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Say you spend 10 maybe 15 years building a successful company. Along the way, you develop frameworks for hiring and scaling winning teams. You create playbooks for winning contracts, romancing clients, and overdelivering. And accrue hard-earned pattern recognition about what actually drives real results. You solve hundreds of complex problems, make thousands of critical decisions, and learn exactly what "success" demands. But most of that knowledge goes into cold storage the day you exit. Yes, you might share some insights over coffee with other founders. You might tell a business partner the odd nugget. Maybe you mentor a few startups or advise some portfolio companies here and there. But let's be honest, that's a tiny fraction of your experience reaching a tiny fraction of people who could benefit from it. Meanwhile, your network cools, your deal flow dries up, and less qualified peers land the advisory roles, first-call status on promising startups, and board seats you deserve. All because your expertise stays locked in your head instead of working for you at scale. It doesn't have to be this way. The founders who stay relevant after an exit aren't necessarily the ones who had the biggest deals. They're the ones who found ways to turn their operational experience into digital assets that compound over time. Posts. Videos. Emails. Podcast appearances. Speaking gigs. Your expertise has immense value. But only if you get it out of your head and into the world. The next step after building a company is building a legacy-defining library of evergreen digital knowledge. DM me to start creating yours
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