Lea 🌈 Turner

Lea Does LinkedIn

Providing LinkedIn training, digital courses and in-person workshops for businesses.

Director

The HoLT

Hope4

Ambassador

StereoType Ltd

Stereotype Ltd Audio Transcription Service

If Carlsberg made LinkedIn Trainers... | Corporate Training | Keynote Speaker | Membership Community | Free resources on leaturner.co.uk

🌈ANOTHER LinkedIn trainer? Yeah, but I do things (a lot) differently. No spamming your inbox with lofty promises of fame & fortune. I'll just be here when you're ready to take LinkedIn seriously & make money from all the time you spend scrolling, scratching your head wondering why you're not getting the leads everyone seems to...

Before becoming the UK’s most loved/hilarious/annoying [delete as appropriate] LinkedIn trainer, I had a business which generated dozens of leads weekly on LinkedIn. I decided to use what I’d learned & teach it to others. With 100m+ content views, countless hours creating content for the community & serving 4k+ clients, I've created one of the most trusted brands on LinkedIn & generated almost £1m in under 3 years.

🤩Now I want to help you!

You’ve seen your peers accelerating their businesses, building influential brands & benefiting from the abundance of opportunities that comes with a powerful professional network…

And that’s without mentioning the infinite possibilities to attract clients & limitless potential to increase your sales.

But LinkedIn seems intimidating & overwhelming. You know there’s huge potential here but you're not making the most of it!

My training is clear, concise, & actionable. You'll have the confidence & motivation to use LinkedIn tactically & effectively. 

I'll show you the strategies that thousands of my clients use to increase sales & create life-changing opportunities for their businesses.

Tempted? Here's how we can work together:

✅ Corporate training in-person & online
✅ 1-1 training
✅ 4-week Group Training Programme
✅ A speaker for your event
✅ My membership community
✅ LinkedIn & content guides

Visit www.leaturner.co.uk for details

Here’s what some of my clients say:

“Lea blew my mind with her knowledge & professionalism. I cannot recommend her enough!”

“I've started implementing Lea's suggestions & it's like clockwork. I post something & within hours have people connecting & wanting to send us clients”

“Weeks after our session, the whole team is still riding the high of inspiration, motivation & ideas. We're extremely grateful she showed us a bigger, brighter, more engaging way of navigating this platform”

“After years of the same LinkedIn training, Lea has a very refreshing approach. She made it interesting & engaging & we all came out mind blown & buzzing”

Want more? 200+ recommendations below. 

And when you're convinced you need me in your life, DM me!

Not ready to hand over the cash? Grab my free resources & tips instead 😜

🔗https://leaturner.co.uk/pages/free-resources

Providing bespoke 1:1 and group LinkedIn training, digital courses and in-person workshops for businesses. 

Today, I took my son to the house I grew up in. 

The house that four of us lived in.

The house where the ends barely, or didn’t meet each month. 

The house my dad got sick in. 

The house we cared for him in. 

The house we had his wake in. 

The house where I found out my mum’s second husband was being unfaithful. And was leaving. 

The house that saw some laughter, but far more sorrow. 

The house I struggled through depression, suicide attempts, and self injury in. 

The house I finally left at 16 because no good could come of me remaining in the shadows of all the grief. 

My son said “Mummy, it’s so small!”

And it is. An incredibly small space where a lot of terribly large things happened to a very small and lost little girl. 

But this girl is no longer lost. And her life is bigger than the big things that happened to her in that little house. 

It may have taken 3 decades, but she made it. 

And she is so, so grateful every day.

My accountant told me I need to buy an electric car so I can save tax (and the planet). 

So, I did. 

And it arrives at Christmas. 

I swore I would NEVER be that person that posts a car pic on LinkedIn, but then I also never thought I'd be the person who could afford a nice car to post on LinkedIn.

It's no Lambo, I'm not splashing a hundred grand, but it's mine, and it's so pretty, so I'm making this my win of the week. What's yours?

