lempire

Growing lempire from 20M$ to 100M$ while generating 35%+ EBITDA

lempire products: lemlist, lemwarm, Taplio, Tweet Hunter, lemcal - more to come

COO & General Manager

Consulting work that became a full-time job

Fractional COO

Business Operations Network

I co-founded the #1 Growth & Ops private network in France (2K+ active members)

Founding Member

Various Startups

Investor & Advisor in purpose-driven companies
- Lakaa
- Mr Arthur
- Revolte
- Willy anti-gaspi
- Les Bullotins

Impact Investor

Skello

Led Revenue teams for Skello - from 200K$ net new ARR/month to 1m$+

Chief Revenue Officer (CRO)

AssoConnect

I led high growth initiatives (Partnerships, US Expansion), Business Operations and Data in a Product Led Growth environment.

Chief Business Officer, Board Observer

Spendesk

Coached Sales Reps for 3 months leading to +35% in Lead to Customer conversion rate

Revenue Advisor (Consultant)

Botify

Built the Ops & Finance functions from 0 to 15
Structured the company from 4M$ to 25M$ ARR

CFO and VP Business Operations (Board Member)

Vice President, Finance and Operations

Allianz Worldwide Partners

Implemented Strategic Initiatives in 40+ Business Units

Global Operations & Strategy Manager

Ernst & Young

Financial & Strategic due-diligences for Private Equity funds & Corporates.

Manager Transaction Services

Financial audits in the automotive and space industries

Senior Financial Auditor

COO @ lempire | Growing software companies and sharing my learnings

Presenting after the CTO of Webflow will definitely add to the complexity and the stress, but I'll do my best to share good learnings.

If you are interested in:
- Growing a start-up past "Product-Market Fit"
- Hiring key people & maintaining a high-performing team
- Executing on the Go-To-Market
- Performance Measurement
- Strategy to go from PMF to 100m$ ARR

I'll share what I learned being a CxO at Botify, Skello, AssoConnect, lempire - or advising fast-growth companies such as Spendesk or Tomorro (ex Leeway)

Next Wednesday, at lempire HQ (Paris), in English 🇬🇧

Thanks, Mohamed Alaoui and Florent Bonnefont, for having me 🙏

PS: don't hesitate to share (or tag) relevant people who could be interested - and appreciate a quick like for visibility 🙏

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Can you actually learn things at a VC fund summit, or is it a waste of time?

This week, we spent two days in Oxford at the Expedition Growth Capital's Annual Summit

So, was it useful?

Can we consider it useful to:

1️⃣ Learn more about how a successful VC fund is run, thanks to Oliver Thomas

2️⃣ Learn about how to grow a Product to 1.2bn$ in ARR, thanks to Matt Baumgartner (Toast)

3️⃣ Learn about how being a successful CEO of a 4,000+ software company thanks to Mike E. (Unit4, ex-Chairman at SAP SuccessFactors)

4️⃣ Learn how to sell a software business in 2024, thanks to Raphael Grunschlag (Partner William Blair)

5️⃣ Learn how to run a successful Leadership Team, thanks to Marilyn Miller (ex-Chief People Officer Anaplan)

6️⃣ Learn how to be a better leader & better person thanks to Alexandra Durnford (Executive Coach)

7️⃣ Share with founders of amazing companies such as Simon Dawlat Antoine Guénard (Batch), Anthony Lambert, Loïc Lambert, Tanguy Lambert (aka the ERP brothers @ BoondManager), Florent Galland & Patrick Maurice (Dougs Compta), Ludovic RATEAU (Ringover) plus the Founders of Omilia - Conversational Intelligence, Oktopost, Rentman Pinpoint Applicant Tracking System, Storykit, Xensam, Oktopost, Kontent.ai, Factbird

8️⃣ Get to know the amazing Expedition Capital team better: Will Sheldon, David Olsson, Aaron Blakeman, Josh Newman, Tom Denford, Sebastien Jacquemoud, Sourour Chtatou, Latifa Al-Mohdar, and more.

It was definitely more than useful to become better at my job 🙏

Thanks to the Expedition Capital's team for the amazing venue (kudos to Patrick Keogh)

In bonus, we even learned:
- The history of Oxford and why in the 1300s it was safer to walk close to the walls rather than in the middle of the street.
- I discovered that Oxford University is indirectly a shareholder of lempire, and that when we are worth billions, part of the profits will go to research 🔥

Toast reached 1.2bn$ ARR in 10 years. Here are 5 reasons they managed to be so successful 👇

When they started, they were told they would not succeed as Square was already successful in this space.

Yesterday morning at Expedition Growth Capital summit in Oxford, Matt Baumgartner shared with us how they managed to grow this fast.

In a nutshell:

1- Narrow down in ICP and be hyper-focused
They have been hyper-focused on their ICP - targeting restaurants of very specific size and business natures.
As they grew, they covered more & more business sizes & types.

2- Land & Expand Strategy
Toast became the all-in-one solution for managing a restaurant, from POS (point of sale) to website ordering, payment, inventory management, payroll, etc.
They started with 1 use case and expanded to other ones with time & experience.
They analyzed their customers' P&L Statements to identify where they were spending money and, therefore, where it made sense to push software to optimize costs.

3- Technical decisions
They made the choice to build their own hardware on Android instead of building an iOS app for iPads that requires Apple's validation and therefore lengthen the innovation cycles.

4- Product execution
They created a playbook for launching new products—from ideation to discovery and GTM, everything was covered to make a successful product.

5- Financing
They raised money aggressively, close to $900m in total, to support their hypergrowth.
Raising money is not always the right thing to do, but that turned out to be a good decision for them

Hope you'll find these learnings useful 🙏

One of our prospection domains got banned by Google 🤯

This 👇 happened to this domain that was rather old & working very well.

Consider that we are prospection experts: We warm up domains, avoid being spammy, reach out based on intent, and respect strict volume limits.

If this happens to us, this can happen to anyone,

This is why you should:

➡️ Use domains dedicated to prospecting so this doesn't happen on your main domain. 
For instance, if you are lemlist.com, use getlemlist.com for prospection purposes.

➡️ Monitor deliverability over time.
People think of solutions like lemwarm as warm-up only, but the monitoring part is essential because nothing is set in stone

This doesn't happen so often if you work properly, but you can totally miss this if you don't monitor spam rate closely.

A glimpse of my presentation at flomodia's event on Wednesday

I'll share my learnings growing successful tech companies as a CFO, CRO, CBO - and now COO/GM

You can still take your spot, link in the comment section

See you on Wednesday 🙏

PS: slides are not in order, you'll have the full picture live 👀

cc Florent Bonnefont Mohamed Alaoui

Charles @Flomodia (extract)

Imagine how much data Hubspot owns. Notably B2B data.

« Evil Corp » picture in Mr Robot is maybe not that far away with the project of Hubspot’s acquisition by Google

Consider how much data Hubspot owns from 200K businesses, plus freemium users: 

- Deals: all information of deals closed or not

- Contacts: phone numbers, emails

- Email discussions 

- Web information through CMS features
 
In the meantime Google is doing everything to give less access to data, in the name of protecting privacy (that doesn’t apply to themselves).

- Hiding visitors IP in chrome 
- Killing Third party cookies 

Now ads campaigns run better on auto pilot than manually, because they are using the data they don’t give you. 

So you should just trust them.

Today Google has over 110bn$ in cash and cash equivalent, they could buy 3 Hubspot without event raising 1$ of debt.

What do you think of this acquisition?

The single word I hate in 2024

It's so easy to be clear

Taplio

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