Tarun Brar's Linkedin Analytics

Optimize Your Email CTAs: ❌ Avoid “Click here” (too vague) ✅ “Claim Your 15% Discount” (specific) ✅ “Get My Free Gift” (personalized) Make CTAs big, bold, & above the fold, don't make users scroll to find them.

Don’t just send abandoned cart emails. Send abandoned category emails. If someone browses 6+ products in one category, retarget with tailored recommendations.

Most ecommerce brands are sitting on a flow that could drive thousands in extra revenue every month without lifting a finger. It’s called the Price Drop Flow in Klaviyo. Set it up once, and it converts warm leads automatically every time a product goes on sale. Here’s what it is, how to set it up, and what it generated for one of our clients 👇 🔁 What is a Price Drop Flow? It’s an automated flow that triggers when someone viewed or added a product to their cart, and that product’s price drops. ✅ 100% behavior-based ✅ No guesswork ✅ Perfect for converting warm leads who didn’t buy ⚙️ How to set it up in Klaviyo: Trigger the flow when: - A product’s price drops by at least 10% - The customer viewed or started checkout in the last 90 days - They haven’t purchased that product in the last 14-30 days You’re hitting the right person at the right time with the right offer. 📩 What we send: - SMS (if opted in) - Email fallback if not The copy highlights: 📉 The price drop 🔥 Urgency or scarcity 💬 Social proof (UGC or testimonials) 📊 Here are results from a client in last 30 days: SMS: - 11.7% click rate - 1.3% order rate - $2.25K in revenue Email: - 8% click rate - 1.4% order rate - $7.5K in revenue 💰 Total: $9.7K in automated revenue From one flow. On autopilot. Why it works: 1️⃣ They already showed intent 2️⃣ The price drop adds urgency 3️⃣ The timing is perfect It’s a low-friction conversion path for high-intent browsers. If you're using Klaviyo and not leveraging this… You're leaving money on the table. ✅ Set it up once ✅ Let it run in the background ✅ Let it print revenue every time you update pricing

Retention tip: Don’t treat VIPs and new buyers the same. VIPs need: 👉 Exclusive access 👉 Early drops 👉 “We thought of you first” messaging New buyers need trust-building and product education.

You don’t need more emails... You need to do more with the emails you’ve already sent. We help ecommerce brands drive 10-30% more campaign revenue by using a simple, underused strategy: resends. I just dropped a YouTube video breaking it all down: From resend to non-openers to our “espresso shot” strategy. Check it out!

Pro segmentation tip: "Almost VIPs" Customers just below your VIP threshold. Push them over the edge with exclusive nudges. They convert like crazy.

Automations are not “set and forget.” Audit every 90 days: 👉 Are products still relevant? 👉 Is copy outdated? 👉 Is offer strategy still profitable? Small tweaks = compound revenue.