Have you gone over to an electric vehicle yet? I'm kinda scared I'll forget to charge it and be even more late on the school run 🙃 

Let me make something VERY clear.

You are NOT welcome in my paid community if:

🚫 You stir trouble
🚫 You're rude and pushy
🚫 You're just there to pitch other members
🚫 You are not kind, considerate and inclusive
🚫 You think you know better than everyone else
🚫 You're trying to solicit members for your own community
🚫 If you give off ***BaD vIbEz***

I booted someone out of The HoLT today, and refunded their payment in full, because I felt uncomfortable with the impact they could have on the positive and supportive atmosphere the other members and I have created. 

I said no knobs, and I mean it. And the definition of KNOB is at my discretion. 

I am fiercely proud and protective of all 330 of my magical, weird, warm, wonderful members, and what's best for the community is far more important to me than a £500 membership fee. 

SO THERE.

“I see generic content with huge engagement, and I spent ages on mine, it’s full of value, and I get 3 likes and no comments”

Ever thought this?

I hear it from lots of my new clients. 

But lemme tell you a secret. It’s not you; it’s them. 

They’re cheating the system. 
They’re inflating their bland content with underhand tactics to look more popular than they are. 

And the reason I hate it most, is because it makes the everyday creators, doing it honestly, feel hopeless about their own efforts. 

Comparisonitis thieving their enthusiasm. 

But your efforts aren’t hopeless. 
Your integrity matters. 

And most of the clients you will win on LinkedIn won’t be people who comment, or react, to your content. 

They’re watching. 
They’re reading. 
They see your dogged consistency 
They’re learning to trust you post by post. 

And when they’re ready, they’ll be in your DMs letting you know they’ve been seeing you for months or years. 

That’s why I don’t work with clients who say they want to go viral. Or become “influencers”

That’s not the game I want to play or encourage. 

And it’s why I pay more attention to the smaller creators, than the bigger ones. 

Mostly, they’re creating much more interesting content. 

And can benefit far more from my support.

Tag your favourite small creator who deserves some recognition ⬇️ my news feed needs a refresh. 

✌🏻

Welcome to the team Danielle Carrigan 

A member of my paid community since day one. 

A shining light on my news feed. 

A bubbly, kind, hilarious, genuinely lovely human being who has grown her VA business exponentially through her presence on LinkedIn and within the membership. 

And now, my community manager for The HoLT 

Keeping up with 330 members and their questions isn’t possible on my own, so I’ve brought in the best to support me and my valued members. 

And I couldn’t be more excited to have such a capable and positive woman by my side to help me continue to deliver the best experience for everyone. 

❤️❤️❤️❤️

A house renovation
Two growing businesses with hundreds of clients between them
9 weeks of summer holidays and minimal childcare 
Three other business projects I’m involved with
Building a 50+ video digital course 

I’ve sailed closer to burnout than ever over the past 3 months. 

And I’ve considered sacking it all in and quitting multiple times a week. 

But then I woke up this morning to a cuddle from my son, and a lick in the face from my stinky breathed dog. 

Then, once I had a coffee in hand and looked at my phone, I saw this message. 

And realised why I keep going. 

You never know who’s out there reading what you write, listening to what you say, and it’s exactly what they need to change their lives. 

Little ripples create tidal waves of change. 

Keep rippling, everyone. You’re impacting more people than you know 🫶🏻

"Just create a digital course, sell it, and have a passive income of ten bazillion pounds per month" spout the digital gurus. 

I call bullshiz. 

You wanna know what REALLY goes into creating this 'easy passive income'? 

A LOT of hard work. 

