Josh Tay's Linkedin Analytics

When was the last time anyone questioned the financial outcomes of retention marketing activities? Going by the logic: Every action you take must have a future expectation of results... Nothing should be left to best practices or "experience". This is the baseline of all good marketing. And no one should ever settle for less. Yet this is pretty typical for many agencies... Trust-me-I'm-an-expert "strategy". Nurturing customers, meeting the customer where they're at in the journey, personalisation. Makes sense in theory, but what’s the incremental lift? Is it the most efficient use of your limited resources? At the 7-figure mark, trying to break 8-figures, this is an ever more crucial time. That's what CTC's Global Accelerator Program solves for. 1. Better alignment with traditionally siloed growth <> retention teams. 2. Better agility to support a very dynamic marketing calendar. 3. Better analysis of activities that impact your P&L. Together with Growth Strategists, Retention Strategists make this work. At CTC, we always sign our names on the bottom line. Because we know that’s what it really means to win. If this speaks to you, let's chat and see if we'll be a good fit for each other.