates private opportunities.

You only need 1 client.

Not one who underpays, drains your energy, and ignores boundaries.

1 client who pays more than most corporate salaries, treats you like a professional, and builds with you long term.

That single client will permanently change what you think is possible with a one person business.

When I was diagnosed with ADHD, I made a promise to myself: I wouldn’t use it for attention. 

I wouldn’t let it become my identity. 
I didn’t want to fall into a victim narrative.

But the few times I shared how I manage ADHD, without excuses, people felt seen and represented.

Now I’m learning the difference between using a diagnosis as an identity and using experience to be useful.

Some things you learn by writing through them.

If you want to level up in life, you must create more than you consume.

Create art, books, content, products, and businesses. Shape your body, mind, and environment. Build your ideal life one tiny step at a time.

Most people are stuck because they only watch. Don’t be like them.

Create something. Anything.

You're exhausted because you have too many open loops.

Too many books you’re reading. Articles you’re writing. Skills you’re learning. Businesses you’re building. Problems you’re solving.

Pick one thing (for now). And grieve the rest. 
Energy will follow.

Prediction: ghostwriting Substack newsletters will be one of the easiest six-figure opportunities of the next few years.

Thousands of founders, creators, and personal brands are coming here. They want to grow, sound smart, and attract customers but they can’t write, and they don’t want to learn.

If you can ghostwrite well, the next few years are your six-figure window.

If you are multi-passionate, your niche is not your interests. 

It is what survives when your interests change. 

Music, AI, writing, creativity, mental health are just expressions. The real niche is the through line underneath them. 

How you live. How you earn. How you learn. 

That is what people follow.

Don’t write with AI. Write assisted by AI.

AI can come up with ideas. You decide which are worth writing.
AI can research. You fact-check.
AI can give feedback. You choose what to keep.

You think. You write. You lead.

You bring the perspective, taste, and truth that no machine can.

AI saves you time.

Not so you can write less, but so you can write more, write better, and write more you.

Solo building is overrated.

Find your people. Meet daily. Build cool sh*t together.

I’m creating a newsletter ghostwriting course with two close friends and it’s the most fun I’ve had in months.

Few things beat building with people who care as much as you do.

Multi-passionate people get stuck because they over-consume and under-create.

You don’t have to give up learning. But you do need to devote yourself to producing work daily.

Create for 2-4 hours in the morning. Explore for 1-2 hours in the evenings.

That’s how you both learn and earn with multiple interests.

You don't need motivation to achieve great things.

I don't always feel like writing.
I don't always feel like working.
I don't always feel like exercising.

Honestly, MOST days I don't feel like it.

But I do it anyways.
And I never regret it.

Multi-passionate people aren’t behind in life.

They’re building something that can’t be rushed.

Learning multiple skills, testing different paths, and letting them converge into one cohesive identity takes longer than choosing a single lane and sticking with it.

That kind of clarity takes time because of its creative nature.

Some people aren’t unfocused. They’re designed to cycle interests, cross-pollinate skills, and synthesize across domains. 

The future rewards original combinations, not isolated mastery.

If you’re multi-passionate, don’t niche down.

You’re not built to live in a narrow lane.
You’re built to fuse multiple interests into a way of living.

Don’t write about a skill. 
Write about the life that skill unlocks.

That’s your niche.

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