Yves Mulkers

7wData

7wData is a data management firm that was born out of a passion and respect for technology. We offer software and hardware product-based businesses unique solutions surrounding disruptive technologies. We work in BigData, Cloud, 5G, Digital Transformation, Data Science, and more, with Yves being especially recognized in the market as an influencer in BigData, Cloud, and sustainability

When you work with us, our firm provides exposure and visibility to niche omnichannel audiences and creates company-specific content to better market your brand. All numbers and information is provided so that you know how to best allocate your budget. We pride ourselves on honesty, transparency, and commitment to personal growth.

Founder

Data Strategy GuRu's Podcast

I help companies set up their data strategy and find out where they struggle. 
Struggle on technology level, process level, team set up, best practices, or need help in defining use cases and the vision of how data and technology can help your company become more competitive and the differentiator in your market? 

Typically we define a plan so your company can gradually evolve into THE company driven by data where I bring in more than 20 years expertise as a data management practitioner and a strong network with all major vendors and industry analysts in the data landscape. 

This networks allows me to stay on top of the newest development in dataland. 

We are supported by our tech research partner, with market research, case studies, white papers, workshops, best practices and industry benchmark reports. 
This unique position makes sure we give the best and the most practical advice to make your company more digital and data-driven.

Leading Data Strategist

7wData helps vendors creatively market their products through custom-tailored content creation best suited for each particular brand. 

Services include keynotes, live support, viewership and SEO reports, analytics, and high-frequency organic amplification to niche omnichannel audiences through authenticity and establishing authority and trust.

7wData consistently delivers hard numbers so that clients receive the most accurate information and know how to best allocate their content budget.

CREATIVE THOUGHT LEADER MARKETING AND AWARENESS CAMPAIGNS for B2B Tech Brands

Avoid the pitfalls you make when you start as a freelance and let us take away a lot of uncertainties when you do take the step.

Our Experience bundled in a practical, actionable plan for your success and earn those top rates!

BECOME THE #1 TECH FREELANCER MASTER CLASS

Data Architect for IDMP implementation

M-team

Business Intelligence Analyst

Colruyt Group

Philips

Data Management, Sector FP&A Healthcare, CoE Cross BMC

Immoweb

Data Expert

Essent

Business Intelligence Consultant

McKinsey New Ventures (part of McKinsey & Company)

Data Modeler & ETL expert

🎯 Who I Am:
I am a Data Strategist and Thought Leader in the realm of data and analytics. With a background in chemistry and operational industrial environments, I've navigated my way through various technical terrains—from the early days of Commodore 64 and database development to object-oriented programming. Today, I'm engrossed in the exciting advancements in data management, analytics, machine learning, and artificial intelligence.

📈 What I Do:
I specialize in helping digital marketers, particularly those working in fast-growing scale-ups, to drive business impact through data. As the Data Strategist at 7wData and host of the Data Strategy Guru's Podcast, I use my deep understanding of vendor and scale-up solutions to provide tailored advice. My holistic approach to architecture ensures that you make future-proof technology choices on your journey to becoming data-driven.

🔥 Why I'm Different:

Tech for Good Advocate: I believe in the power of technology to make the world a better place and am a vocal defender of tech for good.
Dual Proficiency: I excel at both the technical and strategic levels, offering a balanced viewpoint that few can.
Holistic View: I bring a comprehensive understanding of architecture, ensuring all pieces of your data puzzle fit together seamlessly.
Quick Learner: New tech excites me, and I quickly incorporate it into solutions for my clients.

🎙️ Content Creator:
Through my blog, 7wData, and my podcast, I evangelize what you can do with data and how to do it. I engage in panel discussions, write articles, and amplify your company message, helping you achieve thought leadership, brand awareness, and lead generation.

🎧 Personal Interests:
In my downtime, you'll find me immersed in music or personal development and leadership books. I'm an omnivert, adapting my energy based on the people and situations around me.

