Aaron Bird's Linkedin Analytics

Super excited for this. I will be leading the Executive Summit, at PLGTM. Just 1 month away! #PLGTM2025 #ProductLedGrowth Register here:: https://lnkd.in/gE8YaiYd

The "service" is SaaS is astonishingly poor at so many companies. I always love reviews that talk about that we are a good partner with our customers.

The 2025 PLGTM.com vendor landscape and buyers guide is out! This is our 5th year doing this and each year it goes through an evolution. New this year is original research and addition of service partners. Check it out! https://lnkd.in/eSb62h_J

Some of themes exploring in my Predictable G.R.O.W.T.H. framework & book

What company is likely to give you your next dollar of new revenue? A prospect or a customer?

Want an 80% increase in free to paid conversions? Nylas achieved just that, in part due to their new onboarding powered by Inflection.io Learn how they did it 👇 https://lnkd.in/gFFnaAQC

Darrell Alfonso ran a great poll on the 'source of truth' Data warehouse + CDP at 43% is nearly the same level as CRM. 4 years ago it wasn't close at all. This is our big thesis at Inflection, that the source of truth is migrating from CRM to Data warehouse + CDP. Where will it be in 4 years from now?

Marketo: 0 features shipped, countless swag items Inflection.io: 0 swag items, countless features shipped - An actual quote from a former Marketo customer who is now an Inflection.io customer. That person also happens to be a 6 time Marketo champion. Clearly we need to step up our swag game!

We've been working on agentic marketing automation at Inflection.io We just demo'd to a customer and the reaction was better than we expected: "This is amazing", "I'm super impressed", "This is phenomenal" I'm really excited for this one... it's much more than a feature.

Soooo excited that Alicia Wilson joined us at Inflection. She is well known the MOPS world and I've been following her career since my time at Bizible & Marketo. I first pitched Alicia when she was at Mural (as an Inflection prospect), fast forward 4 years, we've come full circle and she is now working with Mural to help them drive revenue with Inflection. Love having you on the team Alicia, going to do great things!

I'm a big fan of Clay and a big fan of their Week in Review email. Such a smart play.

When Bizible started to scale in 2012, Predictable Revenue became my BIBLE. I had a copy on my desk all the way until we exited the business to Adobe in 2018. My lever during that time was Business Development Reps (BDR). Every BDR I hired equaled on average 4 more sales opportunities per month. When we sold, we had about 120 employees. 45 of them were BDRs. I was addicted and it worked. However this time around with Inflection.io I know this is not the framework to use. Capital is more expensive, "the great ignore", etc... we all know the reasons. I haven't found a great successor to Predictable Revenue, so I decided to write it. I've come up with a Predictable G.R.O.W.T.H. framework that's meant to be the GTM playbook for the next 10 years. Can't wait to share more at PLGTM.com

It's always great to see what customers care about when they roll out Inflection.io. Here's one customer who switched from Marketo. One of the big benefits? No more 90-day limit for historical data.

I'm excited to share that I'm writing a book! It's almost done and will be published later this year. Predictable Revenue was the playbook I ran at Bizible and Predictable G.R.O.W.T.H. is the playbook I'm running at Inflection. Excited to share more at PLGTM .com Summit next month