Sam Miller's Linkedin Analytics

Reminder for recruiters... You’re service isn’t for everyone You’re pricing isn’t for everyone Your ideal customer isn’t everyone (It shouldn’t be anyway) The recruiters that know this and act upon it Are the ones who are landing the best clients And probably making the most money

Just spoke to a recruiter Billing Seven Figures An extremely intense high performer (in a good way) And he gave me the biggest gift... He reminded me that one of the easiest ways to play a bigger game Is to surround yourself with people who are already doing it Honestly...45 minutes on the call with him and I had goosebumps Imagine being surrounded by that energy every single day There's no way you can fail

I Interviewed a Recruiter who billed €2 Million In his early days of recruitment   he was punished for not hitting targets... In his early days of Recruitment The company had brutal rules: - At your Desk by 9:00 am Sharp (ready to make calls) - You’re not allowed to do ANYTHING apart from make cold calls until 10:30am - Quick break for 15 mins - Then back to cold calling until 12:00 pm Here’s where it gets brutal… If consultants didn’t hit targets, they were made to stand for the rest of the day It was pure punishment. However, here’s what's interesting… I was expecting him to tell me how awful and pointless that entire experience was But instead, he told me this...'The hardest days made me who I am.’ Why? - It forced him to overcome his fear of phones (He was actually terrified of cold calling at first) - It created bulletproof habits (The discipline stayed long after the rules were gone) - It taught him to focus on what matters (No hiding behind busy work or admin) Today, he keeps a list of his first 11 clients under his mousepad. A reminder of where he started. How far he's come. And why sometimes, the toughest environments create the strongest performers. Link to podcast: https://lnkd.in/evPkgfzE

This Recruiter grew up on a council estate Now he runs a Multi-Million Pound recruitment agency (Why recruitment is the ultimate meritocracy) This recruiter grew up on a council estate with a single mother. But at 11, he received a life-changing scholarship to one of Britain's best private schools. "My eyes were opened to a different world," he said. One memory that is etched into his brain is the day he was invited back to his friend's mansion. It was so large they could shout at one end without being heard at the other There were tennis courts, swimming pools and acres of land. That same day, he went home to his bunk bed that he shared with his brother…. There was no envy….it was a revelation to him He saw possibility beyond his circumstances. Today, James runs a thriving multi-million pound recruitment firm with 14 people. His hunger hasn't diminished - if anything, it's intensified as he builds the life he once glimpsed. Great reminder for recruiters… No matter where you come from Recruitment is the ultimate equaliser Hard work, determination, and grit are all you need to live a completely different life.

Spoke to recruiter billing $1.2Million today He’s considering coming through our free trial Here’s why I’m excited… 1. He’s an expert in his field and understands his niche 2. He’s got 18,000+ followers (Majority of those are clients and candidates in his niche) 3. He wants to win 5 new high-value clients over a period of 6 months (Most of those are probably sitting in his network already) 4. He understands the power of great content and positioning himself as a thought leader My plan is to write him 2 posts for FREE And show him some CRAZY engagement. - Some recruiters have had hundreds of thousands of impressions - Some have had high-value candidates reaching out to them - Some have even won $30k of new business (Money in the bank 2 months later) Yes, just from 2 posts Fingers crossed, he decides to come through But in the meantime, if you are a recruitment business owner and want to unlock the power of your network And see how much we can increase your engagement……...FOR FREE DM me on LinkedIn Happy to tell you more about it

If you’re a recruitment business owner And you have 5000+ connections You're likely sitting on $100,000 (let me explain) I'll say it again If you are a recruitment business owner and you have 5000+ connections You're likely sitting on $100,000+ worth of business Think about it… An average deal is typically worth 15-20K So if you could win just 5 clients from your 5000+ connections That’s $100k worth of business And every single recruitment business owner I speak to (who has built up a solid network) can confirm they have at least 5 potential clients sitting in their 5000+ connections The problem is....they just don’t know how to convert them into a conversation That’s where we come in We produce world-class content that entices your connections to reach out to you Don’t believe me? Come through our free trial We’ll write you two brilliant pieces of content designed to get maximum engagement in your niche Here are some results recruiters have had on our free trial: - Won $30K worth of business (Money in the bank 2 months later) - Hundreds of thousands of impressions - More warm conversations with decision-makers and candidates Just from TWO posts. Oh and let me say this again….It's FREE! Interested? Send me a DM on LinkedIn

This Recruiter won $67,500 of business on LinkedIn And had a 900% increase in impressions (Client Testimonial Video)