🤝 Let's Connect:
If you're a digital marketer striving to make your brand data-driven and future-proof, struggling with budgets, or looking to extend your reach, let's talk. I turn Data Pains into Business Gains!

Feel free to reach out for collaborations, speaking engagements, or just a good ol' fashioned chat about the latest in data and tech.

Last week, we hosted an internal training on generative AI ✨. We learned about the technology behind Large Language Models, and found out how and where to put them to use with practical use-cases in day-to-day business cases. 

Many thanks 🙏 to Yves Mulkers for enlightening us in the exciting world of Artificial Intelligence.

#llm #promptengineering #seweurodrive

In recent years, we can witness that artificial intelligence is becoming a need in every domain of the industry, and AI’s different domains, such as computer vision, natural language processing, and predictive modelling, are helping humans solve th... https://lnkd.in/eZGrit-G #DataManagement #Data #leadership

I turn Data Pains into Business Gains | Host of Data Strategy Guru's Podcast | Thought Leadership & Brand Awareness | Data Strategist at 7wData | Speaker & Mentor

Open article: How is Artificial Intelligence Advancing Banking Domain? | 7wData by 7wdata.be • 3 min read

How is Artificial Intelligence Advancing Banking Domain? | 7wData

How do you take your partners on a digital journey?
Small steps and step by step.

Introduction to #ChatGPT, well you have to start somewhere, 
explaining Generative AI and large language models.

And yes, the chat interface is a great way to show the power of AI. 
Simplicity and power in balance.

So much fun, interest and interaction in the introduction to chatGPT workshop at SEW-EURODRIVE Belux.
And we just barely scratched the surface of AI...

Thanks for the trust! Steven Bellens | Raf Vermeylen | Marcia Meynaerts
And all the wonderful driven people at SEW.
________________________

👋 Want to know more about Generative AI for your business ? ⬇️

📖 Grab a copy of our BOOK
"𝙂𝙚𝙣𝙚𝙧𝙖𝙩𝙞𝙫𝙚 𝘼𝙄 𝘽𝙪𝙨𝙞𝙣𝙚𝙨𝙨 𝘼𝙥𝙥𝙡𝙞𝙘𝙖𝙩𝙞𝙤𝙣𝙨 : 𝘼𝙣 𝙀𝙭𝙚𝙘𝙪𝙩𝙞𝙫𝙚 𝙂𝙪𝙞𝙙𝙚 𝙬𝙞𝙩𝙝 𝙍𝙚𝙖𝙡-𝙇𝙞𝙛𝙚 𝙀𝙭𝙖𝙢𝙥𝙡𝙚𝙨 𝙖𝙣𝙙 𝘾𝙖𝙨𝙚 𝙎𝙩𝙪𝙙𝙞𝙚𝙨"

https://lnkd.in/eh9ghjB8

𝗜𝘀 𝗔𝗜 𝘁𝗵𝗲 𝗳𝘂𝘁𝘂𝗿𝗲 𝗼𝗳 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 𝗰𝗿𝗲𝗮𝘁𝗶𝗼𝗻, 𝗼𝗿 𝘁𝗵𝗲 𝗱𝗲𝗮𝘁𝗵 𝗼𝗳 𝗼𝗿𝗶𝗴𝗶𝗻𝗮𝗹𝗶𝘁𝘆? 🤖📝 
 
In a world flooded with content, the rise of Artificial Intelligence in creating articles, blogs, and even entire books poses a critical question: Are we sacrificing originality for efficiency? 
 
𝗧𝗵𝗲 𝗿𝗶𝘀𝗲 𝗼𝗳 𝗔𝗜 𝗶𝗻 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 𝗰𝗿𝗲𝗮𝘁𝗶𝗼𝗻 𝗶𝘀 𝘂𝗻𝗱𝗲𝗻𝗶𝗮𝗯𝗹𝗲. 
 
Tools and platforms harnessing AI can produce vast amounts of content in a fraction of the time it takes a human. This efficiency could revolutionize how we approach marketing, storytelling, and information sharing, making it more accessible and faster than ever before. 
 
