Lantern

Lantern is The Operating System for Customer Expansion and Retention.

Lantern’s Unified Data Layer allows you to quickly ingest data from your entire tech stack, analyze your data, and provide actionable insights to your Revenue Expansion teams, shining a light on accounts that are at churn risk, as well as those who are ready for expansion. 

Do more with less, and transform your post-sales teams from Cost Center to Revenue Generator today with Lantern.

Withlantern.com or alex@withlantern.com

Growth/Sales

Sales Stories IRL

Connecting salespeople to the core elements of consumer behavior.

Sales Stories IRL is the show where professional salespeople share stories about experiences as buyers. 

Changing the sales content conversation one story at a time.

Founder, Host

SellX

BDR/Call Coach

TowerPoint Capital

Director Of Acquisitions

Account Executive

FortuneBuilders

Inside Account Executive

SunPower by Venture Solar

Sales Trainer

Dipaola Financial Group

Insurance Advisor

Sales Stories IRL is the show that connects salespeople to the core elements of consumer behavior in an approachable way. 

To sell more, take on the perspective of a buyer. 

Changing the sales content conversation one story at a time.

The last minute calendar invite from HR hits your inbox. You know you're about to get laid off. 

Here are your two immediate next steps: 


1. Screenshot all internal shoutouts (in Slack, or wherever) 
2. Forward all important work emails to a personal email address 

EDIT: Exercise caution when forwarding emails to your personal email address and do not violate the terms of your employment contract, NDAs, or trade secrets. 

These will both be invaluable for your next move. 

Not intending to spread bad vibes, just some real talk. 

Have received some DMs regarding this topic. 

I truly hope nobody sees themself in this position. But, 

If you do, you want to be as prepared as possible. 

The community will have your back. 


P.S. I accept all connect requests. 

Alex Bruschi

Growth @ Lantern - The Revenue Expansion Cloud | Host of #SalesStoriesIRL | Thoughtful Conversation Starter | Relentless Supporter of Others

Just interviewed the number 1 salesperson at LinkedIn who hit quota for 42 quarters in a row 👀👀

#SalesStoriesIRL fam can ya tell I’m excited to release it?!

Your next best customer is already using your product. 

Teams in 2023 are being tasked to do more with less. 

CAC exploding. 
Marketing budgets slashed. 

The focus is shifting to: 

- Increasing NRR 
- Being customer obsessed 
- Identifying upsell and cross-sell opportunities 
- Unifying the entire GTM team around the customer 

If any of this resonates with you, let's chat. 

This is our mission at Lantern. 

To be the market leaders of increasing NRR. 

I'm ecstatic to formally announce that I am joining the Founding GTM team at Lantern. 



P.S. While you're here, check out an episode of #SalesStoriesIRL! 

P.P.S. While you're still here, check out an episode of The 20% Podcast!

LinkedIn creates more camaraderie between its users than any other platform. 

Can't convince me otherwise. 




#linkedin #sales 

Everyone trying to compete with Lavender’s job updates yesterday:

No alternative text description for this image

Do yourself a favor. 

Drop a couple popcorn emojis whenever you see creators in your network promoting, or teasing their work. 

Takes 5 seconds for you (to do), 

& means the world to them. 

Supporting others is never a bad idea. 

The joy of picking your dog up from the dog sitter after a long vacation is unmatched.

#SalesStoriesIRL is the show that connects salespeople to the core elements of consumer behavior in an approachable way. 

If you want to learn more about what makes people buy, follow the company page and check out some episodes!  

To sell more, think like a buyer. 

Changing the sales content conversation one story at a time.

Email: “As the CEO of….” 

The recipient:

Rate this photobomb on a scale of 1-10 

Community is the KPI for 2023 🙌

The gurus surely won't like this episode...

Jesse Ouellette is in the house.

You know what we're talking about:


Email deliverability.

Getting to the primary inbox.

Making buying easy.

Full episode below

🍿 🍿 🍿

Please keep this in mind when it comes to the inbox here.

Came to a startling conclusion yesterday... 

CS needs more recognition/shoutouts for the work they do. 


2023 is about unifying around the customer, 


& CS is a crucial element of that equation. 


Recognizing and appreciating people for their hard work is never a bad idea. 

Check the post below to find some great CS people you can connect with on here. 

(still have comments to reply to, the party is still going!) 

#cs #linkedin #sales 

Darren McKee knows a thing or two about standing out. 

What can you do to stand out in 2023? 

Allow Darren to explain....



This recording was a blast! Full episode below 👇 

🍿 🍿 🍿 

Smashed quota 42 quarters in a row at LinkedIn. 

Personally responsible for $200MM of revenue. 

One of the most highly anticipated episodes yet...

The one and only, Rob Humphrey. 

His LinkedIn advice? 👇 👇 

Couldn't think of a quicker way to spoil a relationship than to make someone feel guilty for: 

- Not buying 
- Rescheduling that meeting  
- Not immediately returning that call
- Taking their time to respond to a message 


We're all doing the best we can. 

Assume good intent and exercise patience. 

Riley hit a 🎯with this take this morning. 

Are you building an audience, or a community? 



Audience is about “me”. 
Community is about “we”. 


Those that build community will win big in ‘23 and beyond. 

If you’re not sure where to get started, my DMs and comments are open. 



P.S. Make sure to connect with Riley if you’re not already. He’s one to keep your eye on.

This might be the most valuable post you see today. 

One of the biggest reasons your emails are going to spam:

You're using words that trigger spam filters. 

There's a lot of them. 

I like using Mailmeteor[dot]com/spam-checker for this

You can copy/paste your sequences into their tool (for free)

And they'll tell you exactly which words are likely triggering spam filters. 


^ Jed Mahrle dropped this gem a few days ago. 

I just changed my deliverability score from poor to great by swapping out 4 words. Took less than 5 minutes (thanks, Jed). 

Check it out, you won't be disappointed. 

Anyone looking to hire a revenue driven CSM with RevOps training? 

Jean-Pierre is your guy. Consider this my endorsement. 


We chatted all things CS today and I was wildly impressed with his experience and acumen. 

What you'll get hiring him: 
- Extensive experience and track record of upselling 
- Intrapreneurial spirit 
- Fast learner & adopter 

Will leave the rest of his credentials to private conversation. 

What he's looking for: 
- Remote CSM or Onboarding Manager in SaaS 
- Small to mid-market customers 
- A CEO who believes, and invests in Customer Success 

Have at it folks, he won't be available for long! 


#linkedin #sales #CS 


Who are the best CSMs & CS thought leaders in your network?

Please shout them out below, I'll start:

Jay Nathan
Candace Taber
Nick Sorrentino
Shelly Holcomb

Intentionally kept this list short so you can add to it, who else would you include?


#CS #sales #linkedin

Sales leaders: "So proud of my team for booking meetings on a Friday afternoon!" 

Cold calling a sales leader on a Friday afternoon: "Why are you calling my personal phone on a Friday afternoon?!" 



#sales 

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