This Recruitment Business Owner did our Free Trial He got 50,000 impressions from ONE post And won £30K worth of potential business... Yep. He’s an expert recruiter in the construction space And he wanted a fresh way to engage his large audience on LinkedIn He knew there was business to won but he just didn’t know what to do He came through our Free Trial and we wrote him two posts for FREE These posts were specifically designed too… > Get massive engagement > Appeal to his target audience > Warm up his network He only released one post in the end But he still racked 50,000 impressions And had 3 high-value candidates reach out to him The Candidates were easily placeable and were worth 15K each In his own words….“It's better than any other marketing I’ve had sent my way” So, there you have it…. Straight from the horse's mouth If you’re a recruitment business owner And you have a large network on LinkedIn But you don’t know how to engage them Come through our free trial and let me show you some results You’ve got nothing to lose and everything to gain P.S ONLY FOR RECRUITMENT BUSINESS OWNERS :)

This Executive Recruiter Dominates His Entire Niche Because Only 1% of Recruiters Create Content Here's How He Became The Go-To Voice... In an industry where everyone talks about standing out, it's amazing how many recruiters aren’t using LinkedIn to post content and demonstrate their expertise. Only 1% of recruiters post content regularly. When you narrow that down to niche sectors, that number becomes microscopic. Think about that for a moment... In 2025, we're still seeing entire recruitment niches with virtually no content creators. No thought leaders. No one consistently sharing insights or experiences. This Executive banking recruiter's approach was beautifully simple: • Share genuine expertise from years in the industry • Tell real stories about placements and challenges • Demonstrate clear results and insights The impact? He's become the go-to voice in his sector. When banking professionals think of recruitment, they think of him. Here's what fascinates me most - his competitors are still relying solely on traditional methods. Cold calls. Generic emails. The same approach they've used for decades. Meanwhile, he's building relationships at scale, educating his market, and creating opportunities while they sleep. If you're a niche recruiter reading this, please start creating content. Your competitors probably won't. And that's exactly why you should.

Recruiters, You could be winning WAY more business By using Audio Notes on LinkedIn Let me show you how... A slick audio note + attention from the right people = a deadly combination. Let me explain… Once you start posting quality, relevant content, we all know what happens: More clients start liking your posts More candidates engage with your content But here’s where most people go wrong… They stop there. They leave those clients and candidates just sitting there, twiddling their thumbs. Here’s the thing: We don’t always have to wait for people to come to us. We can initiate the conversation on LinkedIn. And this is why the combination of content + audio notes is so powerful: 1. If a client or candidate has liked your content, they’re already warm—much more likely        to engage in a conversation. 2. Hardly ANYONE receives a personalized audio note. If you make it casual, relaxed, and engaging, it stands out instantly. Trust me, this combo is deadly. (By the way, for those who don’t know—you can only send audio notes on your phone, OR you can use a brilliant app called Kondo to send them straight from your desktop.) A typical audio note I might send: 🗣 “Hey John, noticed you liked my post about XYZ. I also took a look at your profile and saw you used to work for one of the Big 4—sure you’ve got some great stories to tell (and battle scars to prove it!). By the way, I’m always speaking to top sales leaders and have tons of data on how to effectively engage passive candidates. If you’re ever curious about how I do it, let me know—would be great to have a chat.” Now, there are limitless ways to craft these messages, but notice how I structured mine: I started with “Saw you liked my post” (a natural, easy opener) I mentioned something unique from their profile I offered something valuable that they might find useful I gave them a relaxed, no-pressure option to jump on a call Try it out for your market.

I signed up 3 more recruitment business owners today They’re coming through our free trial Here’s why they’re excited to get started… - We’re going to write them 2 EPIC posts for free - We’re going to show them a MASSIVE increase in impressions from decision-makers - We’re going to pull back the curtain and show them our most valuable strategies - They have the CHANCE to win 30K of new business - ITS FREEEEEEEEEEEEEEEEEEEEE And most importantly we’re going to deliver INSANE value upfront So when it comes to signing on the dotted line…(if they want to - no pressure tactics) It will be the easiest decision they will make in 2025 If you’re a recruitment business owner and you want to get in on the action DM me on LinkedIn I’ll tell you more about it

I Interviewed a Recruiter who's billing $1.2 Million He’s generated 7 figures using LinkedIn Here’s why content wins him so much business "We've won an enormous amount of business from our LinkedIn presence, but not how you'd expect," he told me. The real magic happens when: 1. You win a client through traditional outbound (calls, MPC pitches) 2. They do a little business with you initially 3. Then they keep seeing your content on LinkedIn "Before LinkedIn, what did recruiters do? We just called clients saying 'you have more work for me?' without adding any value. It's annoying," Mike explained. Now his LinkedIn presence maintains those relationships by consistently showing up with valuable insights - a far more effective account management strategy. When 1,000 people engage with your post, hiring managers notice. "That's a person in business I think I want to know." The lesson? Your LinkedIn strategy isn't just about new leads - it's about deeper relationships with existing clients. Link to Podcast: https://lnkd.in/ejeAB3jp

Recruiters, business is important And so is personal success But family should always come first Never be too busy... To help family To connect with family To support Family Because success means nothing If you haven't got a strong, healthy, happy family to share it with.

