Nandini Rastogi's Linkedin Analytics

Just finished my Google Ads Search Certification on Skillshop! 🎯 I’ve been diving deeper into performance marketing lately, and this was a fun and insightful step forward. Grateful for the chance to keep learning and sharpening my skills — one campaign at a time :) If you're working on anything in this space, would love to exchange ideas! #googleads #performancemarketing #buildinpublic #digitalmarketingjourney

Blinkit ads always catch my eye... Whether it’s a funny display ad on the road or a clever YouTube video while I’m watching something else. Their creativity is on another level. The way they add humor, stay on trend, and still manage to get the message across so clearly is impressive. It’s not just advertising — it feels like they get their audience. They make grocery shopping fun, and that's not easy to do! Really admire how Blinkit keeps things fresh, smart, and super relatable. A great reminder that good marketing doesn't always need to be complicated — just thoughtful and timely. Pc: Shaan Singh #blinkit #keepitsimple #messaging #marketing #buildinpublic #learninginpublic #observations

Zepto's Lightning-Fast Rise... How They're Winning Over the Market with Speed & Swag! Zepto's marketing strategy is seriously impressive. What I love about their approach is how they're leveraging the convenience factor to tap into the fast-paced lifestyle of urban consumers. Their messaging is spot on - emphasizing speed, ease, and flexibility - which resonates perfectly with the demands of today's audience. The way they're using humor and relatability in their ads is also genius, it makes the brand feel more approachable and human. Plus, their focus on the 10-minute delivery promise is a great way to create a sense of urgency and excitement around their service. Overall, Zepto's marketing is a great example of how to effectively speak to the needs and desires of a modern audience. #digitalmarketing #marketingstrategy #fastcommerce #quickcommerce #ecommercemarketing #brandbuilding #marketingtrends #zepto #convenienceretail

Yesterday, we won 💪🏻🏅 My elder brother, Ammi played his first bodybuilding competition of Musclemania 2025 in Delhi. He played in the men's physique category: beginner medium and was ranked at 4th position. I couldn't be more proud of him. He has worked so hard to be where he is today. Although, he might not have qualified for Nationals but it was his first attempt and still he made a great shot. It was a great experience to see competitors from different states showcasing their hardwork and discipline for the level of physique they've built. Ammi wanted to pay tribute to mum and he paid it so well. It was Mother's Day yesterday, our first one without our mum, felt a mix of emotions, as tears rolled out on the cheeks but the heart was full of gratitude. I know wherever she is, she must be so proud and happy ❤️ Happy Mother's Day everyone 💐

Gary Vaynerchuk books are my go-to for a dose of real talk and marketing wisdom. Currently crushing through 'Crushing It!' and 'Jab, Jab, Jab, Right Hook' - his honesty and insights are 🔥 What's your favorite Gary Vee book? #garyv #marketingwisdom #storytelling

I don't know who needs to hear this... But, strong morals do not mean big ego. Strong boundaries do not mean big pride. You can be both humble + strong in character. You can know what you stand for + still create space for others to stand in their own way. #boundaries

Just hopped off a really insightful call with Daniyal Chishti. We not only shared thoughts on what’s working in marketing today — especially in B2B content, SEO, and lead generation — but also took time to talk about our journeys and backgrounds. It’s always energizing to connect with marketers who are equally passionate about strategy and storytelling. Conversations like these are a reminder that behind every campaign, there’s a unique path, perspective, and purpose. Thanks for the great exchange, Daniyal — looking forward to staying in touch and learning more from each other! #marketing #b2b #seo #leadgeneration #contentstrategy #networking

Lately, I’ve been diving into the world of Google Ads, and it’s been an eye-opener. There’s so much happening behind every search result, every ad placement, and every click! From understanding how campaigns are structured to exploring keywords, bidding strategies, audience targeting, and learning what actually drives performance—it’s like learning a whole new language. But honestly, it's been fun and super insightful. A special thanks to Syed Umer Farooq for simplifying the technical stuff and making it easier to grasp. His breakdowns of concepts have really helped me see things clearly. Some of my key takeaways so far: 🔹 The importance of aligning your ad copy with user intent. 🔹 How a well-defined audience can save your budget. 🔹 The role of continuous A/B testing and real-time data. 🔹 And that little changes can lead to big improvements in CTR and conversions. I'm still experimenting and learning, but already starting to see how powerful Google Ads can be when used right. If you're into performance marketing or just getting started like me—let’s connect and share learnings. Would love to hear your favorite features, tips, or success stories! #googleads #learninginpublic #performancemarketing #ppc #digitalmarketing