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Your personal brand can be: 1. A liability that costs you time and effort 2. An asset that opens up opportunities For most Founders & CEOs, it’s the former. You attempt to build a personal brand because you want more opportunities, authority and a way to make new relationships. But you end up spending hundreds of hours writing something that doesn’t do the trick. Only to get a like from your cousin, your sister, and your co-worker. And when it comes to writing on LinkedIn, you’re terrified of how you’ll be perceived. You keep saying that: – "I don't want to be salesy" – "I need to give more free value" In turn, your personal brand which should give you freedom, becomes a prison cell. You feel guilty when you want to build relationships, so you try to please everyone in the comments. The network who claimed they wanted to meet you don’t show up any more. And you end up feeling miserable for your efforts. Every day. Now, let’s imagine your personal brand starts being noticed, like Madonna. Opportunities to network start flying in, but you don’t spend a minute writing. Your likes, impressions and followers start rising, and you build a strong bond with your audience. Who in return take notice of you. Your LinkedIn becomes your source of digital freedom. Here are some examples of how I helped my clients achieve just that: -My client ten-folded his following in 6 months, after I got him of the right eyeballs on his fresh new startup -Another client, a CEO of an outsourcing company, got 3 leads in 3 months (without me promising him that) thanks to personal story posts that I wrote in alignment to his values -Another client, an insurance agent, got likes for the first time in his life from people outside of his immediate network, all of whom were ICP and people who are connected to his ICPs If this sounds like a good life to live: Book a discovery call with me here: ophir-tal.com I’ll build your personal brand while you kick back and enjoy the show.
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