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I’m passionate about empowering women and helping to close the gender gap in senior leadership. I spent 18 years in tech and biotech sales, holding positions as a VP and EVP, Sales. Along the way I introduced many brand new technologies to market, built a commercial organization from scratch, and scaled a hyper-growth team to achieve 9 digit revenue growth in 2 years. Despite this success, I struggled for years with my transition from Manager to Director to VP, and even asked myself if I was cut out to be a senior executive. Finally, I ‘figured it out’ and had the confidence, knowledge and skills that I needed to be an impactful leader. My mission at Insights to Action is to help others get there by sharing what I’ve learned. I want to use my passion to help more women transition to senior leadership and help leaders make that leap from unsure and unfocused to strategic, decisive and outcome driven - all without burning out. My goal is to help women thrive as executives, instead of merely surviving. I would love to work with you on your journey and look forward to connecting! Read about what some of my clients are saying: https://www.insightstoactioncc.com/testimonials

Check out Katy McFee's verified LinkedIn stats (last 30 days)

Followers
93,357
Posts
20
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7,940
Likes
6,493

What is Katy talking about?

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Katy McFee's Best Posts (last 30 days)

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Dreading Mondays because of a toxic boss? Here's some food for thought: Even if you make great money, Love the day-to-day work, Have great benefits, It may not be worth sticking it out. A toxic manager can haunt you years after you leave Life is short Your career is long Put yourself first ✌️💜


192

The exact same strategy helped me become: Top sales rep, VP & EVP and successful entrepreneur Yet, I see SO many of you not doing this!! Here's my big secret: I learned from those who had done the thing I wanted to do. That's it! In sales - learned from my sales coach and other top reps As an exec - learned from an exec coach and peers As an entrepreneur - I learn from business owners and join their masterminds Even when I started on LinkedIn (with 1,200 connections and 0 followers): I bought Justin Welsh's course and learned from the best We don't have to reinvent the wheel, We don't have to do it alone There's an easier and better way. I'm going to tackle this topic in tomorrow's newsletter, so if you aren't already subscribed, be sure to sign up and get it. Early bird pricing for my group program also ends on Sunday, So if you want to land that next VP role And learn from someone who's done it Send me a DM ✌️💜


191

Being too 'productive' held me back for years And I see this with SO many women I work with I get it... You're the person who get's sh!t done! When something needs to get done, Everyone knows they can give it to you And trust that you won't drop the ball... You crank out work like no one else And take pride that your output is so much more than your colleagues So then, why did that last promotion not go to you?? This was me, and it's so many of the women I know. Here's what I learned (the long and painful way): Output doesn't get you promoted Sharing the right insights and demonstrating judgement does And if you want to share the right insights and demonstrate judgement You need space and time to do this It won't happen in the 2min between Zoom calls. You need to believe that slowing down is worth it And then starting carving out the time you need to think... This is exactly what I'm breaking down in tomorrow's newsletter: "Why your 'productivity' may be holding you back" I'll share: - How doing too much, too fast is sabotaging your career success - The benefits of slowing down - How to get started DM me 'newsletter' to get it to your inbox PLUS - to celebrate IWD, I've decided to give away my $297 digital course - Master Executive Presence - for FREE! My goal is to help more women build their executive presence and land that next leadership role. Grab it here, and help me on my mission by sharing this with other women! https://buff.ly/thi7DDL ✌️💜


169

We hear it all the time: "I'd do ANYTHING for that job!!" And yet... these same people won't invest a penny of their own money or an hour of their time to level up The hard truth is that if you aren't in the role you want to be in Or you're looking to get better in some area You need to invest in making that happen But guess what: If you're a woman in leadership, I have a free masterclass that I'd love to invite you to It won't cost you a thing Other than an hour of your time Register here: https://lnkd.in/d9CQGqTq ✌️💜 _________________________________________________________________ To celebrate women all month, I'm giving away my digital course, Master Executive Presence, FREE (reg $297). Grab it here: https://lnkd.in/d_FGd7wK


143

As women, we sell ourselves short too often And I'm telling you, it's holding you back. You've probably heard about the McKinsey study that showed men will apply to jobs when they meet 50-70% of requirements Women? Nah, we wait until we meet all 100% Bananas y'all 🍌 Here's a little story for you: Once upon a time there was a job I really wanted That I met almost NONE of the 'requirements' for They wanted someone: X With 5+ years experience selling capital equipment X Fully bilingual X With a PhD But I wanted this job SO badly. I knew I could do it. And so, being the bold little missy that I am, I applied anyway. I talked about all of the reasons I would succeed in this role. I led with my passion and didn't focus on the fact that I didn't speak fluent French or have a PhD. Guess what? I got it. And I excelled at it too! There's a lot to be said for passion and drive, and I had both. Remember - you miss 100% of the shots you don't take Don't be the one to screen yourself out of a potential dream role ✌️💜 _________________________________________________________________ To celebrate women all month, I'm giving away my digital course: Master Executive Presence FREE (reg $297). Grab it here: https://lnkd.in/d_FGd7wK PS. Send it to a woman you know too!


