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I thrive at the intersection of marketing, innovation, and technology. As the founder of Attention Grabbers, an agency dedicated to empowering entrepreneurs with tailored digital marketing strategies, I’ve helped numerous small businesses achieve remarkable growth. My philosophy is simple: every entrepreneur deserves access to effective, results-driven marketing solutions that elevate their brand without adding complexity. At Attention Grabbers, we specialize in creating customized strategies that align with each client’s unique needs. For example, we recently implemented an automated lead generation system for a client, resulting in a 300% increase in qualified leads within three months. Transformations like these fuel my passion for helping businesses succeed. In addition to my work in digital marketing, I’m an experienced consultant and strategist in AI technologies. Being recognized as one of the Top 100 Global Women has been a highlight of my career. My journey has also included roles at Barclays UK in finance and Capgemini in tech consulting—experiences that have provided me with a deep understanding of diverse industries and the ability to craft innovative yet practical solutions. Outside the office, I am proud to be a two-time Fitness Model World Champion, a testament to my dedication to personal excellence. Whether through motivational speaking engagements or sharing wellness tips, I strive to inspire others to find balance and pursue their goals. If you’re seeking a partner who combines creativity, strategic thinking, and a results-driven approach to marketing and AI integration, let’s connect! Feel free to reach out to discuss how I can help your business thrive.
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You can’t underestimate the power of press and media. 📈 It’s one of the fastest ways to go from unnoticeable to unforgettable. Most people don’t realize this—but it’s not always the best product or service that wins. It’s the brand that knows how to market itself. Press = instant credibility. Media coverage = social proof on steroids. People trust what the media validates. That trust influences buying decisions more than any ad ever could. So if you’re sleeping on PR, you’re missing a major piece of the puzzle. Want to win? Be seen. Be heard. Be everywhere. Rachel Weaver
AI Avatars Aren’t the Future — They’re NOW. ‼️ Most people don’t realize we’ve been scaling accounts with AI avatars since early 2024. If you want a hybrid content strategy that lets you scale fast, creating your own AI avatar is one of the smartest moves you can make. But here’s the thing — building a hyper-realistic avatar takes skill. Want to know how to create your own SuperDupe™? DM me — I’ll show you how to stay ahead before the crowd even catches up. #aoiferoche #superdupe #aiavatars
Your thoughts shape your words. 💭 Your words shape your actions. 🗣️ And your actions shape your entire reality. If things are going right — YOU made that happen. If things are stuck — YOU have the power to change it. It’s not about waiting. It’s not about luck. It’s about relentless focus and backing yourself every single day — no matter how long it takes. There’s no timeline. There’s only the decision to keep showing up. #aoiferoche #mindset #entrepreneurmindset
Join Me Today for AI Week in Review! 🤖 I’ll be covering the biggest updates, surprising shifts, and the coolest tools making waves in the AI space this week. Whether you’re building with AI, curious about trends, or just trying to keep up—this is for you. #AIWeek #AInews #ArtificialIntelligence #AITools #AIDevelopment #AoifeRoche
AI avatars aren’t coming—they’re already here. AI influencers. AI content creators. AI educators. They’re not just trends—they’re becoming mainstream. At Superdupe, we’ve been ahead of the curve. We’ve been building avatar-driven content since the beginning—and it’s changing the game. I’ve got clients running their entire LinkedIn strategy using avatars. Others are building full courses and trainings—no camera needed. And the best part? Their audiences are loving it. This is where the market is moving. Fast. Curious how it works? Check out some of our case studies at www.superdupe.ai #AIAvatars #AIInfluencers #ContentAutomation #SuperdupeAI #FutureOfContent
Why these baby avatars may disappear soon! ⚠️ Here’s how to do the baby photo video: 👉Choose the picture you want to use for your baby photo. 👉Ask ChatGPT to create a hyper realistic baby from the image 👉Then head over to HeyGen (you’ll need an account). 👉Use the Photo-to-Video feature — I it’s called Avatar IV.
Everyone thinks the podcast is the product. It’s not. 🎙️ The podcast is just the vehicle—the real value is in the short-form content it creates. We live in the attention economy, and guess what Attention spans are shrinking. People aren’t scrolling through 60-minute audio episodes anymore. But they will stop for a 60-second clip that hits hard. With platforms like Whop and other video-clipping tools, you can turn a single podcast into 20+ pieces of micro-content—each with the potential to go viral. Your audio podcast on Spotify is great. But that content? It needs to live on LinkedIn, TikTok, Reels, and YouTube Shorts. That’s how you stay visible. That’s how you stay top of mind. That’s how you grow. Your podcast isn’t the destination—it’s the content engine.
Your future is shaped by the rooms you enter and the conversations you dare to have. The room you’re in today is either your ceiling or your launchpad — choose wisely! Rachel Weaver #aoiferoche #familyofficeclub #rachelweaver
Who you surround yourself with will make or break you. ⚠️ Your peer group outside of your romantic partner is one of the biggest determining factors in whether you succeed or stay stuck. Let’s break it down: • Surround yourself with winners, ambitious, empathetic, driven, successful people and you’ll rise. • Surround yourself with doubters unmotivated, jealous, energy-draining people and you’ll fall. Here’s the real test: Look at the last 5 people you spent time with. Now ask yourself: Are they elevating you… or dragging you down? That’s your standard. If the answer is yes—they stay. If the answer is no—you love them from a distance. Choose your circle. Choose your future. #MindsetMatters #SuccessCircle
One of the most important things you’ll ever create is your circle—the people you actually want to be around. ⭕️ The energy, vibration, and frequency of those you spend time with will shape not only your business, but your mindset and your life. Choose to surround yourself with people who are as ambitious, driven, and motivated as you are—if not more. That’s how you elevate. Rachel Weaver
As a female founder who’s bootstrapped nearly everything I’ve built, I’m always on the hunt for smarter, faster, more efficient ways to get results. This afternoon is dedicated to building a repeatable system for grant applications—powered by pre-trained AIs that deeply understand your business and initiatives. It is not always smooth building new systems. I hit roadblocks. I get stuck. But that’s where the gold is. Because most people won’t take the time to interrogate every single step, test it, improve it, and push through. That’s the difference between an idea and a scalable system. What’s wild? I already have people lining up to buy the product before it’s even finished. If you’re someone who wants to use AI to help you automate, apply, and win grants—with a small setup fee and zero payment unless you win—DM me. Let’s make it happen.
Quick stop home to Kerry ☘️ for a family communion. What a lovely day we had celebrating at the stunning Dunloe Hotel in Killarney. Honestly, no matter how many incredible places I’ve been lucky enough to visit across the world, there’s just something about Kerry — the scenery, the atmosphere, the soul of the place — that you simply can’t beat. A huge thank you to the team at The Dunloe Hotel for hosting us so beautifully. Grateful for the memories, the views, and the chance to soak it all in.
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