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Matt (going to Liberty University CEO Summit) Cretzman

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I remember the first time I was introduced to the creative world of marketing. I was about 12 years old. My dad worked for a natural foods distributor. And clip art was a thing. So we brainstormed a new cereal brand and I created a “label” with a hungry guy devouring that cereal with about 23 copy/pasted boxes all around him. We laughed. It went nowhere. But I was hooked. Dreaming up a brand and making it come to life would be an integral part of the rest of my life. Fast forward to my twenties.... I spent 6 years as a nonprofit founder, traveling the world training leaders as a partner with John Maxwell’s EQUIP International. Through my nonprofit, I was able to build over 350 partners across the globe with 1,000s of leaders trained. Enter another defining moment... After unexpectedly losing my 3-year-old daughter in a car accident in 2012, I saw an opportunity— to leverage what many would call a tragedy and do something special. So, I wrote a children’s book telling my daughter’s story and got it completely funded on Kickstarter. And, long story short, I wound up in India and ended up starting a children’s home called the Azlynn Noelle Children’s Home. Hundreds of kids’ stories have been gloriously rewritten through that miracle home. Needless to say, a piece of my heart lies across the ocean. Forty-five states and a dozen countries later, my time in nonprofit allowed me to refine my marketing and communication skills, as I spoke and shared stories of my experiences to more people than I can remember. I then pivoted and leveraged my marketing skills to start a growth marketing agency called Stormbreaker Digital. (We’re Marvel fans. Can you guess my fav character? Hint: axe.) Today, I’m a B2B lead generation expert, with a knack for combining data, personalization, & automation to generate sales opportunities. I’ve worked directly with clients from the NHL, NBA, in SaaS, logistics, manufacturing, coaches, speakers, sales execs, sales teams, commercial real estate, professional home services, doctors, dentists, cybersecurity, IT, and many others. Aside from sales and marketing, I’m also passionate about health, fitness, and faith. In 2019, I lost 40lbs and ran 7 Spartan races, have been Keto for 2+ years now. And, I’m a devoted husband to Nadia, loving father to two awesome girls. I love conversations about any topics mentioned above and am always open to sharing what I’ve learned — including tech and cutting edge hacks that few people know exist. Send me a DM and let’s chat! 💬 👇🏼

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