Michael Koory's Linkedin Analytics

Ever felt like your CRM was just a glorified Rolodex? I get it. I’ve been there. Years ago, I joined a team to transform Lotus Notes into a functioning CRM. My mission? Champion transparency. Without it, CRMs risk becoming empty shells. Back then, data entry felt like a chore. But I quickly realized that transparency unlocks true CRM potential. And yet, over time, I've seen countless CRMs hinder more than help. They become cumbersome, stalling sales momentum. Then I discovered Membrain.com. Connecting with George Brontén in 2014 was a turning point. Today, @company_membraincom isn't just another tool. It’s a leader empowering sales teams in ways others can’t. Hats off to George and his team for redefining the sales landscape. To the skeptics, the CEOs, and the sales leaders: let's rethink what a CRM can do. Let’s talk about moving beyond myths and unlocking true potential in sales technology. Ready to explore the future of sales empowerment?