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Aniruddha Mishra

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📌I manage and scale ads for US-based DTC and Mobile Apps. With $120M+ ad spend across 60+ brands, I ensure my campaign results are predictable & deliver scalable revenue growth. Notable Achievements: 🛒E-Commerce: ✔️Soundboks (70% CPA ↓, 200% revenue ↑); ✔️Spinn (40% MoM revenue ↑); ✔️Spout (0 to 10x growth with a 3:10 CAC:LTV). 📲Apps: ✔️TouchTunes (40% CAC ↓, 30% revenue ↑); ✔️Shred Gym App (30% ROAS ↑ post-iOS 14); ✔️Adventure Communist (70% ROAS ↑). Offerings: - FB/Google ad account audits. - Marketing automation & reporting. - Ad creative strategies & testing. 📩 ani@nodemedia.co 📞 Book a call: https://cal.mixmax.com/aniruddhamishra-570 Get my Meta Ads Toolkit 2024 for all the valuable resources: https://ani7ruddha.gumroad.com/l/ultimate-meta-ads-toolkit

Check out Aniruddha Mishra's verified LinkedIn stats (last 30 days)

Followers
31,466
Posts
11
Engagements
867
Likes
461

What is Aniruddha talking about?

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Aniruddha Mishra's Best Posts (last 30 days)

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Everyone’s focused on creative and copy. The top 1% of brands? They’re winning in the comments. Across 1000s of Meta ads I’ve run this year, here’s what I’ve seen again and again: ⚠️ Spam that tanks social proof ⚠️ Missed questions from high-intent buyers ⚠️ Trolls + hate killing CTR ⚠️ Product confusion that goes unaddressed Most teams focus on creative, media buying, landing pages… But ignore the only place your buyer actually talks back: the comments. 💡 A few months ago I was introduced to a tool (currently in private beta) that completely changes how I manage comments across client accounts. It: ✅ Flags the garbage that kills performance ✅ Surfaces legit buyer Qs and hot leads ✅ Uses my own brand voice when responding ✅ Works across all ad handles, from a single view ✅ And learns from every action I take 🚀 It works incredibly on all budget ranges. The difference in ROAS after fixing comment strategy? Unreal. Want early access? I’m able to invite ONLY 80 people who drop the word “unlock” in the comments. Like this post Comment “unlock” Make sure we’re connected so I can DM you! ♻️ Repost to help other marketers who are still flying blind in their comment sections.


50

Why is my Meta ads pixel showing traffic from domains I’ve never heard of? Recently, I’ve been noticing a strange pattern across multiple ad accounts. Your Meta Pixel is getting spammed by junk domains. These random sources send fake traffic — and *pollute* your data. So what happens? ↳ Your retargeting audiences become unreliable ↳ Your optimization signals get distorted ↳ Your conversion tracking turns into guesswork This isn't just annoying - it’s a threat to your campaign performance. The fix? 1. Audit your pixel traffic regularly 2. Block suspicious domains in your Events Manager 3. Set up domain whitelisting if needed Clean pixel data = better results. Period. Have you seen this error too? P.S. Repost this to help others.


22

Things we didn’t ask Meta ads and Zuck for in 2025: * AI Creative Enhancements * Meta Marketing Pro spammy calls and email recommendations * AI Adv+ Audiences * Adv+ campaigns forced down  our throats But here’s what we actually *wanted* (and never got): "STABLE" performance. No more gimmicks. No more “AI magic.” Just give us consistency. What would you add to this list? P.S. Repost for your network if you agree. ♻️


    21

    Personalization isn’t just a marketing trend it’s now the price of entry. The newest data from Klaviyo is a wake-up call for B2C brands: • Consumers are shopping on mobile first • Social media is the new discovery engine • And loyalty? It’s earned through relevance, not repetition Here’s the twist → most brands think they’re personalizing. But most consumers don’t even notice it. Which means the bar is higher than ever. The brands that win in 2025 will do one thing better than anyone else: Make every interaction feel like it was made just for you. Want to see what’s next in consumer behavior? Download the full Future of Consumer Marketing report by Klaviyo below.