You've gotta:

➡ Write the material 
➡ Record the videos 
➡ Edit the videos (or find a good editor)
➡ Decide which of the myriad of platforms you want to use to host it
➡ Upload and edit the platform to suit your course and branding
➡ Create the bonus resources for the value stack
➡ Build a landing page (or pay someone quite a lot to make one)
➡ Have good quality (professional) photos for your landing page and marketing
➡ Write compelling landing page copy (or pay an expert - which isn't cheap)
➡ Write and set up an email launch sequence (or pay someone for it)
➡ Ensure you have a decent sized email list of qualified potential buyers who WANT and NEED the information you're selling
➡ And an ongoing marketing plan after the launch

If you're going down the advertising route you need to:
➡ Have an adequate ad spend (£200 a month won't cut it) 
➡ Create content for the adverts
➡ Tracking pixels on your website and sales pages
➡ Find a digital marketing agency you trust (Lightbulb Media ahem)

These Insta/ LinkedIn gurus will have you believe that all of THIS ☝ is easy, and can be done with their 6-week blueprint that they sell you for $97.

But it's NOT. 

There are so many pieces that need putting together to ensure you are going to have a successful launch, and you're not going to be miserably swigging Smirnoff in a tepid bath at the end of it, sobbing into a sponge, because you spent 3 months of sleepless nights creating an epic course, and the only person who buys it is Sheila from the corner shop because she feels sorry for you with how much vodka you've been buying.

If you want to create a digital course, absolutely GO for it. But don't be fooled that it's easy. 

✅ Make sure there's a market for what you're selling, before you sacrifice your savings (and your liver). 
✅ Fill your funnel with potential buyers before you even film the first video. 
✅ Have traffic you can send to your landing page, because even the best landing pages are useless if no one lands on them. 

I'm not saying any of this to discourage you. I just want to be real with you, because I'm yet to see ANYONE tell you how hard (and stressful) it can be.

Passive income is a wonderful thing to have, but like anything worth having, it takes a lot of work to get it. 

And with this cathartic rant... I'm pleased to say my new LinkedIn digital course is finally finished. 

It's been a long old slog.

BRB off to sit in a dark room and decompress/sober up (jk, it's 9am, I'm not a savage).

Have you created a digital course before?

Them: Hey Lea, I'm sUcH a HuGe FaN oF YoUr WoRk.

Me: Oh, that's so kind. Thank you so much. 

Them: WiLl YoU pRoMoTe My NeW tHiNg?

Me: 😐 

or 

Them: I absolutely LOVE what you're doing, Lea.

Me: Thanks, I appreciate that. 

Them: I really think you'd be a good fit for this new totally random and unrelated business opportunity I want everyone to know about but am too lazy to build my own brand so I figured I'd flatter you a bit and you'd let me leverage YOUR brand for free so I can capitalise on all your hard work. I'm almost certain you're too stupid to realise my ulterior motive and will be so bowled over by my sycophantic praise that you'll smile and nod like a good little girl. 

⬆  Multiple times a week I receive messages like this. 

Not in those exact words, but with those exact implications. 

Your intentions are as transparent as the stripper heels I thought were a good look in my late teens. 🙄 👠 

I am guilty of many flaws, but stupidity and gullibility aren't on the list.

You want help to get your new THING seen by the world? Hire me to help you build your OWN brand. You can ALL have credibility and influence on LinkedIn, 
but it's a long-term investment and you need to start at least six months before you NEED it. 

But if you just want to piggy back off my hard-earned reputation for free, you can jog on, sugarplum. 😉 

Between the ages of 14-16, I spent long and lonely nights in online chat rooms.

Remember Yahoo! chat? AOL? MSN?

I’m old as shizz 😂

I was depressed and struggled with insomnia, and with no one in the UK awake to talk to, chat rooms gave me access to overseas company. 

It was a crappy time, but it’s been a huge advantage when it comes to building a community on social media. 

Networking online? 20+ years experience.

Typing fast to keep up with the pace of rapidly moving chat rooms? 20+ years experience. 

Handling sad little trolls? 20+ years experience 🙄

If you’d told me 20 years ago I’d have developed some of my most useful business skills sat in my dark bedroom talking to strangers on the internet, I’d have laughed in your face. 

(So would my mum 🙈)

Funny how life turns out, isn’t it?

