Jessica Mehring's Linkedin Analytics

I help enterprise technology startups and AI-first technology companies create higher performing marketing campaigns. "'Happily ever after' is where innovation goes to die. 'Happy for now' is where hope and opportunity live. Uncover the right stories, tell those stories better, and continuously evolve them." -Jessica Mehring In my 20+ years working alongside B2B technology companies around the globe, I've seen firsthand how their solutions make everyday work-life better for the employees and leaders who use them. These solutions empower the enterprise to be more efficient and effective, freeing them to focus on bigger impact areas -- like security, sustainability, and social responsibility. But no matter how brilliant your technology solution is, if you can’t connect with your target audience human-to-human, they won't see how it fits into the context of their own lives. The result ... marketing efforts don't result in leads, messaging fails to resonate, and your solution doesn’t sell. The secret to growing revenue faster and more reliably today isn't more automation -- it's making a human connection. Putting conversation before conversion. This is the key to more effective marketing and sales enablement, a better customer experience, and higher converting campaigns. At Horizon Peak Consulting, I help enterprise and AI-first technology companies produce higher-performing content and copy while also driving a more meaningful customer experience. Come talk to me about your content strategy -- or ask me about my graduate academic research around generative AI and strategic communication and I'll talk your ear off! Contact me here on LinkedIn or at https://www.horizonpeakconsulting.com/contact.