But with this efficiency comes concern.  
 
𝗖𝗮𝗻 𝗔𝗜 𝘁𝗿𝘂𝗹𝘆 𝗿𝗲𝗽𝗹𝗶𝗰𝗮𝘁𝗲 𝘁𝗵𝗲 𝗱𝗲𝗽𝘁𝗵 𝗼𝗳 𝗵𝘂𝗺𝗮𝗻 𝗲𝗺𝗼𝘁𝗶𝗼𝗻, 𝘁𝗵𝗲 𝗻𝘂𝗮𝗻𝗰𝗲 𝗼𝗳 𝗽𝗲𝗿𝘀𝗼𝗻𝗮𝗹 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲, 𝗼𝗿 𝘁𝗵𝗲 𝘀𝘂𝗯𝘁𝗹𝗲𝘁𝘆 𝗼𝗳 𝗰𝘂𝗹𝘁𝘂𝗿𝗮𝗹 𝗰𝗼𝗻𝘁𝗲𝘅𝘁? 
 
While these tools can mimic structures or styles, there's an ongoing debate about whether they can genuinely innovate or create something profoundly new and original. 
 
In conclusion, perhaps it's not about choosing between AI and human creativity but finding the balance where each complements the other.  
 
𝘓𝘦𝘷𝘦𝘳𝘢𝘨𝘪𝘯𝘨 𝘈𝘐 𝘧𝘰𝘳 𝘸𝘩𝘢𝘵 𝘪𝘵 𝘥𝘰𝘦𝘴 𝘣𝘦𝘴𝘵 – 𝘩𝘢𝘯𝘥𝘭𝘪𝘯𝘨 𝘥𝘢𝘵𝘢-𝘩𝘦𝘢𝘷𝘺 𝘵𝘢𝘴𝘬𝘴 𝘰𝘳 𝘨𝘦𝘯𝘦𝘳𝘢𝘵𝘪𝘯𝘨 𝘪𝘯𝘪𝘵𝘪𝘢𝘭 𝘥𝘳𝘢𝘧𝘵𝘴 – 𝘸𝘩𝘪𝘭𝘦 𝘱𝘳𝘦𝘴𝘦𝘳𝘷𝘪𝘯𝘨 𝘩𝘶𝘮𝘢𝘯 𝘪𝘯𝘴𝘪𝘨𝘩𝘵 𝘧𝘰𝘳 𝘧𝘪𝘯𝘦-𝘵𝘶𝘯𝘪𝘯𝘨 𝘮𝘦𝘴𝘴𝘢𝘨𝘦𝘴 𝘢𝘯𝘥 𝘢𝘥𝘥𝘪𝘯𝘨 𝘦𝘮𝘰𝘵𝘪𝘰𝘯𝘢𝘭 𝘥𝘦𝘱𝘵𝘩, 
 
might be the key to navigating this new frontier.  
 
How do you see AI shaping the future of content creation? Will it enhance our capabilities or limit our creativity? 
 
Stay tuned for more thoughts on merging technology with human ingenuity. 🌟 
 
  
________________________ 
 
👋 Hi, I'm Yves. Thanks for giving my post a read. 
 
What can you do next ? ⬇️ 
 
 
📰 Subscribe to the #Ins7ghts Newsletter  
https://lnkd.in/e8QrqacS 
 
Tune in to the #DataStrategyGurus podcast 
📺 on YouTube https://lnkd.in/eBVD_mTv 
 
🎙️ or on the road 7wdata.be/podcast 
 
➕ Click 'Follow' for more insightful business tips and strategies. 
 
🔔 Activate the notification bell on my profile to never miss an update. 
 
📲 DM me to transform your data pains into business gains. 
 
 
💬 Share your ideas, insights or questions in the comments . 
 