    16

    😎 In creative strategy, we don’t say: 😎 We don't say “Performance is down.” We say: “We say likely you old batch is fatigued, we need a new batch.” 😎 We don’t say: "Let's use ChatGPT for next ad" We say: "The ad was inspired by our AI generated mockups (while copying competitor's ad as a reference)". 😎 We don’t say: “This shows the product.” We say:“This encodes identity. Product as a lifestyle signal.” 😎 We don’t say:“Problem > Solution.” We say: “We surface pain. Then reframe it with power.” 😎 We don’t say: “Before/After works.” We say: “We architect mini journeys of transformation.” This isn’t copywriting. It’s behavioral design with a killer wardrobe. ♻️ Repost if you find it relatable.


      19

      ❌ If your marketing team doesn't know why your ads are not working - show them this! 9 out of 10 ads fail! While everyone is busy chasing the next: 1. User-generated content ad 2. Discount or offer campaign 3. Innovative ad copies ...the true game-changer, "understanding buyer's needs and concerns," often takes a backseat. This fundamental rule applies whether you're selling a delicious $50 protein shake or a top-tier $1,000 speaker - the basics remain the same. To get it: 1. React to this post 2. Comment "BDQ" 3. Repost for instant karma 4. We MUST be connected so I can DM If you are tired of fighting the ad battle alone - DM me and I will offer you a free account audit and deliver this transformation. ---- 👋 Aniruddha here, I dish out insights on paid media, from D2C to Mobile Apps. 📱 Here are some of my other hits: 📍 Steal these 122+ Successful Ad Inspirations here: bit.ly/44lTKax 📍 Grab 237+ UGC Ad Hooks here: bit.ly/46EnXn7 📍 Check out the GA4 Checklist here: bit.ly/46E5U0h 📍 6 proven ads with Canva template: bit.ly/3Ds8E3m 📍 Meta audit 50+ checklist: bit.ly/3KvIOQ9 👍 Drop me a DM if you would like to discuss anything related to paid advertising 👍 Did this post help? Feel free to like, comment, or share with a pal!


      13

      My first job was at a news publisher. We grew from 200K → 5M pageviews per month using only organic social. Our secret weapon? 🧠 Headlines that made people stop scrolling. We used 4 headline pillars: Story Supposition Science Statistics 👇 Here are 8 headline styles that actually worked (plus examples): 1. STORY = Curiosity-driven narratives Fashion: “I wore the same outfit every day for 30 days - here’s what I learned” Dating: “This is what happened when I let my friend run my dating profile for a week” Why it works: Stories trigger emotions. Readers need the ending. 2. SUPPOSITION = Flip the script Jewelry: “Most people wear jewelry wrong - here’s the fix stylists swear by” Fitness: “What if doing less cardio is actually better for fat loss?” Why it works: It challenges assumptions. Instant intrigue. 3. SCIENCE = Expert-backed credibility Dating: “Neuroscientists say this one trait makes you instantly more attractive” Fashion: “The psychology behind why monochrome outfits always look expensive” Why it works: Readers trust research. It feels smart to click. 4. STATISTICS = Numbers that hit Fitness: “We tracked 5,000 steps vs. 10,000 steps - here’s what really changed” Jewelry: “68% of buyers regret not knowing this before buying gold online” Why it works: Data adds weight. Numbers + curiosity = scroll stop. It’s not about writing long headlines. It’s about these 3 things: – Curiosity – Specificity – Emotion If you post in fashion, fitness, dating, or jewelry? Steal these. Reframe them. Use them. One great headline can 10x your reach. FYI - My Gumroad toolkit includes all these 750 hooks based on the 4s framework above. ♻️ Repost to help other content creators. What’s your go-to hook formula? Drop it below 👇


      13

      20% of the world is at war. (Read that again.) And I know this isn’t the kind of thing you usually see on LinkedIn. But silence isn’t the answer either. The ongoing India vs Pakistan crisis… It’s heartbreaking. It’s dangerous. It’s not good for anyone. There’s no winner in war. Only families torn apart. Futures put on pause. Humanity tested. I hope for peace. For reason. For calm. Soon. P.S. If you’re feeling heavy right now, you’re not alone.


