Jefferson Webster's Linkedin Analytics

WE LOST £64K IN 1 DAY* ... 🤯 But have since gained so much more whilst bringing incredible products to customers nationwide via our partnership with Holland & Barrett. I am so incredibly proud of our latest launch, spearheaded by Harry Noel-Smith and Ian Wilkinson. Restore® All Natural Daily Electrolytes are now available in EVERY Holland & Barrett store in the UK 🤝. This means: ⛔ No artificial sweeteners ⛔ No added sugars 🌍 Just real, natural ingredients that fuel and hydrate the right way But this is about more than just electrolytes. It’s about making genuinely healthy nutrition accessible to everyone, and we’re proud to be doing that across our ever growing range of real food and supplements with Holland & Barrett (19 SKUs and growing!). Having a retail partner like Holland & Barrett backing the healthiest option shows where the future of wellness is heading. And the best part? There’s so much more to come from our partnership. *Tree of Life went into administration in 2022 and owed us no less than £64K for an order to launch into Holland & Barrett. Out the back of this disaster (at the time), Amy Moring struck a direct relationship with Holland & Barrett and we've not looked back since. Good, Bad, Who Knows!

At Hunter & Gather we strive for progress, not perfection. Progress for people, progress for the planet, and progress in our products. I've also personally been obsessed by all things hydration since reading Prof. Tim Noakes 'Waterlogged' back in 2013 (check it out if you haven't 😮‍💨 - you'll view marathons and water consumption in a slightly different way). Last year we launched Restore, an electrolyte formulation as it should be - free from sugar and artificial sweeteners, against the grain of the industry standard, the Hunter & Gather way 😉. But… as we have written on our office wall, ‘the customer is our compass’, (Maxim #3) and they trust us to deliver for them. They told us it was too salty, and so we went back to the drawing board. We could've chucked in some Stevia and been on our merry way... But no. In true Hunter & Gather spirit, we let nothing stand in our way in the pursuit of progress, though there were obstacles to overcome! This only served to strengthen our will, and once we realised we’d have to create a UK first in order to deliver on our consumer demand, the excitement ramped up! Fast forward to today, and after months of persistence, the result is the launch of the first electrolyte product in the UK using... *Drum roll please 🥁* Monk Fruit! We are really proud to bring such leading innovation to the market and to the consumer, with our new Restore product representing all that we stand for from a product and lifestyle perspective. A huge team effort to set a new benchmark for the industry, the Hunter & Gather way! When function met flavour 🤝 this really is hydration redefined. A massive shoutout to everyone in the H&G team and wider partners that have made this possible 🙌🏻.

Always pretty cool when you see your product on the dinner table of Bear Grylls 🤝. It's been fantastic to witness more and more people embrace and adopt the real food principles we have long advocated for over at Hunter & Gather... Especially people with significant influence such as Bear 💪🏼. Guiding people to a better life, full of vitality, strength, happiness and fulfilment is what gets me up every morning to keep pushing what we do at H&G forward towards the masses. Bear will likely never see this post of appreciation... But thank you 🙏

If only society knew the power of a therapeutic dietary intervention. less acne less anger less ADHD less scarcity less eczema less medication less recurring infections less pain and discomfort less hospital waiting times less depression and anxiety increased joy increased vitality increased fertility increased happiness increased movement increased abundance increased healthspan If only they knew...