What’s an unexpectedly useful skill you’ve got that’s helped your business?

(and if you remember me from Yahoo! Chat days, pls 🤫 😂)

How to do something a bit different with your testimonials...

The lovely Emma Tomes - The Helpful Coach 🫶🏻🧠 dropped into my inbox last night with some lovely feedback about being in my membership community. 

So I did something a little different with it, so I could use it as a testimonial. Because we all know how powerful social proof can be!

Here's how you can use voice notes to make fun testimonial videos, too:

➡ Start a screen record on your phone with the message open
➡ Play the message and stop recording when it's finished
➡ Open Canva
➡ Create a new design (this one is Instagram reel template size)
➡ Upload the video to your new design
➡ Place shapes, photos, and images over the top of the video 
➡ Save the finished design to your camera roll 
➡ Upload the video to your Instagram stories, or to a captions app
➡ Generate captions
➡ Place captions where you want them on the image (like inside the speech bubble as I have)
➡ Save the final design to your phone

And TA DA - a funky video testimonial and no one had to brush their hair or put on any make up. 

Do you do anything unique with your video testimonials? I'm always looking for new ideas to keep things fresh!

Two minutes into a training call with a new client today, I had to cancel it 😖 

My phone was ringing and ringing, and as I apologised profusely that I would need to take the call as it seemed urgent, he smiled patiently. 

It was the school. My son has a temperature and feels sick. I needed to go and collect him immediately. 

I explained quickly to my client what had happened, and that I would need to rebook the call. I must have apologised a dozen times in 60 seconds. 

The thing is, I know people often have to wait months to get a call scheduled with me. 

I know they arrive excited and brimming with anticipation. 

I LOVE that they are so enthused about working together. 

So, on the rare occasions I have to let them down, I am flooded with guilt and disappointment for them. 

But, I also know that the people I am lucky enough to get to work with, are the kinds of people who have empathy, and understand that I am a solo mum juggling businesses and parenting responsibilities, and sometimes it's simply impossible to do both. 

And that's the power of a personal brand that a lot of people don't talk about. 

When people know a little about your life beyond business, the behind the scenes bits you don't bring to the office, they have more compassion and patience towards you and your situation. 

And they trust that you wouldn't let them down unless, like for me today, it absolutely couldn't be avoided. 

Life as a lone parent is far from easy, but knowing I have clients who understand and are supportive, lightens the load a little bit. 

So, thank you, I truly appreciate you 💖 

PS: Dex is feeling better after some Disney channel & cuddles.

When I tell my clients not to do something... 

But they do exactly that 😑 

And I get all these notifications in Slack...

BACK TO BACK 🤐 

It makes me reconsider what to do with all these mugs...

Lea, I stg...

Next time I see you...

I'm gonna give you a big fkn hug 🤗

(but only if you actually shut this shit down on Friday, kk?)



Having an in-house - in-the-same-room-as-you video editor has its perks Jupiter 🎥 Stone 🫶🫶🫶🫶
and no - those are not the fumes that you see comin' outta my ears.

How much do you count on your team?

For me, it's a WHOLE lot. 

Without Lewis Kemp, I'd be a panicky mess most of the time. He cheerleads me constantly, motivates and mentors me daily and he and his team write my hilarious newsletters.

Without Luke Manton being a super star VA, practically running my entire life, I'd be an anxious, chaotic mess of unmet responsibilities and unanswered emails. 

Without Pauline Healey my Xero account would still be in abject disarray and I'd probably be in trouble with HMRC for forgetting to pay my VAT.

Without Ian Dempsey DipPFS I'd have no idea how to manage my personal finances. 

Without Sam Walkley I'd have no legals... terms and conditions? Privacy policies? What even are they?

Without Alex Thompson, Copywriter I'd still be a clueless n00b when it comes to email marketing, and I wouldn't have a bulging presale list for my new digital course. 