The Most Underrated Skill in Recruitment…. Letting go of the need to be right And just doing whatever it takes to be successful

This Recruiter Billed $1.2 Million Last year 100% of his outbound was pitching great candidates Here’s his simple but powerful process… Step 1: Cold call and Pitch: "Hey, I'm a manufacturing engineering recruiter, That’s all I do and I’m dam good at it. I’ve got a really good quality engineer with seven years of experience, and he’s not far from you, would you be up for checking out a resume?" Step 2: Follow up with an email (Similar message) Step 3: Connect on LinkedIn. Once connected send a similar message Repeat. repeat and repeat some more. Such a great reminder for recruiters Don’t overcomplicate BD Find great candidates that hiring managers NEED Pitch them multiple times with a simple, straightforward message. And you’ll win new business …………… Today’s Guest on Topbillers Toolkit is Mike Williams Mike billed $1.2 Million last year And when he set up his business just under 3 years ago He billed $900,000 in his first year, all on his own. Mike has mastered a simple outbound process While also building a seven-figure brand on LinkedIn On today’s episode, we’re going to be talking about… Mike's exact outbound process that helped him generate $1.2 Million Why Mike decided to build his brand on LinkedIn and how its help him generate 7 figures of revenue How mike has scaled his company and managed to turn over $2.4 Million with a team of 5 Billers Link to Podcast: https://lnkd.in/eiXqfRpN

This Recruiter Billed $900K in his first year of business Because he spent 6 months analysing the market Before he placed a single candidate... Most recruiters rush to start billing. But this recruiter took a different approach. He treated his market research like a private equity firm would - analyzing growth rates, population trends, and manufacturing activity across multiple cities. He physically visited different locations, investigating which markets were experiencing real growth on the ground. He eventually chose Charlotte - not because it was close or comfortable, but because his research showed it was the hottest manufacturing market in the country. "I ended up moving my wife and family halfway across the country. I knew it would be tough but I was convinced this was the right thing to do because I had done my research. I knew this market was booming" This is where most recruiters go wrong. They focus entirely on tactics - cold calling scripts, LinkedIn messaging templates, and interview techniques. But they're trying to win in the wrong market, with the wrong niche, at the wrong time. Mike's success came from putting strategy before tactics. The lesson is clear: A great recruiter in the wrong market will always struggle more than a good recruiter in the right market. Link to Podcast: https://lnkd.in/dnjr-kae

I spoke to a Recruiter Billing 350K When he’s hiring Top performers He looks for people that have struggled... I look for people who've struggled. Not just professionally—I want to know if they've been through difficulty and emerged stronger. A candidate who's had a smooth path—good school, good university, parents paid for everything—rarely thrives in recruitment. But the candidate who sofa-surfed for six months? He's still one of our top performers years later. I don't need wounded soldiers or people with tragic backgrounds. I simply need evidence they can persist through challenges. In interviews, I specifically ask: - Have you gone through tough times? - What did it teach you about yourself? - Was it your fault? - If so, what have you done to ensure it doesn't happen again? Their answers tell me everything about their resilience, self-awareness, and determination. The best recruiters aren't the ones who've never failed—they're the ones who know exactly how to get back up when they do. —------- Today's guest is Lewis Gadsdon Lewis is an associate director at Wiser Elite and works in the tech space Over the last few years, he’s built a THIRVING community of SDR’s It's called SDR’s of London What started off as a couple dozen people in a whats app group Is now thousands of some of the best SDRs that the industry has to offer In today's episode, we’re going to be talking about… How Lewis’s community helps fuel his recruitment business The exact steps Lewis took to build a thriving community of SDRS Why building your own community can be so powerful for future business

I’m Convinced Recruiters are slightly mad... Because you’ve gotta be a bit unhinged to go through the DAILY pain of recruitment However... Some of the coolest people I’ve ever met are slightly mad :) Own it.

Recruiters jump between two thoughts all day long… > This Fu*king sucks > I Fu*king love this Yes, it's that extreme. And it happens every single day Recruitment truly is a battle of the mind more than anything else.

I’ll spoke to a recruiter who had $500 left in his bank He had a kid and a fat mortgage to pay for 1 year later, he made $789,000… Why am I telling you this on a Tuesday Morning? Because no matter where you are at right now You’re lucky enough to be working in an industry where there is NO LIMIT to your success You can literally go from $500 dollars in your bank to making close to a Million in just 1 year That's insane…. And this isn’t an isolated story I’ve interviewed DOZENS of people who have transformed their life through recruitment So I guess this post is just a reminder of how much opportunity you have sitting right in front of you as a recruiter The only thing stopping you is yourself