________________________

Every business function struggles with scale, including AI and data science. Architects have addressed technical scale to increase productivity — blazing fast connections, big data architectures, faster chips, distributed computing, massively paral... https://lnkd.in/e2sQZ76r #businessintelligence #DigitalTransformation #Technology

7wdata.be • 3 min read

The Secrets to Scaling AI: It’s About People and Software! | 7wData

More and more enterprises are embracing meaningful data strategies to drive innovation, with the ability to reuse and repurpose data serving as a core component to long-term success. Successful planning for reuse and flexibility is about preserving o... https://lnkd.in/e-5ekB9X #Strategy #DataManagement #Analytics

Open article: How to reuse your data effectively | 7wData by 7wdata.be • 3 min read

How to reuse your data effectively | 7wData

Self-starting and initiative are desirable traits in a worker. Every employee should look for and find ways to increase efficiency while making their jobs a little easier. However, as Albert Camus once posited: “…goodwill can cause as much damage... https://lnkd.in/ewwaAMvT #Data #cloudcomputing #AI

Open article: How To Minimize the Impacts of Shadow IT on Your Business | 7wData by 7wdata.be • 2 min read

How To Minimize the Impacts of Shadow IT on Your Business | 7wData

The frontier between human intuition and machine intelligence is rapidly blurring, thanks to the evolution of artificial intelligence (AI). But what truly powers these advanced AI systems? Enter the realm of intelligent agents (IAs). 
 
Intelligent agents, or AI agents, represent a leap forward in our journey with technology. These entities are designed to perceive their surroundings meticulously and make decisions that align closely with achieving specific objectives. From simple software that filters your emails to complex algorithms predicting stock market trends, IAs are everywhere, reshaping industries and enhancing our decision-making processes. 
 
Diving into the world of AI agents opens up a universe of possibilities. Understanding the varied types of agents—from basic reactive ones to highly sophisticated learning agents—helps us appreciate the complexity and potential of AI in solving real-world problems. Whether it's autonomous vehicles navigating through city traffic or personal assistants optimizing our daily schedules, IAs demonstrate a compelling blend of technology's potential and human ingenuity. 
 
As we continue to push the boundaries of what machines can do, familiarizing ourselves with the concept of intelligent agents not only broadens our understanding of AI but also highlights a future where technology's role is indispensably woven into the fabric of everyday life. Let's engage in this exciting exploration together, sharing insights and discussing how AI agents will shape our world in ways we've yet to fully comprehend.

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As more organizations deploy AI projects and products, many enterprises are looking beyond surface-level AI. They're looking to take their AI projects to the next step.

One way to do that is by pursuing an AI-first data strategy, according to Forres... https://lnkd.in/e5gTAQb5 #leadership #Innovation #BigData

How enterprises can establish an AI-first data strategy | 7wData

The metamorphosis of data in driving more intuitive solutions has made business leaders begin to understand the importance of continuously building or exploring data management strategies. Though Gartner listed data fabric in its top trends for data ... https://lnkd.in/eF7nk3Wc #Strategy #DataStrategy #Innovation

7wdata.be • 2 min read

Data mesh vs data fabric: understanding the popular data architectures | 7wData

Enterprises are aggressively investigating beyond the capabilities of traditional data integration such as Extract Transform Load (ETL) systems or data warehouse software as they acquire large volumes of diverse data from an increasing number of sour... https://lnkd.in/ecPA-e3Y #DataAnalytics #Technology #Innovation

A Comprehensive Guide to Data Virtualization for Enterprises | 7wData

𝗔𝗿𝗲 𝗔𝗹𝗹 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗠𝗮𝗻𝗮𝗴𝗲𝗿𝘀 𝗖𝗿𝗲𝗮𝘁𝗲𝗱 𝗘𝗾𝘂𝗮𝗹? 𝗧𝗵𝗶𝗻𝗸 𝗔𝗴𝗮𝗶𝗻. 
 