      7

      🚨 Running paid ads in 2025? I built a master calendar for USA, India, AUS, EU & EMEA markets. Why? Because external factors can have significant impacts on paid ads' performance. This sheet includes the USA, India, AUS, EMEA and EU markets. ✅ Seasonal Factors ✅ Major Holidays/Events ✅ Micro Factors ✅ Macro Factors ✅ Possible Impacts ✅ Impact on CPM, CPAs, CVR% Repost so it reaches more folks!


      127

      🚨Stop using the SAME ad copy for every ad! (here’s how I do it differently) I’ve put together a step-by-step guide on writing killer Facebook ad copy. 👉 It covers: - Targeting the right audience demographics - Building detailed personas - Crafting compelling headlines - Outlining unique value propositions - Urgent CTAs - Aligning visuals and copy - Addressing audience pain points - Subtle psychological triggers - Sticking to Facebook’s policies - Inclusive language - Refreshing regularly - Setting KPIs You’ll get: - Learnings from top brands - 45 templates with examples - 5 ChatGPT prompts Get it now (open for 24 hrs) 1. Like + Comment "Ad Copy" 2. Repost for instant access 3. Connect with Aniruddha Mishra so I can DM


        116

        I spent 7+ hours pulling together my 11 years of Google App Campaign experience. This blog is not a surface-level overview. It’s a tactical deep-dive packed with: ✅ Creative and budget strategies you can steal ✅ Best practices that still work in 2025 ✅ Proven frameworks for scaling But before you dive in, let me save you some pain… 5 mistakes I see way too often in Google UAC: 𝟭. 𝗡𝗼 𝗰𝗼𝗻𝘃𝗲𝗿𝘀𝗶𝗼𝗻 𝘁𝗿𝗮𝗰𝗸𝗶𝗻𝗴  If Google can’t see your goals, it can’t optimize.  Set up Firebase or your MMP properly. Period. 𝟮. 𝗢𝗻𝗹𝘆 𝘂𝘀𝗶𝗻𝗴 𝘁𝗲𝘅𝘁 𝗮𝘀𝘀𝗲𝘁𝘀 UAC is creative-first. Add video. Add static.  Add more. Diversity = distribution. 𝟯. 𝗨𝗻𝗱𝗲𝗿𝗳𝘂𝗻𝗱𝗶𝗻𝗴 𝘁𝗵𝗲 𝗮𝗹𝗴𝗼𝗿𝗶𝘁𝗵𝗺 Low budgets choke performance.  You need enough daily spend for the algo to learn. 𝟰. 𝗜𝗴𝗻𝗼𝗿𝗶𝗻𝗴 𝗰𝗼𝗻𝘃𝗲𝗿𝘀𝗶𝗼𝗻 𝘄𝗶𝗻𝗱𝗼𝘄𝘀 Default settings rarely match your app’s funnel. Customize them to reflect real behavior. 𝟱. 𝗙𝗼𝗿𝗴𝗲𝘁𝘁𝗶𝗻𝗴 𝗸𝗲𝘆𝘄𝗼𝗿𝗱-𝗿𝗶𝗰𝗵 𝗰𝗼𝗽𝘆 UAC doesn’t use keywords -  but your copy still needs them. Why?  Relevant reach =  More reach. Newer Users 👇 Want the full guide? See link in the comments below.


        57

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