Pranav Piyush's Linkedin Analytics

The martech industry is broken, and I’m devoting the next 15 years of my life to fix it. After a decade leading growth and marketing teams at places like Dropbox, Pilot, Magento and BILL, I realized there was no measurement tool on the market that was statistically valid, simple and holistic. So I went and talked to every CMO and VP of marketing in my network. Their number one complaint? Attribution. And this is why we built Paramark. Because I believe that measuring your marketing efforts is not that hard. Through the power of MMM, experimentation and data science, we’ve created the holy grail of measurement tools. So marketers like you can confidently understand the impact of your marketing investments – and communicate them to your CFO and CEO. Learn our method at Paramark.com.