In the evolving world of technology and data, the role of a product manager (PM) has diversified, leading to a unique branch known as Data Product Managers (DPMs). While both traditional PMs and DPMs aim to guide products from conception to launch, the approach and challenges they face can be worlds apart. 
 
For instance, DPMs are often faced with the decision of whether to build or buy - a luxury not usually afforded to their counterparts. This choice adds an intriguing layer to the prioritization process, emphasizing the strategic aspect of data product management. Furthermore, unlike traditional PMs who might tread carefully around implementing changes for fear of backlash, DPMs are expected, even encouraged, to enforce changes like model standardization that can propel the business forward. This expectation can transform what might be seen as limitations into opportunities for bold innovations. 
 
Moreover, DPMs essentially manage miniature startups within their organizations. They're tasked with everything from handling sales and marketing to creating onboarding pipelines - roles that go beyond the traditional PM's domain but are crucial for driving adoption and ensuring success. 
 
One significant challenge that DPMs face is the reality that they're not unique in their struggles. With nearly every modern organization building up its data infrastructure, it’s vital for DPMs to network and learn from those who have paved the way before them. This community learning can prevent unnecessary wheel-reinvention and foster more efficient problem-solving. 
 
Despite these outlined differences, one thing remains clear: The role of a PM, whether focused on data or traditional projects, is indispensable in navigating a company through the uncharted waters of innovation and market demands.  
 
But perhaps there are other distinctions I’ve overlooked – what are your thoughts? 


The Dawn of a New Era in Data Analytics: Why Continuous Learning is Non-Negotiable 🚀 
 
As we navigate through the golden age of data, the tools and technologies at our disposal evolve at lightning speed✨ 
 
From SQL and Excel, staples in any data analyst's toolkit, to Python, which has become synonymous with next-level analytics and AI models. The landscape is changing, and so must we. But here’s the catch - while these tools form our arsenal against the ever-complex data battles, relying solely on them without embracing continuous learning is akin to bringing a knife to a gunfight. 
 
The story doesn’t end at just mastering these cores. No, it’s about what comes next. It's about anticipating the shift towards more integrated systems like AI and machine learning models that not only predict trends but also adapt over time. It's about understanding not just how to use the tools, but when to use them and why. 
 
Here lies the subtle art of staying relevant in an ever-evolving field: Adaptability through continuous learning. The willingness to learn new languages, explore new platforms, and experiment with new methodologies is what separates the good from the great. 
 
So yes, while Microsoft might keep us on our toes with their timing and updates, it’s our job to keep pushing forward, never settling for what we already know but always reaching for what we could know. 
 
To those committed to this journey of endless discovery - I salute you. For it is you who will lead the charge into uncharted territories of data analytics, transforming raw numbers into compelling stories that drive decisions. 
 
Intrigued by the limitless possibilities? Let’s embark on this lifelong learning adventure together. Share your thoughts on how you're staying ahead in this dynamic field! 
 
For more insights into navigating the tech landscape and harnessing the power of data analytics, make sure to follow. Your next breakthrough idea might just be a post away. 
 
#DataAnalytics #ContinuousLearning #TechInnovation #CareerGrowth 
  
________________________ 
 
👋 Hi, I'm Yves. Thanks for giving my post a read. 
 
What can you do next ? ⬇️ 
 
 
📰 Subscribe to the #Ins7ghts Newsletter  
https://lnkd.in/e8QrqacS 
 
Tune in to the #DataStrategyGurus podcast 
📺 on YouTube https://lnkd.in/eBVD_mTv 
 
🎙️ or on the road 7wdata.be/podcast 
 
➕ Click 'Follow' for more insightful business tips and strategies. 
 
🔔 Activate the notification bell on my profile to never miss an update. 
 
📲 DM me to transform your data pains into business gains. 
 
 
💬 Share your ideas, insights or questions in the comments . 
 