144

You can have the best idea in the world, But if you don't share it effectively, no one will hear it... This was one of the best lessons I learned on my way to becoming an executive For years I assumed that I didn't have the right ideas, Or that I wasn't thinking about the right things. Wrong. I just wasn't communicating my thoughts and ideas in an impactful way! The 3 Cs framework is simple, but not easy And it's one of the many key frameworks I teach in my VP-Ready program That ends up being game-changing for the women who implement it The simplest changes, implemented well Can create the biggest results. DM me to learn more! ✌️💜


116

To celebrate women all month, I'm giving away my digital course - Master Executive Presence - FREE I typically sell this for $297 It's a concise, value-packed 90min course That demystifies executive presence And tells you exactly how to build it Grab it here for free: https://lnkd.in/d_FGd7wK And send this to a woman in your life! ✌💜


114

Happy International Women's Day!! To celebrate IWD, I'm giving away my $297 digital course - Master Executive Presence - for FREE! My goal is to help more women build their executive presence and land that next leadership role. Let's do our part to close the gender gap. Grab it here, and help me on my mission by sharing this with other women! ✌️ 💜 https://buff.ly/thi7DDL


111

Want to do something meaningful to celebrate IWD on Saturday? Here's how: 1. Connect a future female leader with a mentor (bonus points if the mentor is another woman) 2. Speak up for a female colleague when she’s interrupted or talked over in a meeting 3. Like, engage, or share posts from strong female creators to give them more visibility And for the leaders out there, here are 3 just for you: 1. Look at your team and ask yourself whether it needs more diversity. If it does, make a commitment to fix it. 2. Review your mat leave policy and ask yourself if you can make it better. Or, think of one way you can support mothers transitioning back from mat leave better. 3. Make female coaches available to the women on your team, even if that means going outside your organization. Let's advocate for diversity, equity, and inclusion all year long, not just this month. You can help with the small actions you take every day. ✌️💜 PS. To celebrate IWD, I've decided to give away my $297 digital course - Master Executive Presence - for FREE! My goal is to help more women build their executive presence and land that next leadership role. Grab it here, and help me on my mission by sharing this with other women! https://buff.ly/thi7DDL


134

Who here struggles with self-promotion? 🙋‍♀️ 9/10 women I know feel icky about promoting themselves to their colleagues or boss... And ladies, that's a big problem! You may be leaving opportunities on the table. But here's the thing - that feeling you get that tells you it's not a good idea to 'brag' about yourself is REAL It's a product of the way we evolved and the way we were raised And honestly, 'just do it' is not great advice in this case One thing I've learned is that to make this switch, we need to: 1. Shift our mindset 2. Create a process around sharing wins 3. Learn to communicate these wins effectively I've helped women who would never share a win learn to: - Advocate for themselves and negotiate that next raise or promotion, - Share wins regularly and create visibility within their organization. And do it all in a way that feels good! When you learn to speak up You open a whole new world of opportunity. ✌️💜 PS. To celebrate International Women's Month, I'm giving away my $297 digital course - Master Executive Presence - for FREE - to help more women build their executive presence and land that next leadership role. DM me "Executive Presence" to get it, and help me on my mission by sharing this with other women!


