Vin Eze's Linkedin Analytics

People no longer buy products and services. They buy brands. But what is brand? And do you have one? Your brand is a result. A result of the positive perception your market has about your business, product or service. The keyword here is "positive", If the perception isn't positive there would be nothing compelling them to buy. Positive perceptions drive their decision to become your customer. So the question is how do you shape positive perceptions at scale? And maintain it consistently enough, to influence, create and retain customers? You lay the "Brand Foundation". DM me if you want to get acquainted and talk shop. Or you can follow me to keep a tab on my posts on the subject.