Udi Ledergor 🏳‍🌈

Gong

Chief Evangelist

Chief Marketing Officer

Vice President of Marketing

Paramark.com

- Marketing leaders use Paramark to get more confident about how to spend their marketing dollars.
- Paramark predicts and measures the impact of every marketing investment — paid and owned, brand and performance, online and offline.
- Their machine-learning based approach uncovers the true incrementality of marketing to show you what truly works.

Advisor

CreativeX

Board Member

Theator

Expedition Growth Capital

Operating Advisor

QuotaSignal

Investor

AudiencePlus

Pavilion

Ambassador

Anjuna Security

Mutiny

Udi Ledergor is a five-time Marketing leader at B2B start-ups and currently the Chief Evangelist at Gong. 

As Chief Evangelist, Udi oversees Gong’s market leadership through new product launches and thought leadership. On his journey from Marketer #1 to Gong’s Chief Marketing Officer, he led the creation of the revenue intelligence category, pioneered an iconic, human-centric brand, and led Gong's Marketing efforts from zero to hundreds of millions in revenue.

Passionate about startups and brands during the day, whisky, music, and social activism at night, Udi is also an author, speaker, mentor, angel investor, board member, and advisor based in San Francisco.

I sold thousands of books this past week, launching it in multiple cities to rave reviews.

It felt FANTASTIC.

But none of that came close to spending Sunday morning with my kid in a giant ball pit.

BEST. DAY. EVER.

PS, if you haven't grabbed your copy of Courageous Marketing, now is the perfect time: https://lnkd.in/guTEbiE2

Udi Ledergor

Chief Evangelist & former CMO at Gong, Bestselling Author, Board Member, Advisor, Investor

Thank you to my wonderful GTMfund crew who came out and supported my book launch at Pavilion CMO Summit in Atlanta! Y'all are the best! 💗

Only the stage lighting has the blues at Pavilion CMO Summit in Atlanta! 

Had a blast sharing the stage with Sam Jacobs talking about Courageous Marketing, punching above your weight, and building a courageous team, in front of a sold-out audience of 200+ marketing leaders. 

Thank you, Pavilion and Atlanta, for the warm welcome!

Courageous Marketing has been ranking #1 Best Seller for more than 3 weeks!
Audiobook coming soon.

Kindle, paperback, and hardcover editions available now: https://lnkd.in/guTEbiE2

I've met hundreds of marketers in the last couple weeks while launching my book in multiple cities. One question I'm asked everywhere I go is:

When will you post another piano video? 

I admit I haven't been playing as much as I'd like while launching my book but I'm back at it! 

Given the dream-like state I've been living in lately, this seems like an appropriate piece to share:

Scenes from Childhood, Op. 15: Dreaming
by Robert Schumann

Stay weird, Austin, you're doing great! :-)
Another great revenue executive dinner with 6sense and my evangelical partner in crime, Ami Arad. 

We had a blast showcasing Gong's latest AI Agents and how they work seamlessly with 6sense signals to help revenue teams create more sales opportunities. 

I even had time to check out the Museum of the Weird before dinner and it lived up to its name :-)

WHAT SETH SAID.

Not all unified platforms are equal: most were separate products built by different companies, hastily cobbled together to check boxes off a list just to say, "yes, we have this!"

Few, like Gong, invested the time and immense effort to build everything in-house, creating a seamless platform your entire revenue team lives in: from prospecting to forecasting, deal management to sales coaching, it's all there together, working beautifully together where your team members are all day.

Choose wisely.

Executive who excels at leveraging data, process and technology to transform global sales and service organizations.

A single vendor platform only matters if you can actually deliver a unified experience. 

One of the standard steps to grow for sales tech vendors is to add products either through acquisition or development.

Their story then shifts to the value of having all these tools sold by one vendor, regardless of how well the solutions work together.

I see this fail over the over because clients quickly realize that having everything with one vendor many times does not provide the unified experience that allows them to take advantage of the 1+1=3 promise of a single platform.

The ones that succeed truly have a unified experience that can make the most of all the different solutions' capabilities. 

The ones that don't end up in a pricing battle that is hard to win.

Those purchasing sales tech should look to invest in a unified experience over a single vendor platform. 

#salesops #revops #revtech #salestech

When the coolest kids in class hook up 🤯

YOUR CALLS ARE A GOLDMINE OF INSIGHTS

Competitor mentions. Feature requests. New stakeholders.

(And more.) 

Now it’s easier than ever to extract these insights and take action with the Gong Clay integration.

Our integration with Clay lets you:

- Auto-draft personalized responses to competitor mentions when a renewal is at risk 
- Generate meeting prep notes enriched with past call insights 
- Automate research for new buying stakeholders mentioned in calls

And anything else you can think to auto-trigger based on AI analysis of your transcripts!

The result? Winning deals faster while competitors are still manually updating contact records.

See what’s possible on 5/12 during a webinar with Crossbeam and Clay https://lnkd.in/gAhBhqdt

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Panels are boring. Participants usually come unprepared and just ramble to fill air time.

This one is the exception.

Eleanor Dorfman from Anthropic and Anwar Haneef from Canva shared the stage with me last week at Canva Create as we talked about the future of AI, Marketing, and Sales.

We discussed how both Anthropic and Canva use Gong for running their revenue teams and how marketers should be using (not abusing!) AI to accelerate productivity and creativity today and into the future.

PS, turns out my book doubles as a great visor to protect viewers' eyes from the sun at this outdoor theater :-)

Open video: Rewriting the Rules of Business with Ai on youtube.com

Some of the brightest, most successful startups have come out of Israel: from AppsFlyer to Gong, and from Wix to Wiz.

Part of that success, along with incredible product innovation, comes down to clever, cheeky, standout branding. From incredible in-house creative teams to brilliant agencies like Atreo.

Imagine you could learn from ALL these companies, agencies, and leading Israeli VCs, in just ONE day?

Well, now you can. #SHOW2025 The Brand Tech Summit, is almost sold out for the in-person conference in Tel Aviv, but you can join the virtual live stream from anywhere in the world!

Use promo code SHOW15 to claim your discount.

Grab your seat for this thinktank of brilliance, including my talk,
Punch Above Your Weight: How To Make Your Company Appear Bigger, 
here: https://show-summit.com/

Some of the topics I get asked about most often are:

💥 Creating content marketing so good that people are willing to pay for it.

💥 Punching above your weight with guerrilla marketing stunts to make your company appear to be further ahead than it actually is.

💥 Intentionally advancing your career, building a highly effective team, and impactfully collaborating with your peers.

I'll be diving into many of these this Wednesday, on a free live webinar with Brandon Redlinger on The Forge. 

Grab your seat: https://lnkd.in/gaCi5Dfv

Open article: Data shows top reps don't just sell — they orchestrate (with AI) by Gong • 5 min read

Data shows top reps don't just sell — they orchestrate (with AI)

Taplio

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