________________________

Businesses today adapt to change with breathtaking speed. Lines of business now follow their products out the door digitally and continue tracking usage throughout the lifecycle. This gives companies valuable insights into how customers use and inter... https://lnkd.in/eU4xNt2R #Innovation #BigData #Strategy

Open article: Accelerating IT to the Speed of Business | 7wData by 7wdata.be • 2 min read

Accelerating IT to the Speed of Business | 7wData

Ten years ago, the authors posited that being a data scientist was the “sexiest job of the 21st century.” A decade later, does the claim stand up? The job has grown in popularity and is generally well-paid, and the field is projected to experienc... https://lnkd.in/ePWU2bZD #DigitalTransformation #BigData #businessintelligence

Open article: Is Data Scientist Still the Sexiest Job of the 21st Century? | 7wData by 7wdata.be • 3 min read

Is Data Scientist Still the Sexiest Job of the 21st Century? | 7wData

“We don't see things as they are, we see them as weare.” So wrote Anais Nin, rather succinctly describing the unfortunate melange of biases that accompany these otherwise perfectly well-functioning human brains of ours.

In a business context, af... https://lnkd.in/eyk3jppH #ArtificialIntelligence #cloudcomputing #DigitalTransformation

Open article: How To Use AI To Eliminate Bias | 7wData by 7wdata.be • 3 min read

Construction firms that know how to harness their data are increasingly at a competitive advantage in today's complex world — and the latest research emphasizes just how much of an advantage.

In fact, faulty construction data may have caused $1.8 ... https://lnkd.in/eMXgZpGp #Data #ArtificialIntelligence #DataStrategy

Anatomy of a modern data stack and 4 key benefits it creates | 7wData

Embracing the age of artificial intelligence: Are we truly ready for the change? 
 
With AI becoming more intertwined with our daily lives, it's time to ask: How prepared are we for the paradigm shift it promises?  
 
The rise of AI offers unparalleled opportunities for innovation, efficiency, and personalization in tech and business. Yet, it also poses significant challenges in areas like data privacy, workforce displacement, and ethical decision-making. As leaders and innovators: 
 
🤖 We must navigate these changes with a strategic mindset 
🤖 Foster continuous learning and adaptability in our teams 
🤖 Ensure ethical considerations are at the forefront of AI deployment 
 
The journey into the AI-driven future is both exhilarating and daunting. By approaching this transition thoughtfully, we can harness the benefits of AI while mitigating its risks. Let's lead the charge towards a future where technology amplifies our human potential, not replaces it.   
 
 
________________________ 
 
👋 Hi, I'm Yves. Thanks for giving my post a read. 
 
Want to know more about Generative AI for your business ? ⬇️ 
 
📖 Grab a copy of our BOOK 
"𝙂𝙚𝙣𝙚𝙧𝙖𝙩𝙞𝙫𝙚 𝘼𝙄 𝘽𝙪𝙨𝙞𝙣𝙚𝙨𝙨 𝘼𝙥𝙥𝙡𝙞𝙘𝙖𝙩𝙞𝙤𝙣𝙨 : 𝘼𝙣 𝙀𝙭𝙚𝙘𝙪𝙩𝙞𝙫𝙚 𝙂𝙪𝙞𝙙𝙚 𝙬𝙞𝙩𝙝 𝙍𝙚𝙖𝙡-𝙇𝙞𝙛𝙚 𝙀𝙭𝙖𝙢𝙥𝙡𝙚𝙨 𝙖𝙣𝙙 𝘾𝙖𝙨𝙚 𝙎𝙩𝙪𝙙𝙞𝙚𝙨" 
 
https://lnkd.in/eh9ghjB8

Unleashing the Power of Large Language Models in Your Business Strategy 🚀 
 
In an era where data is king, the emergence of large language models (LLMs) like GPT-3 has revolutionized the way we approach problem-solving, content creation, and even customer service. But are we tapping into their full potential? 
 
🔍 Integrating LLMs for advanced data analytics 
🔍 Enhancing creative content generation 
🔍 Improving customer engagement through semantic understanding 
 
By integrating these powerful tools into your business strategy, you can not only streamline operations but also gain a competitive edge in understanding and meeting customer needs. The key lies in harnessing their capabilities to enhance human creativity and insight, rather than seeing them as a replacement. 
 