Without my childminder/housekeeper Kelly (who isn't on LinkedIn), my house would be a mess and I wouldn't be able to do in-person trainings or travel for work, and my business would be seriously held back!

And without Heather Lawson-Bradfield 🍀 I wouldn't have this delightful t-shirt that made the postman howl with laughter. He now thinks I'm weirder than the time I answered the door wrapped in parcel tape with a pillowcase on my head. 

Oh, and the cupboard full of mugs with her face on. 

My team make every day in my businesses fun - even the stressful days. So, I want to say a massive thank you, because without you all, I'd have failed a long time ago. 

You're the absolute best. Thank you for keeping me going!

Who do you rely on to keep your business running?

For some baffling reason, I’ve had an awful lot of questions about how my house renovation/kitchen installation is going. 

So, while I’m no Laurence Lllewelyn Bowen, here’s a lil tour of progress. 

Excuse the mess, and my shuffling feet.  

Does anyone know a good bathroom installer in the north west? I’ve got two of those to do next 🙈



PS FAQS:

Kitchen is from Wren, installed by my own joiner. 

Wallpaper from Lust Home. 

Paint is Valspar shade forever teal. 

Gorgeous lilies are from Tesco and it’s lovely of them to dye them to match my kitchen 😂

“But LinkedIn is so serious and the people are boring…”

Me:


( #NotAllColins)

If I lost my LinkedIn account and had to start all over again, what would I do differently?

Absolutely bloody NOTHING. 

I've gone from benefit street to owning 2 multi-six figure businesses in under 4 years. 

Every single bump on this wild ride has taught me something valuable

- About myself
- About business
- About other people

And every one of those lessons has shaped the way I create, show up, and build my little family's future. 

The only thing I might do differently, is doing it SOONER!

Don't make the mistake I made in that respect. If you're not using LinkedIn to build your brand, your professional community, your knowledge and your skills...

Start now. 

And if you don't want to do it alone, I'm here to hold your hand and guide you. 

What would YOU do differently if you had to start again from zero on LinkedIn?

The simplest lesson I’ve learned in building trust fast with people, and attracting opportunities and clients on LinkedIn…

⬇️

Speak to people as if they’re potential friends rather than potential pay cheques. 

People like to feel:

☺️ Valued
☺️ Heard
☺️ Included
☺️ Appreciated 

That’s how we treat our friends. 

Switch up your tone from formal to personable, in your posts, your profile, and your messages, and see how people’s responses to you change. 

No one likes to feel like a cash cow 🐮 

So don’t treat them like one ✌🏻

It’s time for a big kick up the butt. 

Because quite frankly, some of you are long overdue one. 

Sabotaging your progress by pursuing perfection, when, let’s be honest - what is actually desirable about perfection?

How many “perfect” people do you LIKE being around?

I don’t know anyone that’s perfect. 

And if I did, I’d probably avoid them because they’d make me feel inferior 😒

Stop making excuses and get involved. 

Perfection is a pipe dream and you’re missing out while you chase it.

I am not allowed to post this so definitely do not watch it. 

👀

Heather Lawson-Bradfield 🍀 

www.the-holt.com

LinkedIn Influencers Voiced Over No. 25: Lea 🌈 Turner 
🎶 𝗚𝗶𝘃𝗲 𝗺𝗲 𝗮 𝗿𝗲𝗮𝘀𝗼𝗻 𝘁𝗼 𝗹𝗼𝘃𝗲 𝘆𝗼𝘂 🎶

To celebrate a quarter-century of Influencer posts,
I've returned to the amazing Lea Turner.

But other than laziness on my part,
I want to explain WHY I've chosen her again:

• Her brand stands out.
• She turns up for her network.
• Her content is varied and excellent.

In a feed full of constant advice and hacks...
Sometimes it's good to keep things simple.

#linkedininfluencer #contentcreator #showingup

-----------------------------
🎙 Need an assured, engaging and relatable voiceover for your project? Feel free to DM or check out my work on my profile.

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