165

Myth: High performance will get you promoted Reality: It'll get you a 'good job' or a thumbs up, but not a promotion This is a hard one, and most people don't realize it Doing a great job in your role simply tells your manager you're great in that role If you want to get promoted, you need to convince them you'll be great in the next role See the difference? There are lots of ways to do this, but it generally comes down to: - Taking initiative in making things better for everyone - Thinking bigger than yourself and more about the dept as a whole - Putting yourself in your boss' shoes and considering what problems they're trying to solve And of course... Communicating all of this to your manager in your 1:1s so they're in the loop! There's no use in doing all of this with your head down, Waiting for the right people to take notice. Times have changed, and it's no longer a world where you can expect a mentor to take you by the hand and help you climb the ladder. You need to take the initiative yourself and advocate for yourself. After all, you have the most to gain. If you want me to be that mentor, DM me to book a call Let's do this ✌️💜 Follow me Katy McFee for more posts on women in leadership


160

The cold hard truth is this: No one cares about your career as much as you do. And honestly, they shouldn't! If you leave your future in someone else's hands, You'll likely end up disappointed. So it's up to you. Ouch. But here's the silver lining: No one else SHOULD be deciding your path, because you're the one who has to live it! I've had smart, talented people working for me, who wanted ME to map out their career path That's just NOT a good idea Because you and I may be passionate about very different things. Can your boss help you identify strengths and weaknesses? You bet. But you are the one who needs to create the vision for your career AND make it happen. That may mean investing in your development outside of work It may mean finding a new mentor or coach It may even mean a new job The first step is to take radical accountability for your career. The second is to aim as high as your heart's desire. And if landing a director or VP role is part of that vision, And you're not sure where to start Book a free strategy call with my team here: https://buff.ly/4biVDcG ✌️💜 Follow me Katy McFee for more posts on women in leadership


286

I can’t stand feedback like, ‘You need better executive presence”. It’s vague. It’s lazy. And it doesn’t provide actionable steps to getting better. So many women I’ve spoken with have received this feedback when told why they aren’t in senior leadership yet. And honestly, it’s total BS. That’s the bad news. But here’s the good news. Executive presence is just a set of traits and skills, It’s NOT some unique superpower that you either have or don’t have, And it’s totally learnable stuff. In fact, I teach it in my program through practical frameworks and tools that you can implement immediately. And let me tell you, some of these are game-changing! The moral of the story is this: If your boss is telling you you're not getting promoted because of your 'executive presence' You aren't doomed. And there IS something you can do about it.✌️💜 Guess what? To celebrate International Women's Month, I'm giving away my $297 digital course - Master Executive Presence - for FREE! If you struggle with executive presence, I've got you!! Grab it here: https://lnkd.in/d_FGd7wK And help me on my mission by sharing this with other women!


231

I went from rarely unplugging to multiple vacations a year And let me tell you, I'll never go back! But for years, I was so afraid to unplug. So even when I was on vacation, I was on Slack and email constantly. I was rarely fully present. If this sounds familiar, I get it. I see you. It can feel as though priorities are never ending and there's never a good time to take a vacation. So, here are 5 things I learned in the last 20 years that I hope will make you think: 1. No one at work notices when you spend your whole vacation working. Seriously. And even if they do, it's soon forgotten. 2. Same goes for mat leave. If you choose to cut it short (I'm mostly thinking of my Euro and Canadian ladies here), no one will really remember long-term. So take the time you want. 3. The people who will remember you working that whole vacation? Your family. And guess what? They are the ones who care more about you than anyone in the world. And they'll never lay you off. 4. People who are rested and who take breaks and vacations are more focused, creative, and productive. Believe it or not, showing up as the best version of yourself at work is easier if you take breaks. 5. Delegating to your team not only frees up your time, it also allows them to gain visibility and recognition. I just got back from an amazing family vacation in Arizona: - Hiking - Pool time - Barely checking email or social media And have my next 3 trips planned already. Anyone else? ✌️💜 Follow me Katy McFee for more posts on women in leadership


228

I was 'stuck' as a director for 5 years! And I'm far from alone. This is common. I see more women (and men) get stuck in middle management than at any other point in their careers. The reason is this: You were promoted to a manager because you're a great executor You're the person who gets a ton of stuff done, and does it well That's the good news (sort of) The bad news is this: Those same behaviours are what keep you stuck in middle management. But... there's more good news: The biggest lesson I learned is that focus and priorities need to change as you go up the ladder, You need to shift from executor to strategic thinker, And from focusing on singular goals to focusing on people and processes When I realized this, everything clicked I did a 180 and thrived as a VP and EVP All of this stuff is 100% learnable. You don't need to be a natural or have any special skills, And you don't need an MBA My program takes ambitious women who get stuff done And helps them transition to impactful, strategic executives Doors have just opened for the next cohort because the last one sold out! (And I expect this one will too) You can sign up early and save $1,000 right now DM me 'VP-ready' to learn more Let's take you from 'stuck' to thriving ✌️💜 Follow me for more posts on women in leadership!


