Mark Kosoglow

Chief Revenue Officer (CRO)

Limelight

Work with the CEO on ideation. Was first creator on the platform to get paid for a sponsorship!

Advisor

HockeyStack

I provide GTM guidance to Hockeystack's executive team.

Catalyst Software

The traditional way of generating revenue from the universe of prospects that *might* be able to buy your product is hard, risky, and expensive. Revenue generated from customers is easier, more certain, and less expensive. The more you dedicate yourselves to deliver impact for your customers, the more they became the true engine of growth. 

Catalyst is positioned to become the dominant leader in helping companies grow their revenue with customers. I'm traveling the same revenue journey I have for the last 8+ years but from the opposite end of the funnel...starting with the customer!

I’m excited to be the CRO at Catalyst and help the team accelerate the amazing success we’ve already had at leading companies to lean into a world where customer’s success is at the center of every decision.

Outreach

Senior Vice President Of Global Sales

It's cheating...I am building the most powerful sales team in the world selling (and using) the most powerful sales tool known to humankind. 

Industries all over the world have benefitted from automation specific to their use case for decades. Finally, it's sales' turn. It's time for sales to 10x productivity and results with a tool meant to accomplish what we work hard to do every day:  turn leads into meetings, meetings into pipeline, and pipeline into customers.

VP of Sales

School Specialty Planning & Student Development

Working with 14 person team consisting of inside and outside sales reps that covers 12 states. Responsible for $14mm in annual revenue. Involved in hiring, onboarding, developing, training, and providing ongoing coaching for each person on the team. Helping to set quotas and activity standards, developing tools to track those metrics, and holding team members accountable to them. Managing sales training / education, market / business development, sales process creation, marketing materials, and various expense budgets.

-Became the #1 overall region for entire SY13-14; #1 in 3 of 4 revenue areas of focus; #2 in fourth
-Led all sales reps in newly created sales roles servicing brand new markets to hit quota first 10 months of sales year
-Successfully led to 71% more sales in corporate-dictated focus products than the 2nd leading region, 45% more in total ISC sales (new sales function in organization to drive growth) than 2nd leading region
-Owned 60% of all growth territories nationwide in current sales region (1 of 6 regions)
-Recruited, hired and trained 3 of the top 4 outside representatives & a top 10 inside representative
-35% of company’s top 50 sales occurred in this region in SY13-14
-103% of nat’l avg SY12-13 despite missing 20%+ of man-hours due to downsizing, bankruptcy, & open territories
-5 of the top 8 ISC sales territories are currently located in the region (3 of top 4) 
-Developed and led a culture of results, family / collaboration & accountability
-Researched, developed, instituted, and continued to maintain most comprehensive metrics dashboard in company
-Honed in on the management philosophy and style to provide a consistent, open / transparent, motivating environment built on performance, activity, self-evaluation and collaborative professional development
-Effectively closed the 3 largest deals in the last 5 years of the company

Regional Sales Director

Great American Opportunities

Established and grew a successful sales territory in rural Pennsylvania in the K12 school fundraising market.

-Developed the territory/market, created marketing materials, booked appointments, did sales calls/presentations, and then organized and maximized production of deals closed
-Took a territory that, in 10 years, had not been able to sustain a rep for more than 6 months to being a top 10% territory (of 250) 
-Effectively inventoried and developed incentive items to drive results
-Grew the territory every year except one; the territory had $1000 in annual repeatable sales in the beginning and grew that to $500,000
-Worked hard, created automated systems and processes, and developed relationships that led to success
-Received 4 growth awards including the Ralph Mosely Award for growth of more than $150,000; published in the PTO Today publication distributed in over 50,000 schools nationwide

Senior Account Manager

Nittany Notes

Responsible for general running of the office, hiring, training, staff development, sales, and inventory for a local business of 100+ employees.

-Efficiently franchised the business concept and expanded to 2 more campuses
-Involved in managing 300+ individual business units and 100+ employees; developed systems and processes
-Effectively took the company from the analog age to the digital age
-Productively created a new revenue stream through advertising and sold out the space
-Skillfully worked on a startup and IPO that we eventually decided against
-Successfully became the highest paid manager in history of company

General Manager

Are your customers your growth engine? They should be.

As a teenager, watching 14 videos in the back storeroom on a 7" black and white TV to learn how to sell shoes at the mall was a great foundation. Running a small business with 200+ employees showed me how to be organized. Creating a highly profitable sales territory from one dead for a decade was hard work. Managing 12 salespeople across 9 states cemented my sales philosophy. Getting one of the fastest growing SaaS companies in history to $250M+ in revenue taught me how to balance scaling and delivering a world class customer experience.

Working with a customer-centric team with, by far, the best, smartest, hardest working people I've ever worked with....well, that's an honor and privilege I get to enjoy everyday.

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