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Coaches only have 2 paths on LinkedIn. Path 1: Buy into low-yield strategies, such as: 1) Trying to become a "content creator" 2) Promoting low-ticket courses in hopes of "scaling later" 3) Overcommitting to 1:1 coaching and done-for-you services You'll remain busy, but you'll also remain broke. Most coaches find themselves stuck on this path due to poor LinkedIn echo-chamber advice peddled by large accounts that understand how to get likes but not leads. You deserve a much better way. Path 2: Buy into developing your business first, "brand" second. (Yes, coaching businesses need business development too). You need someone who has experience in offer creation. (my process helped Bosky achieve a $57K offer launch) You need someone who has experience in content strategy and partnerships. (my lead acquisition workshops helped Maya close $30K in 1 event) You need someone who can help you create personable, pre-buy experiences. (my client Cynthia use hers to close the largest deal of her coaching career). Path 2 helps you build right from day 1. I've scaled my own coaching business to $1M in 18 months. I've helped multinationals like Google and Cinemark figure out partnerships and strategy. I know I can help you scale your coaching business too. This is why I help coaches craft their $12K group coaching offer, integrate my proven conversion protocol that isn't restricted to content or cold sales, and finally, train coaches to build an enterprise that strategically expands with new leads and clients over time. That's the real long game. If you're ready for a new way that doesn't require you to build a big personal brand, then I'd like to invite you to my monthly 2-day virtual masterclass: "Coaching for Cash: Your $12K Coaching Offer" that leads to $20K+/months in new coaching income. Here's what we'll do together: 1) Get clear on your $12K group coaching offer 2) Enable 20 leads per week via my "Create a Client" protocol 3) Build a sustainable coaching business without working 80 hours per week We'll lock arms and delete the guessing game so you can build your coaching business to $20K+ per month and higher. DM me "99" if you're sick of changing strategies and jumping from course-to-course.
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The best way to upgrade your LinkedIn banner in 2025. This is 1 of LinkedIn’s best profile features. It's best for all kinds of scenarios: 1) Positioning for a new job or promotion 2) Getting people to your paid course 3) Driving leads to a lead magnet 4) Showcasing social proof 5) Telling a story Here's an initial way to frame it: 1) Slide 1: add 1 main item (simplify the copy) 2) Slide 2: your absolute best social proof 3) Slides 3-5: remaining social proof This style connects your main "thing" (training, paid course, service etc) with the results of your clients. If you're job searching, consider your best accomplishment relative to the new role you want, then get testimonials from your peers. Best practice: Add 5 slides (the total amount). The banner changes too fast if you don't do all 5.
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