225

More Women Promoted launched TODAY!! This has been years in the making, And it's finally a reality My goal with this podcast is to reach even more women And as the title suggests, get: MORE WOMEN PROMOTED As part of my bigger mission to close the gender gap in senior leadership I've intentionally made the episodes short and value-packed No fluff, just actionable advice that you can implement To see results right away Listen now on Apple, Spotify or wherever you get your podcasts And please share this to spread the word! ✌️💜


214

Just learned I won Ottawa's Career Coach of the Year! The funny thing is, I only discovered I was nominated because I was texting with a group of friends, and my friend Jules said, Katy, I've been voting for you to win best career coach on the faces magazine awards. Hope you win! I had no idea I was nominated 😂 But the reason this is meaningful to me is that 1. Most of my clientele is in the US 2. I have no idea who nominated me! So that means someone out there decided to do this, Without even telling me they were doing it, And then enough people voted that I won. Feels good ✌💜


202

My friend's uncle died within a year of retiring My client's dad - the same thing This is not an uncommon story... I've heard countless versions, but they are all similar. This person worked their entire life without really enjoying it They scrimped and saved, never taking a real vacation All in the name of finally enjoying the fruits of their labour once they retired... And then, boom. They get cancer or have a heart attack And that future they put on hold is suddenly gone I learned an important lesson from this: Don't wait for retirement to enjoy your life In fact, decide what your ideal life looks like, and start living it TODAY That doesn't mean being financially irresponsible, It's being intentional about your priorities and the way you spend your time Here's a simple exercise that has helped me a ton: 1. Visualize your ideal 'one day' life - Consider all of the elements of this life: people, hobbies, travel etc... 2. Determine which of these elements you can start bringing into your life today Eg. Maybe you want to retire in Hawaii... could you start working there for 2 months of the year now? Or even taking a yearly vacation there? Or maybe your vision of retirement includes a strong community, But today, you work 80-hour weeks and barely see friends. Can you put a recurring event on your calendar to see friends once a week? The details will be different depending on your priorities But the theme is the same - start living your best life now And the small things we do every week are what make up that big life. I started this a couple of years back and the result has been dramatic In many ways, I'm living my dream life What does this look like for you?? ✌️💜


3k

I was successful on the outside but a trainwreck inside I had a nice car. A great title. And ZERO balance in my life. My typical day in 2019: - Wake up feeling rough - Check email and Slack from bed - Get up, down coffee and get the kids ready in a rush. - Commute to work - spend all day in my office. Drink too much coffee. Eat lunch at my desk. - Eat some cheese and crackers or popcorn for dinner - Drink 1/2 btl wine and feel a little better - Work on my phone while watching kids - Go to bed later than I wanted to - Repeat The result: Eventually I completely burnt out. I wasn't happy. I wasn't healthy. My typical day now: - Wake up before the family to work out and meditate - Spend quality time with my kiddo - Work from home, taking a full hour at lunch to eat something healthy and go for a walk - Make a healthy dinner - Skip the wine. Skip working on my phone. - Get into bed early, read my book, write in my gratitude journal and do some affirmations - Sleep by 10pm at the latest I can not stress what a 180 my life has taken and how much I will NEVER go back I thought I loved the hustle. Thought it was great to drink wine and eat popcorn for dinner every night. To neglect myself in the name of my career. But it wasn't. It was bullshit and I ended up in a really bad place. If you're like me... addicted to the hustle, my message for you is this. When it finally catches up with you, it really sucks. Life is short. Your career is long. Put yourself first. ✌️💜 Follow me Katy McFee for more posts on women in leadership _________________________________________________________________ To celebrate women all month, I'm giving away my digital course: Master Executive Presence FREE (reg $297). Grab it here: https://lnkd.in/d_FGd7wK PS. Share this with a woman in your life!


462

6 years ago I was: - miserable at work and at home - frustrated in my director role and ready to give up - in an abusive relationship that was about to get much worse - drinking wine every single night to cope In February 2019, my live changed. Within 4 years, I: - Successfully became a VP, then an EVP - Left my terrible relationship and met the love of my life - Stopped drinking and became the healthiest version of myself - Left the corporate world and built a thriving business A lot can change in 5 years If you're not happy where you are, don't give up. Your story isn't over yet. Unless you decide that it is... You have no idea where you'll be 5 years from now when you look back. You just need to start by making one small change today...✌️💜 Follow me Katy McFee for more posts for women in leadership PS. Is my partner gazing lovingly at the dog here? You tell me...


352

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