Embrace the future of technology by leveraging large language models - it's time to transform your business strategy and lead the way in innovation.  
 
________________________ 
 
👋 Hi, I'm Yves. Thanks for giving my post a read. 
 
Want to know more about Generative AI for your business ? ⬇️ 
 
📖 Grab a copy of our BOOK 
"𝙂𝙚𝙣𝙚𝙧𝙖𝙩𝙞𝙫𝙚 𝘼𝙄 𝘽𝙪𝙨𝙞𝙣𝙚𝙨𝙨 𝘼𝙥𝙥𝙡𝙞𝙘𝙖𝙩𝙞𝙤𝙣𝙨 : 𝘼𝙣 𝙀𝙭𝙚𝙘𝙪𝙩𝙞𝙫𝙚 𝙂𝙪𝙞𝙙𝙚 𝙬𝙞𝙩𝙝 𝙍𝙚𝙖𝙡-𝙇𝙞𝙛𝙚 𝙀𝙭𝙖𝙢𝙥𝙡𝙚𝙨 𝙖𝙣𝙙 𝘾𝙖𝙨𝙚 𝙎𝙩𝙪𝙙𝙞𝙚𝙨" 
 
https://lnkd.in/eh9ghjB8

Navigating the Digital Marketing Ocean: Why Creativity is Your Best Compass 
 
In an era where digital noise is louder than ever, standing out might seem more like navigating through a stormy sea than a clear path to success. But what if I told you that your creativity isn't just a tool, but your compass in this vast digital marketing ocean? 
 
The core of digital marketing has always been about connection - connecting the right message with the right audience at the right time. However, as algorithms evolve and consumer behavior shifts, our strategies must also transform. Here lies the power of creativity. 
 
Creative thinking pushes us beyond conventional boundaries. It allows us to see potential in tools and platforms where others see saturation. Take AI and big data analytics, for example. While many see them merely as means to improve efficiency or personalize experiences, creative thinkers leverage these technologies to craft stories that resonate on a human level, thus deeply connecting with their audience. 
 
Moreover, creativity empowers us to lead rather than follow. In the realm of digital marketing, trends can change with the wind. By harnessing our creativity, we not only adapt to these changes but also set new directions that others will follow. 
 
So, as we sail through the choppy waters of digital marketing, let's not underestimate the power of our creative compass. It's what distinguishes us in a sea of sameness and guides our brands towards meaningful connections and undiscovered horizons. 
 
Remember, innovation starts with imagination - chart your course with creativity and watch as new paths unfold before you. Digital marketing isn't just about reaching an audience; it's about captivating them. Let's embrace our creative prowess and turn the tide in our favor.  
 
________________________ 
 
👋 Hi, I'm Yves. Thanks for giving my post a read. 
 
What can you do next ? ⬇️ 
 
 
📰 Subscribe to the #Ins7ghts Newsletter  
https://lnkd.in/e8QrqacS 
 
Tune in to the #DataStrategyGurus podcast 
📺 on YouTube https://lnkd.in/eBVD_mTv 
 
🎙️ or on the road 7wdata.be/podcast 
 
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Yves Mulkers's Linkedin Analytics

Yves Mulkers

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.css-1jgreyo{background-image:linear-gradient(284deg, rgba(39,43,72,1) 0%, rgba(33,47,183,1) 100%);color:transparent;-webkit-background-clip:text;background-clip:text;}Yves Mulkers's Linkedin Analytics

Yves Mulkers

What is Yves talking about?

Who is engaging with Yves

Yves Mulkers's Best Posts .css-qqfgvy{font-size:var(--chakra-fontSizes-md);}(last 30 days)

Want to drive more opportunities from LinkedIn?

Yves Mulkers's Linkedin Analytics

Yves Mulkers's Best Posts (last 30 days)