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You have two ways to do things in life. You can do things the way you always did, or you can strive to find new ways, test new approaches, and build new paradigms. If you meet me along your way, you'll often find me pursuing the latter. ----- I'm a professional with 13 years of experience in digital companies, with a strong focus on b2b business development strategy and growth. I am a status quo challenger, an analytical decision-maker, a manager who considers integrity, accountability, and empathy as the most important values, leading by example and serving as a motivation for others. During my work experience, I have: โข sold 16M+ EUR in products/services โข grown the YoY revenues of +500% in 3 years โข built from scratch a funnel and generating 200% of the previous year's sales results โข built teams by hiring +30 SDRs, Account Managers, Account Executives, Customer Success Managers โข participated in a company merger โข built from scratch a growth department At Textbroker I am responsible for new business development and the launch and go-to-market strategy of Textbroker's new service and product areas. If you want to get in touch, email me at giuseppe.colucci@textbroker.eu
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โญ โญ โญ๐ง๐ผ๐บ๐ผ๐ฟ๐ฟ๐ผ๐ ๐ถ๐ ๐ฎ๐ด๐ฎ๐ถ๐ป Berlin SEO & Content Club ๐๐ถ๐บ๐ฒ โญ โญ โญ No excuses. We, our host Bonial Germany, the speakers, the panelists, and Women in Tech SEO already gave you all the details. We are SOLD OUT, but....we just opened 10 last-minute spots, so if you haven't grabbed your ticket, do it using the link in the first comment. It'll be an eventful evening, trust me. And we'll show you how you can stay connected with your peers, thanks to the club. See you tomorrow! https://lnkd.in/e89hrqnK
Just read the latest piece from Ahrefs on Brand SEO โ one of the clearest explanations Iโve seen on why brand building is now core to search. A few takeaways that hit home: - The more people search for you, the easier it is to rank. - Mentions (even without links) matter more than we think. - Branded queries convert better โ they come with trust built-in. - You canโt SEO your way out of a weak brand. - SEO, content, and comms need to row in the same direction. Simple, but not easy. If youโre working on SEO without thinking about brand, youโre doing it the hard way. #SEO #BrandSEO #ContentStrategy #Ahrefs #Marketing #OrganicGrowth
Round 3: Add the human value only you can provide (cit..) - or an expert in the field would, I add.... Thanks, Kevin Indig, for this guide (from the newsletter Growth Memo of April 2025). Pretty much in line with our modus operandi. And in Round 3, adding 1st-hand experience or expertise-driven touch and a human authoritative author would probably make it even more solid.
๐ช๐บ N26 is one of Europeโs most trusted digital banks. They invested early in expert-led content to build lasting trust online, using clear, credible information to strengthen their position as a category leader. To win in highly competitive categories like digital banking, trading, and crypto, they focused on subject matter expertise and precision. Over the past few months, we at Textbroker partnered with N26 to help them build an SEO-first, expert-backed content engine. One that could scale across 5 markets while driving organic growth and strategic positioning through: โ Expertise-based content rooted in real experience โ Full alignment with Googleโs E-E-A-T principles and regulatory guidelines โ Build thought-leadership in strategic areas โ Localization tailored to DE, FR, ES, and IT audiences We started by matching N26 with pre-vetted financial experts on each topic. Then we implemented structured review workflows, social amplification by authors, and native-level localization. The results? Expert-backed content that not only ranks but builds brand authority in the most trust-sensitive categories in digital finance. Curious how we combined vetted experts, localization, and internal reviews, without the overhead of a traditional agency? Comment โN26โ and Iโll send you the full case study.
๐ฅ ๐ง๐ต๐ฒ Berlin SEO & Content Club ๐บ๐ฒ๐ฒ๐๐ Women in Tech SEO ๐ถ๐ป ๐ฝ๐ถ๐ฐ๐๐๐ฟ๐ฒ๐ - Part 1๐ฅ Photos by Carolyn Wheeler If you are interested in receiving the speakers' slides, join the Club & Sign up for the newsletter โก๏ธ https://lnkd.in/ddhssBx8
I promised myself that I'd wait until tomorrow to post, as our fantastic photographer Carolyn Wheeler is compiling a proper photo album from last night's Berlin SEO & Content Club #8 Feat. Women in Tech SEO meetup. But, in the meantime, I got literally OVERWHELMED by the private and public messages we received about yet another night to remember at the club. I want to share my deep "thank you" to everyone who participated, made it a magical night, and helped us one way or another. Of course, first and foremost, my partner in crime, Ciara Serrano Temprado. Our fantastic event partners Areej AbuAli and Erin Simmons. Florian Erbach and the entire Bonial Germany team. The speakers and panelists who delivered hands-on, informative, and entertaining talks, with that special, honest, and genuine touch that I always like the most. Sabine Langmann (was lovely meeting you for the first time yesterday!), Marรญa Paula Rivera Garcรญa, Catharina Horn, Vanda Pรณkecz, Viola Eva, Anett Pohl (also lovely getting to know you yesterday!). But also all the regulars who always contribute to make every night special: Uta Leyke-Hess, Reyhaneh Jafari, Marie-Paule KENMOGNE, Malte Landwehr, Daniele Montemale, Federico Tonus, Harry Hjikakou, just to name a few. Obviously, the one and only, Sharon Peredo Sahid, without whom this would not have been possible. ๐ And, last but not least, my dear Jochen Mebus and El-Hadi Zahri, who always supported me in this journey, from Day 1 (March 2023...), and always hop on a train or flight from Frankfurt to come and support us. On Monday 16.06 our first NEWSLETTER is out and I am curious and nervous to hear feedback from our peers (thanks a million, Lucie Vaterlaus, for your great support in putting this up!). Tomorrow or on Monday, I will share a few proper pictures of last night. For now, let me just share a small preview. See you all on September 24th at Retresco!
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